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Chapter 125 Encountered by the West, the alliance is struggling!

The news that the First Group was kicked out of the Auto Alliance quickly shocked the whole world.

Everyone was shocked, and no one could believe that Gao Yuan dared to take such a heavy hand and directly take down the top leader in the industry with overwhelming authority.

"Boss Gao is going further and further on the road to death."

"There is no way. Boss Gao, a short-term and fast R&D company, and a step-by-step industry giant, can't pee in the same pot."

"Who dares not give the boss a face? It's interesting now, I'm afraid I'm going to fight!"

"The First Group will never give up, Boss Gao is in danger."

"Move in a stool and watch the front row!"

"All the saying goes, it's all Chinese companies, and even if they fight, it's a civil war and there's nothing glorious about it."

In major forums, netizens were talking about it.

Based on the past history of First Group, most netizens support Plateau, but some rational netizens pointed out that doing so will only increase internal friction and leave opportunities for foreign companies to take advantage of.

As expected, while China has not yet formed a unified front, global automobile giants have taken the opportunity to launch their own low-priced fuel vehicles to seize the market for urgent needs.

The production capacity of solid-state battery vehicles cannot rise for a while, and the market is in a shortage of supply and demand. Almost all orders in the hands of 4S stores and agents will be scheduled until the next year.

However, on the other hand, it is impossible for the people to wait endlessly. Those who should buy cars still have to buy them. Since solid-state battery cars cannot be bought, they can only settle for the second best and buy traditional fuel cars.

To be fair, buying fuel cars is not without benefits. After all, those models have been sold in the market for many years and have a guaranteed reputation. In addition, the price reduction of the whole vehicle and the price reduction of fuel, the cost-effectiveness has become very outstanding, which is still very tempting to consumers.

In early November, the First Group seemed to be angry and quickly attracted many consumers to the starting price of Audi Q5l from 380,000 yuan in one go.

"What electric car to buy? Isn't the 198,000 q5 not good?"

"All auto manufacturers are crazily cutting prices in order to withstand the upcoming solid-state battery storm!"

"I received a promotional message two days ago, and the Mercedes-Benz C200l has dropped to 186,000! And it also provided a three-year interest-free loan!"

"The price of Honda Magic Car Civic has been priced at 82,000!"

"Feed 58,000, I'll ask who else!? Who else!?"

"That's how to count it, fuel vehicles are already much cheaper than solid-state battery vehicles!"

"And they have fuel vehicles in stock, and solid-state battery vehicles are out of stock and are in short supply to fly [520    www.biquge520.me]."

"Hey, I really want to support a domestic electric car, but seeing the price of fuel vehicles dropping, I must admit that I have actually started to shake my heart."

"Agree with the one upstairs, should you still wait for a solid-state battery car? Now you can buy a very good fuel car for 100,000 yuan. I really want to take action."

"It's worthy of being an international giant. Traditional car companies are crazy and even fighting themselves!"

"Let's wait and see, this is the first round of price cuts. In order to survive, they will definitely fight to the end."

As the end of the year approaches, the situation has taken a sharp turn.

Originally, for the need for year-end assessment, major automakers would cut prices and promote large-scale prices at the end of each year. This year, they faced the solid-state battery storm on the plateau, and they even used their efforts to get rich.

Not only did the price dive down and hit a new low, but it also launched various strange promotional activities, fighting the newly established Huaxia Solid-State Battery Car Alliance.

In mid-November, Gaoyuan received a video call from President Zhu of Chang'an Group and received bad news.

"Our order quantity has begun to decline." After all, Mr. Zhu is an old man. Although the situation is not good, he still said calmly: "More and more potential customers have re-choose fuel vehicles under the crazy price offensive. I believe that Geely and BYD, they should be in the same situation."

"The current form is very bad. We just formed an alliance and need time to expand the market, and those international giants just don't want to give us time."

