Chapter 253 The Wolf Really Comes
For many experts and scholars in the semiconductor industry, this conference was just a higher level. After all, there were great leaders present to listen, and many people did not keenly realize that the conference they attended was destined to be written into history.
For the semiconductor industry, the meetings held during this period are too intensive, which may make many people feel a little numb.
The meeting lasted for three hours, and no instructions were issued on the other end of the phone. But all the people who attended the meeting understood that nothing had been said, and obviously had a deeper meaning than saying anything.
And on the next day, just as many people attending the meeting started a new day of work, they saw an unusual report from the newspaper.
The country will launch a scientific plan from a strategic perspective, which will gather all talents to pursue the scientific and technological achievements of the Western world. Those who just attended the conference yesterday found that large-scale integrated circuits in the semiconductor industry were ranked first.
This time, chip research and development will no longer be at the height of the four machine departments. Instead, through media reports, everyone can clearly see it from the perspective of the highest level of the country.
This time, the plan is not just a large-scale integrated circuit, but also a series of cutting-edge technologies such as supercomputers, Internet exploration and application, etc.
However, when most people were attracted by this news, many people did not notice that a piece of news related to Lin Ping was published in the corner of the newspaper.
Datang Group will publicly bid for architectural renderings in Neon Kingdom in the near future. All Tokyo citizens can preview the designs of top architectural firms from around the world that actively bid in advance.
Even these citizens can vote for their favorite buildings, and their vote may not determine the final signing. However, once a certain architectural firm, the designed buildings are recognized by the vast majority of citizens, it is very likely that they will affect the final actual signing.
In this news, we briefly introduced the bidding progress of several domestic plots. However, the domestic project progress is slow and has not yet reached the point where all citizens can preview the renderings.
For Lin Ping, new arcades can be put into production at any time. However, when arcades are put into the market on a large scale, Lin Ping hopes that his commercial center can become the first choice for arcades to settle.
The arcade halls with thousands of units are enough to attract most young people.
At that time, just launch some activities, such as parent-child days, and you can quickly drive one family after another to come here to spend.
Lin Ping hopes that his business center will not only sell goods, but also holds the weekend time of office workers firmly in his hands. Whether it is single men and women, newlyweds, or new parents, you can find 48 hours of perfect leisure and entertainment for them in your business center.
If these people don’t have time to drive to the suburbs and enjoy weekends, if they can’t fly to another city and take a two-day and one-night excursion. Then the Datang Group’s business center will be their best choice.
Whether it is eating, drinking, playing, having fun, or taking nutrients from the spiritual level, they have everything they want in this business center.
At that time, all business categories will be linked and use various voucher activities in the era of the Internet Big Bang to deeply stimulate the nerves of these people. I believe that under the complex algorithm, everyone will feel that they have made a profit.
As long as these people come here to consume, as long as the traffic of people increases, this place will eventually evolve into a powerful magnetic field, attracting everyone to squeeze out time bit by bit and go here to enjoy their own life.
This news only exists in small tofu chunks in China. However, it has made headlines in several media outlets in Neon Country.
Just as these two news fermented in their respective different regions, Atari Games in North America was holding a shareholders' meeting to prepare for this huge order of EA Games of $10.4 billion.
As a competitor in the industry, Yarali had the opportunity to use price wars to eliminate EA Games. Unfortunately, they were too proud at that time and did not even take such opponents seriously.
And the opponents that they once looked down upon were so powerful that they all felt that they needed to look up. For Atari, it was difficult for them to place a super large order of $10.4 billion.
"According to information, the products launched by ea Games are not home consoles, but more bloody arcades than the console market. This time the other party launched an arcade with a dual 16-bit chip configuration, and it is said that the game is stuck in a capacity of up to 5 mb. This is a very outstanding machine, and what's even more terrifying is that if the other party continues the high-quality game route on home consoles.
Then the arcade market will usher in a very cruel price war. The current arcade market share is relatively stable, and there are no phenomenal gaming boutiques on the market.
"Pac-Man" is all the rage, and although it still has a hot sales volume now, compared with "Tank War" by ea Games, it does not have an absolute leading advantage. After all, both works are non-scroll games on the same screen, and the popularity of Tank War is definitely no less than Pac-Man.
Due to the functions of the game consoles of the Red and White Machines, many games of the Red and White Machines have reached their limits. Whether it is the graphics, sound effects, or gameplay, they are far ahead of other game companies, even our Atari Games Company.
If we have expanded our game console skills, it is hard to imagine what kind of horror the arcade game launched by this company would be? I am not very optimistic about this, and I am very dissatisfied with the content production shown by the company. Until now, the best game sold by our Atari 2600 is actually ping pong.
I suggest that we should look for long-term partners in third-party game production, and we must abandon our company's hostility to third-party game producers. If we are still hostile to them today, once these people turn to the market for red and white machines, it will be another fatal blow to our company. Although we don't like third-party game companies to grab our cake, we have to admit that many of the games they make are more popular with consumers than what we make." Faced with the arrival of powerful competitors, Atari's internal company is still hostile to third-party game companies at this moment, which has caused some people to be very dissatisfied.
However, just after this was finished and before others could react, someone retorted coldly: "Third-party game developers are blood-sucking parasites, why should our company cooperate with them?
Carl, I know you have your own game development team outside the company. There are even more than a dozen games on the market developed by your team, and you are eager to accept your team. After saying so much, it is just to let your company lie on Yadali to absorb more blood.
