March 15th, 7 a.m.

Hong Kong is a busy city, and the piers and wet markets start to get busy at four or five in the morning.

At 6 o'clock, there are breakfast shops, newsstands, etc. that start doing business. Adults who don't get up at 7 o'clock are lazy unless they are rich.

Normally, 7 o'clock is also the busiest time for breakfast restaurants.

Usually they are young people or office workers who come to the store to have a bowl of noodles or some buns, steamed buns, fried dough sticks, etc. They come and go in a hurry, as full as a war.

When the elderly come out to drink morning tea, it is usually after 8 o'clock. After all, they have nothing to be busy with. Drinking morning tea leisurely is in line with their life style.

I believe everyone has already known it through TV and movies. When people in eastern Guangdong and Hong Kong talk about drinking morning tea, they also mean eating breakfast. However, their breakfast usually includes Tieguanyin, black tea or Pu'er tea, so it is said that drinking morning tea means having breakfast.

It’s called morning tea for short.

Morning tea in Hong Kong is inherited from the eastern Guangdong region, but the method and taste are more sophisticated than that in eastern Guangdong. Many old restaurants from the Republic of China came to Hong Kong to escape the war, so they brought richness and diversity.

food culture, including dozens of famous morning tea shops.

Xiao Qi was sitting in a small, inconspicuous-looking shop, drinking morning tea with Zhou Wuyao.

"Come, Qi Shao, try their shrimp dumplings, chicken feet and hibiscus buns, which are all 100 years old! Also, the stocking milk tea and toast are also good." Zhou Wuyao greeted Xiao Qida enthusiastically.

There was a table full of delicious food on the table.

Each portion is a small cage, and the appearance alone is very nice. The aromas are mixed with each other and hit the nose, which makes people like Xiao Qi who are used to eating delicious food suddenly have an appetite.

"Not bad...not bad..."

Xiao Qi admired the taste while eating and drinking, and unknowingly ate more than half of it.

Compared to Xiao Qi's good appetite, Zhou Wuyao's appetite was average. He only ate a few baskets before he stopped using his chopsticks and started drinking black tea.

But looking at the smile on Zhou Wuyao's face, you can tell that he is in a very good mood.

No wonder.

There is news from the capital that Fairy Company is preparing to list a subsidiary in Hong Kong. How can this not make Zhou Wuyao, the CEO of the Hong Kong Stock Exchange who is in the midst of the financial crisis and struggling, happy?

Hong Kong has no real economic support to begin with.

Financial freedom is another name for Hong Kong. It is a financial market built entirely on speculation. Hong Kong's financial market itself has no way of controlling its own destiny.

It's very simple. For example, Huaguolian Digital is listed in Hong Kong, yes, but if Huaguolian Digital's business in the mainland is blocked, it will directly fall into trouble - from the beginning to the end, no Hong Kong people have a hand in it, so they

We can only passively accept it and cannot influence the stock market by ourselves.

Americans are different.

The stock market, which fell terribly in the second half of 2008, was pulled hard by them. Basically, it recovered its strength in 2011, and then directly came a slow bull market for two or three years - according to Xiao Qi's current speculation

, I am afraid that the U.S. stock market will not be bad in 2014.

Then again.

If a company is listed in Hong Kong, Hong Kong people can always enjoy generous returns and "grow with it", and they will not feel there is anything wrong with not being under control.

But the problem is that there are no stocks in this world that can only rise but never fall, and there are no companies that have been prosperous for thousands of years. There are very few century-old stores.

Li Chaoren’s Yangtze River Industries is pretty good, right?

Not only has the stock been rising, but it has also paid out dividends every year, making the shareholders smile happily.

But many people don’t know that Cheung Kong Holdings almost collapsed when the Hong Kong real estate bubble collapsed in the 1980s.

If Li Chaoren hadn't made a lot of profits from loading and unloading cargo at the port to subsidize Cheung Kong Industries every year, we wouldn't be the giant Hong Kong we are today.

Therefore, Hong Kong people have never encountered such good stocks so far.

But Zhou Wuyao believes that perhaps Fairy Guard, which Xiao Qi is planning to list, is a legendary stock that started like this.

Fairy Guardian has been growing rapidly since it was launched on January 16, with the number of users soaring to 300 million within one month.

However, Fairy Guard only has one month of free period, and it will be charged starting from the second month. The base price in the United States is US$12 per year, the 20% discount in China is US$70, and the most expensive price in Germany and Singapore is US$20.

