Chapter 490 A truly luxurious shop
The day after the show, Fu Sheng Ruomeng's store opened at the same time in several major cities around the world.
Xiangjiang, Central Land Plaza, the best location on the first floor, and a shop about 2,000 square meters have also begun and officially opened.
In terms of area, this store is definitely not the largest in Central Land Plaza.
However, its location is the best!
Located at the main entrance of the main line of the square, everyone who comes to Central Land to go shopping can basically see this store at first sight.
Originally, this store was Chow Tai Fook's store, but after coordination, coupled with the relationship between Wang Ye and Chow Tai Fook.
Zhou Dafu happily agreed to vacate the place, move it to a location next to him, and give the best store to Fu Sheng Ruomeng.
The current head of Chow Tai Fook Group is Zhou Jin. Last time, he met Wang Ye because of the Pink Star incident.
The two of them are also quite interested in their appetites and appreciate each other.
Wang Ye handed over the Pink Star to Chow Tai Fook and made the world-renowned pink crown, shining brightly at the engagement ceremony between him and Isabella.
Chow Tai Fook also obtained the right to use the pink crown photo to make his jewelry famous.
It's a win-win situation.
Wang Ye’s current relationships are even more scattered in all the upper circles in Europe, so Zhou Jin certainly would not give up this opportunity.
You know, the reason why Cartier is so famous is that even an ordinary 18k gold jewelry can be sold for tens of thousands of yuan. Isn’t it because of its so-called royal title?
This is the added value of the brand!
Moreover, those celebrity artists who spent tens of thousands of yuan to buy 18k gold, which is non-pure gold jewelry, were all quite content to post it on their Weibo or Facebook.
Because, this is Cartier!
Where is Chow Tai Fook?
If it dares to sell 18k gold jewelry for tens of thousands, no, let alone tens of thousands, if it dares to sell for thousands of yuan, it will probably be reported by customers, saying that they cheated and sold fake goods.
The treatment is so different...
Zhou Jin is also an ambitious person, and of course he also hopes that Chow Tai Fook can do what Cartier does.
With just one brand, the product pricing can be increased by more than ten times or even hundreds of times.
If you want to achieve this level, you must improve the level.
How to improve?
Like making a pink crown, the best way!
Making top jewelry for the royal family and making top jewelry for the most famous people in the world is the best way to improve your brand.
Where is the most royal family?
Of course it's Europe.
However, Zhou Jin's connections cannot be involved there, so he can only use other people's relationships to enter that circle.
Now, he met Wang Ye.
Zhou Jin believes that this is him and the best opportunity for Chow Tai Fook Group!
As long as you can hold on to Wang Ye's thick thigh, your group's high-end jewelry customization business will have the opportunity to enter the European royal circle.
The worst thing is that after Wang Ye and Isabella get married, their group can always provide jewelry customization services to Wang Ye's family.
This is also a serious royal family!
In the future, can Chow Tai Fook also write "The Royal Family of the Danish Family" on his promotional poster?
In this way, will the brand be greatly improved...
Therefore, this time, Wangye's company needs the best store in Central Land Plaza, which happens to be owned by Chow Tai Fook Group.
Zhou Jin gritted his teeth, fell to the ground in pain and happily, and promised to give the store to Fu Shengruo Meng.
Although Zhou Jin felt a little distressed when he gave up such a good location, he still had to make the necessary sacrifices to make friends with Wang Ye.
Besides, Chow Tai Fook is famous enough in Xiangjiang.
To be honest, even if the flagship store is not the best position to move next to it, it will not have much impact on its sales.
Although the area of this store in Fusheng Ruomeng is not the largest in Central Land Plaza, the decoration is really awesome.
The outside of the store is not decorated with huge glass like other luxury brands. The exterior wall decoration of this store is made of natural stone "cloisonné".
Don't feel that stones are cheap...
The stone of cloisonné is produced in Brazil, South America. It is rich in lapis lazuli and has a great value. Lapis lazuli is as beautiful as the sky, or it may be scattered and shiny, like the beauty of the stars in the sky. Therefore, the ancients respected lapis lazuli as "sky stone" and used to celebrate the treasures of heaven.
In addition to its impressive value in lapis lazuli, cloisonné has become the supreme of the blue series of luxury stone products due to its profound and secret realm. The extraordinary blue is like a vast sky and a starry sky.
Blue is the most rare and precious stone in nature. At the same time, blue can be matched with any color in the popular palette, so it is more popular among designers.
No matter from which angle of battle, the mysterious foreign land directly penetrates your eyes, and the gorgeous visual enjoyment and the desire to explore the secret realm completely occupy the body and mind.
The cloisonne used for exterior wall decoration, just put it there and it looks as bright as stars and shines.
No luxury stones are not luxurious. With "cloisonné" as exterior wall decoration, it is so big that no one will be deeply attracted by it when they see it, and there is nothing else in their eyes!
In addition, the window of Fusheng is like a dream is not made of glass.
Because anything made is not as precious as natural.
The thin slices cut from the huge crystal look more crystal clear than any glass, although it is impossible for crystals to be completely bubble-free like glass.
There may be some bubbles and some flaws in some places.
But that's it, it looks even more dreamy and charming...
The interior of the store is decorated with various rare woods, with a pure oriental style.
All kinds of decorations and shelves are redesigned using the styles of the royal decorations in the Forbidden City.
The heavy and complicated design has been removed and the simpler and more modern, but the luxury and nobility in the bones have been preserved.
Oh, and there is another thing worth mentioning, that is, everything in the store is all handmade.
And I was looking for those real "national treasure-level" masters in China who designed and created them by themselves.
It can be said that any clothes hanger or small ornament is a work of art!
The overall decoration cost of such a store exceeds 200 million!
This fee is just the decoration fee...
If the store rent is included, it will be really amazing to open that store.
Therefore, even people like Wang Ye who are not short of money have never dared to open too many stores at once.
Several major cities around the world, including Milan, Paris, London, New York, and Hong Kong and the Magic City, have opened a total of six stores.
Chapter completed!