Gao Yuan shrugged his shoulders, "It's normal. Those guys are really cruel. Just yesterday, Honda Group announced that it would adjust the starting price of its best-selling car Accord to 98,000 yuan."

"Not 100,000 yuan. If anyone is not tempted by this price, that would be a fool. After all, the Honda Accord is really a good car. My dad bought one more than ten years ago and still parked in the company's underground garage."

"I tried it a few days ago, and I just beat it once. Apart from the look of dilapidation, I had no problem driving on the road."

"Suppose I am an ordinary consumer, the Honda Accord of 98,000 yuan, and there is a three-year interest-free loan, and the Honda gold after-sales service plan will be included, I will consider it."

Mr. Zhu raised his glasses and said in a deep voice: "This is just the beginning. Toyota Land Cruiser, Mercedes-Benz G500, a best-selling car that used to be bought with a price increase, has been out of stock, but now it suddenly comes in stock, and the price is cut in half."

"I believe that it won't take long to see the price that was completely incredible, as well as countless new cars with eye-catching designs, jump out to compete with us for the market."

Gao Yuan said: "From Nanjing to Beijing, they bought no selling quality. Their abacus is very simple. They sell the whole vehicle at a low price, and maintain the balance through reduced allocation, sales of parts, and additional financial services."

"After all, fuel vehicles are not like electric vehicles. They have huge numbers of parts, and many of them are consumable parts, and the cost of using them is relatively high."

"Electric vehicles have only one core component, that is, batteries, and the cost of batteries accounts for half of the total cost, or even 60% of them. As long as there is no problem with the battery, electric vehicles can completely reduce the cost of use to a level of seven cents per kilometer."

Mr. Zhu shrugged, "We all understand the truth. The key is that fuel vehicles are too cheap. For cars of the Civic level, we want 140,000 to 150,000 yuan, while fuel vehicles are only 70,000 to 80,000 yuan on average, and the price difference is nearly double."

"Don't consumers know that electric cars are expensive and cheap?"

"Of course they know, but the money is there. The people's money is not blown by the strong wind. Taking out 70,000 yuan to buy a car is completely different from 140,000 yuan to buy a car. The so-called zero-cutting of the flesh does not hurt, that's the truth."

Gao Yuan frowned slightly, not answering Mr. Zhu's words.

After observing the reaction of the plateau, Mr. Zhu continued: "I heard that a press conference of unprecedented scale will be held in North America tomorrow. You are closer to the top. Do you know the specific content?"

Gao Yuan smiled. He did go to the imperial capital frequently recently and met some big names who cannot be said. With the status of President Zhu, it was normal to know about this.

"The West has formed the Automobile Alliance, and all automobile giants from Japan, Germany, North America, France, South Korea, India and other places have joined in it." Gaoyuan said in a deep voice: "From the current intelligence, things are more troublesome. The Automobile Alliance must use low-price dumping as a strategy and continue for a long time."

"Simply put, these Western auto giants are going to suppress us at the extreme until we kill us."

Mr. Zhu was slightly stunned, then gritted his teeth and said, "The West has been controlling the automobile industry for many years. Not to mention anything else, the Chinese market alone contributes hundreds of billions of yuan in profits to these automobile giants every year."

"After continuing to make high profits for many years, the giants have made a lot of money anyway. Turn around and compete with us for the price. Of course, they are full of confidence."

Gao Yuan nodded and said, "I heard that even upstream parts companies, such as Mainland, Bosch, Denso, ZF, etc., have joined the alliance and will minimize the ex-factory price of products."

"In terms of finance, Wall Street, Europe, Japan and South Korea's chaebol groups will provide financial support to the Automobile Alliance to deliver ammunition to them and help win this war."

"After all, it's a car industry worth trillions of dollars a year, and no one can afford to lose."

When Mr. Zhu heard Gao Yuan's words, he immediately gasped, "From parts to complete vehicles, the cost and price are extremely low, and there is financial capital support on the outside. It seems that our situation is even more difficult than I imagined."
Chapter completed!
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