Many people who make software believe that free products are the mainstream. If there is a fee, many customers will leave and switch to another free product of the same category - whether it is Europe, America, Asia, Oceania, Africa, etc.

Wait, users all have the same idea of ​​saving.

But starting from February 16th, the performance of Fairy Guards was shocking.

The number of users who paid fees on the first day exceeded 30 million, and then the number of active users plummeted to 250 million at the same time, a decrease of 50 million in one breath.

But people can't say much about this achievement. After all, 30 million paid users are enough to offset the losses of all users who leave.

You must never compare numbers. Any software that can get 30 million users on the first day of charging is definitely very popular.

On the 17th, another 20 million paying users were added, and on the 18th, the number of paying users had exceeded 60 million!

As users of the trial version gradually expire for free, as of March 15th, exactly two months later, paying users have steadily reached the 100 million mark again, with an average of more than 50 per day.

The user base has increased to 10,000.

Today's smart electronic users, including mobile phone and tablet computer users, have exceeded 500 million. With the promotion and technological updates of major manufacturers, more users are attracted to use smart electronic products.

Research and analysis from Silicon Valley in the United States shows that within one year in 2009, the number of users using smart electronic products will exceed 800 million, next year in 2010 it will exceed 1.5 billion, and in 2011 at the latest it will reach 2 billion!

Under such good market expectations, Fairy Guard, which has strong growth momentum, of course has broader prospects.

To put it bluntly, Fairy Defender is equivalent to Kaspersky and other seven or eight other anti-virus software in the computer field in the field of intelligent electronics. Moreover, it is unique and there is currently no software that can compete with it.

However, looking at the popularity of Fairy Guard and hearing that companies such as Kaspersky have developed anti-virus software for mobile terminals, I think the future market will be full of competition.

But the advantage of first impression is so powerful that the most conservative UBS Securities estimates that Fairy Guardian should occupy at least more than 50% of the market share and have at least more than 1 billion users in the future!

Not to mention 1 billion users, there are even 500 million users. Fairy Guardian's annual revenue can exceed 6 billion US dollars. Excluding development and maintenance, etc., the profit can exceed at least 2 billion US dollars!

Therefore, according to the rule that valuation is 8-15 times one year's expected revenue, Goldman Sachs has now valued Fairy Guardian at US$12 billion, which is already relatively underestimated.

Outside investment banks and analysis institutions have made many comments and valuations on the various product divisions of Fairy Company. But now that people know Xiao Qi's character, they understand that most of these valuations are false.

Xiao Qi will not put it on the market at all. He will only keep it firmly in his hands and only share it with some co-tenants.

Only this Fairy Guard is different from other Fairy Company products from the very beginning.

First of all, on the day it was announced that Fairy Guardian was going online, she moved out of the Fairy Laboratory at the Fairy Company headquarters and occupied an 18-story building in Xia Pingyuan alone.

Then some organizations also revealed that Fairy Guard’s financial revenue and expenditure, personnel management, etc. are all operated independently and have no contact with the Fairy Company headquarters.

These are certainly not enough to explain how different Fairy Guard is, but the next item really cheers up all investment institutions and the stock market.

That is, the day before Fairy Guard charges, Xiao Qi announced at the Fairy Company's mid-level and high-level meeting that Fairy Guard's shares will be used as employees' loyalty rewards, and will be distributed in varying amounts according to the employees' contribution and loyalty to the company.

Shares go down.

In principle, except for the retained 40% of the shares, Fairy Company will only retain 30% of the shares, and the remaining 30% will be awarded to employees of various departments and branches of Fairy Company.

This suddenly caused a violent shock!

Keep 40% unchanged?

What concept is this!?

It’s completely the concept of preparing for an IPO!

As we all know, if a company wants to go public with an IPO, the underwriter must have enough shares in order to bring the company to the market.

Although the underwriters have to take some original shares, these rules have been in place from the beginning. The greater the benefit you give, the harder the underwriters will work to help you push up the IPO price and the company's market value.

Protect and ensure that the company makes money from the moment it goes public.

For example, when Facebook was first listed, had it not been for the desperate efforts of underwriter Goldman Sachs, they would have broken the issue on the same day - the stock price fell below the issue price, which would have been very embarrassing!

So far, no matter it is Citibank, Goldman Sachs, Merrill Lynch, Credit Suisse, Morgan Stanley, JPMorgan Chase, Ono Securities, Royal Bank of Scotland, etc., no one has ever been able to get Fairy Company's IPO.

Not to mention the behemoth Fairy Company as a whole, even any of its branches cannot get it.
Chapter completed!