Why did we develop the main body of the game console? We consume so much manpower, material resources and financial resources to open up sales channels. Then we took huge risks to allow Atari 2600 to successfully enter thousands of consumers' households. All of this is our credit. Of course, it also has your credit, but as a third-party game development team, you are just getting nothing now, and you have not enjoyed our platform with a penny.
You only need to invest a little money. Perhaps when you are using the toilet, you accidentally came up with an idea that doesn't seem so shitty. So you made this less shitty idea into a game. Even if such a game cannot be sold, your investment is minimal. Any profit that can be made far exceeds your expenses. In other words, even if you really make a bunch of shit, it will be difficult for your company to lose money.
Consumers like Atari 2600, not like you third-party game production companies that make shit.”
The accusation of this sentence was simply a breakup.
Many people looked at Carl and gradually became hostile.
After all, everyone is a shareholder of the company and they do not want their company to be stolen by others.
Why do third-party game production companies abuse their game platform without paying any fees?
What's even more disgusting is that after consulting many lawyers, they were unable to win the lawsuit 100%.
And what's worse is that once the lawsuit is lost, it may attract more third-party game manufacturing companies.
By then, hundreds of companies on the market will compete with their Atari. This market is clearly cultivated by itself, but in the end it will eat the least.
This kind of resentment, for a capital society that regards money as life, everyone hates this kind of behavior of stinging the inside.
When Carl heard the other party’s accusation, he shook his head helplessly. And more importantly, seeing the eyes of other members on the board of directors, Carl felt that it was too difficult for the company to make changes.
"Things have come to this point, and you still want to calculate those small profits. Everyone is an important shareholder of the company, and everyone knows the evaluation made by lawyers. No matter what kind of lawyers, they think we can't win and sue the lawsuit of a third-party game production company. Isn't it enough to solve the opponent from a legal level to awaken your dream of capital?
If the game production departments within Atari are excellent enough and each of them is a top talent, are we still afraid of these third-party game production companies? It is precisely because these departments are mediocre people that our market share will be occupied by third-party companies.
There are only two ways before us, either recognize these third-party companies and strengthen cooperation with them. Or use high fees to explore these talents and switch to the game production department of Atari.
There is very little time left for us. Ea Games Company already has its own sales channels in North America. As the company's shareholders, haven't you noticed it? Ea Games Company's red and white machines are already selling wildly under our noses.
From the capital of China, flights land in New York every day for delivery. What’s even more terrifying is that there are already cruise ships pulling countless cargo on the sea. It won’t take long to reach port in New York, and the nightmare will really begin.
At such a critical moment, our company still plays a problem that cannot be solved by the legal level.
I admit that I have my own game production team outside the company. If the company cannot face our existence, these people will likely switch to the market of red and white machines. Once we develop red and white machines, there will be fewer and fewer game development for Atari game consoles.
After consumers can’t buy excellent games, and our competitors are extremely powerful. Do you really have the ability to defeat them in the North American market? We could have become the closest comrades. As long as Atari changes his ideas, he can sign many third-party game development companies with just one fee.
From the company's perspective, we have tied up many third-party game development companies, making these companies unable to cooperate with ea game companies. Isn't such a decision to be beneficial to us?" Carl was very upset when he said this. As the boss of a third-party game development company, he wanted to sell his company and handed a butcher knife to Atari.
Once such a treaty is signed, many people will be tied to Atari's chariot.
For Atari, this is a good thing that can kill multiple birds with one stone, and these idiots can't tell. They are still thinking about the little advantage that third-party companies take on them.
Since things that are not prohibited by the law, why should they keep being upset?
After Carl said these words with emotion, many shareholders were already calculating quickly in their minds.
For them, whether it is a third-party game development company or a competitor from afar, these are their enemies.
However, as an enemy, there are also priorities. As the saying goes, there is no eternal enemy, only eternal interests.
From the perspective of interests, Carl's proposal is naturally the most suitable for the company.
Once these third-party game development companies switch to the Red and White Machine platform, there will be fewer and fewer Atari 2600 games on the market.
Moreover, once the company's new game console is launched on the market, a large number of games are needed to stimulate consumers to purchase.
Third-party game production companies do make people love and hate.
"I think this proposal is good. Since we cannot win the lawsuit and get back the interests of being stolen by third-party game companies, then we must face up to the facts in front of us. At least third-party game companies do not want us to go bankrupt.
Only when our Atari is becoming more and more powerful and selling more and more game consoles, will third-party game production companies gain more benefits. From this perspective, third-party game production companies hope that we will become more and more powerful.
But ea Games Company probably wished we would go bankrupt one day, and only when we fell down would the game market belong to his family.
Gentlemen, I think it's time for everyone to let go of their prejudices. For us, the benefits of working with these third-party game companies are far greater than losses. And after working with these people, we can control the content of the game more. We hope to launch some high-quality games as soon as possible to cope with the arrival of EA Games.
I have played the games of "Super Mary", "Contra", "Tank War", "Motorcross" and "Circus" by ea Games. I have to admit that there is a huge gap in strength between us. If we compare these games with our Atari internal games, consumers will ruthlessly abandon us, at almost the same price, but the gaming experience is thousands of times different.
We are not just investors, not just shareholders and managers of a company. I hope that in this industry we should have the minimum understanding and understanding any game of our opponents in order to make the most correct decisions." Someone clearly supported Carl.
However, it is obviously very difficult for these older investors and shareholders to play these games.
Chapter completed!