040 The focus is on character design
"How do you think I sing?"
Pei Ningle stared at him, with a lot of expectations written on his little face.
Wang Heng said calmly: "It's very good."
"Oh...that's it?"
"Yes, I said it's very good, what else do you want?"
The girl couldn't help but feel a little disappointed. After all, when she was singing, she closed her eyes and secretly fantasized about what kind of reaction Wang Heng would have. She was stunned or praised her. She was very confident in her voice, but Wang Heng's performance was too ordinary at this time, as if she was saying--this level is no big deal.
Pei Ningle told the truth: "I thought you would be surprised."
Wang Heng: "You said that you were a bar singer in the imperial capital for a while, and before that, you ran away from home because you felt that you could make a living by music. So logically, your singing skills should be quite strong to make sense. I had high expectations before the singing, so I was really not surprised."
"What do you think?" The girl's eyes added a little more anticipation, "Can I make a living by this?"
Wang Heng thought for a moment.
If we judge by the plot development of a week, then Pei Ningle's musical future should naturally not be underestimated. Before the Haydaw Massacre, she had already entered the entertainment industry and was considered a second-tier new singer with good prospects. Among the girls Wang Heng knew, besides Lu Qi, who started her own business, Pei Ningle was the most valuable. But if you think about it carefully, her journey of adventure has been bumpy, and there are many accidental factors for success.
But... if there is a rebirth person helping, it will be completely different.
Wang Heng said: "It's hard to say, and the wine is fragrant and afraid of the deep alley. If you just sing in a bar and don't have a marketing and promotion strategy, it's very, very difficult to become famous purely by your strength."
"What..." The girl tilted her head, "Strategy?"
"Sound effects promotion strategy. You should know that the entertainment industry is a business, and singing strength is just an influencing factor. The first problem to solve when you become famous is how you should attract others' attention and make those who have never heard of you notice you."
"What should I do?"
Wang Heng: "You can't surf the Internet? You must be through the Internet."
Pei Ningle: "But I have posted a song online..."
Wang Heng shook his head: "Without a publicity strategy, no one will listen. First of all, you must establish a personality for yourself, and then formulate publicity steps around this personality to determine the focus of marketing."
"Personal design?"
Pei Ningle blinked, looking confused.
Wang Heng has already considered it clearly. If she could help Pei Ningle start her career, then she would naturally not have any ambiguous relationship with her when she became really busy.
So he explained with all his heart: "For example, Shensiyu, she is a young idol singer, and she is on the route of a cute girl. In addition to almost all the album selections, she also gives fans this feeling. She can't have scandals, nor can she smoke or drink, because fans will take the role of the boyfriend she sang in the song. Ma Ying is a middle-aged powerful singer, and the same gender, the song style is completely different. So Ma Ying can shout in variety shows and often directly criticize people she doesn't like, but fans won't care too much, because her character is a senior in the music industry, with both strength and popularity, and she is also a straightforward personality."
Pei Ningle thought to himself: "Is this the character?"
"Well, the so-called character setting is a term in novel scripts, but it is also very suitable in the entertainment industry. Because every star depends on fans. It can be said that the way others view celebrities and the impression left by stars determine their value. Therefore, all entertainment industry activities must consider how to establish a character."
The girl pointed to her chest: "But I have no fame at all now."
Wang Heng: "It's easy to turn around. The sooner you think about the character design, the better. First think about what kind of character you want to set up, and then consider how to become popular through which channels. For example, a serious traditional singer who takes the singer's route, then you have to participate in the official young singer selection competition, go to the top music school, and get closer to the official. If you have to rely on your appearance and take the cuteness... Shen Siyu signed an entertainment company directly back then, but the better choice now is to participate in the talent show. As long as her face is more photogenic and her voice is nice, it is not too difficult to become popular quickly."
Just as Pei Ningle was in deep thought, the prelude to the next song rang. She quickly said, "I'll talk about it later" and returned to the stage.
Wang Heng looked at the singing girl, glanced at the intoxicated audience, and made up his mind silently.
"You must create a character like that for her...the idol, national girlfriend, you must never fall in love!"
———
More than two hours later, Pei Ningle's first part-time job in this bar ended successfully.
When Brother Tao sent Pei Ningle and Wang Heng out, he expressed his satisfaction: "We agreed that you will come every night from now on, from 8:00 to 11:00, each time, 200 yuan. If you can't come, tell me in advance before noon, is there no problem?"
Pei Ningle smiled particularly brightly: "No problem!"
"Then you go back. There is still something wrong in the store, so I won't give it to you."
Brother Tao turned around and went back.
Pei Ningle and Wang Heng walked out of the bar and their ears suddenly became quiet. As midnight approached, the streets were naturally much quieter than in the bars.
The girl stretched out her hand and handed two hundred-dollar bills to Wang Heng: "Look at it, you see, the fruits of labor tonight are not a loss, right?"
Wang Heng: "If you don't reveal your wealth, please put it away."
Pei Ningle shook his head: "I still owe you money, I'll give it back to you now."
Wang Heng refused, but said, "You should keep it yourself. Today you only found a job, but you didn't find a house. When you rent a suitable house and pay the rent, you will pay the money by then. If the rent is not enough, you have to ask me to borrow money."
“That’s right…”
The girl hesitated for a moment and stuffed the money back into her pocket.
The two walked along the empty street for a while, and Wang Heng suddenly asked, "How are you thinking about the character design?"
Pei Ningle turned his head and stared at him, frowned slightly: "I don't want any young womanly."
"ah?"
"I don't want to become a pure product. I have to look at other people's opinions on what kind of clothes I wear every day. I don't want to be cute either. I just want to sing, and I write my own songs."
Wang Heng deliberately intimidated: "You have to think clearly that the price of this choice is that you will never become popular in your life, and you can't even enter the entertainment industry. You can only go to bars and other places..."
"Then I'll sing in the bar for the rest of my life!"
The girl's eyes shone brightly under the street lights, with an unquestionable determination.
Chapter completed!