Chapter 2352 Not only you get the benefits
"Titanic" is truly a miracle...≦
In 1998, it had a box office of 360 million in China.
Just listening to the numbers may not seem like much to you, but if you know that the total box office in China back then was only a little over 1 billion, you will have a different feeling about this masterpiece that directly accounted for almost one-third of the box office that year.
feelings.
If you want to say that because Cameron has such good results, he thinks that the Chinese market can bring him great benefits, that is also wrong.
In fact, it was not until 2013 that as China’s movie-viewing market became increasingly powerful, American movies began to gradually treat China as a super movie market.
At that time, I heard that when national leaders were preparing to visit them, the call for "opening up the Chinese film market and expanding the share of imported films" had been directly transmitted to the White House, and was regarded as a very important part of the conversation by the White House.
Mention it to China.
An entertainment industry can actually rise to the level of a national leader's talk. This shows the importance of the film industry to the United States, and we can also know the importance of the Chinese market to American films.
But those are for the future.
Now, Cameron doesn't pay much attention to the Chinese market. He thinks that if he can almost get a box office of 100 million US dollars in the Chinese market, that would be the limit.
Even if it is more, according to the share of the Chinese market, their producers and distributors can only get a maximum of 16 to 7 million US dollars. Compared with the US market that may reach 300 million to 500 million US dollars in box office, and two
A profit of 300 million US dollars is simply not worth mentioning.
So Cameron is now using the box office in the Chinese market in exchange for the Kiwi Cinema Line.
Let the Kiwi Cinema Line make a lot of money in China, and Cameron and the others have received strong support from AMC in the United States, and they also make a lot of money.
Originally, they had no way to make more money in China. They might as well share more of the profits that they cannot get with the Kiwi Cinema Line, so that they can get a favor without spending any money, so that the Kiwi Cinema Line can give them more in the United States.
A lot of support is really a blessing.
Cameron believes in Qiao Guoer... Oh, now Xiao Qi, he can definitely see the win-win situation in it. The only difference is how everyone negotiates on the price.
"Let's see." Xiao Qi said, "In China, there are two ways to introduce foreign films. One is the share of 20 imported films each year, and the other is the bought-out share of 20 imported films.
What I mean is, if AMC follows your ideas, then I am willing to pay 10 million US dollars to buy out the movie broadcast rights of "Avatar" in mainland China."
"hiss……"
Cameron took a breath of air and almost wanted to curse.
Xiao Qi was so cruel that he directly wiped out at least 5 million US dollars in profits.
But after all, he is no longer the tyrant on the set 10 years ago. In terms of business, he is already a relatively successful businessman.
Cameron knows that facing the world's richest man, if he dares to curse, he will definitely be severely punished. This kind of punishment is far beyond what he, a super Hollywood director, can bear.
So he could only hold back his anger and said word by word: "Mr. Xiao, your price is really insincere. No matter how bad the Chinese market is, it can't be less than 100 million US dollars this time. Just say a word
I just took a profit of 5 million US dollars, don’t you think it’s too greedy?”
Xiao Qi smiled, "Same, Mr. Cameron. As you said, AMC in the United States only gave us 60% from the fifth week to the release, which is too much. Others have reduced it by 10% in sequence, and by the end of the release
You can even get 90%. But you still want 60%. I think this is even more excessive."
Cameron stopped talking.
He originally wanted to tell Xiao Qi, because after the fifth week, the number of people watching movies usually decreases, and the difference between 60% and 90% is not big.
But now he already knows that Xiao Qi knows Hollywood very well and is not a layman at all.
Xiao Qi must know that some movies are different.
Take his "Titanic" as an example. It has earned more than 20 million U.S. dollars for dozens of consecutive weeks. So the gap between 60% and 90% is too big, far exceeding the 5 million U.S. dollars in the Chinese market.
difference.
Therefore, Cameron thought for a long time and finally nodded, "I will consider this matter, but 20th Century Fox also needs you to communicate with them. There is no problem with them. Generally speaking, our cooperation is
No problem anymore.”
"good!"
Xiao Qi extended his hand, "I wish us a happy cooperation!"
“A pleasure to work with!”
This time, Pace and Cameron shook hands with Xiao Qi.
Originally, their negotiation was over now, but before they could speak, Xiao Qi suddenly mentioned another project.
"To be honest, I am very optimistic about 3D technology. If you two still want to develop 3D technology on a large scale, I think Kiwi Film and Television Group can invest more funds for you to carry out the most complete and comprehensive development."
Xiao Qi said this to the two of them.
Pace was stunned for a moment, and subconsciously wanted to speak.
But Cameron was the first to say, "Mr. Xiao, if I think well, while providing large-scale funds, you will also take more shares of our company, right?"
Xiao Qi nodded, "If you pay money, you will get something. This is only natural."
"I know your habits, Mr. Xiao. You like to hold a controlling stake in a company. It's best to buy a company wholly, right?" Cameron said calmly.
Pace's expression changed and he looked at Xiao Qi nervously.
Xiao Qi secretly smiled bitterly. It seems that his reputation for monopolizing good things has spread. When Cameron and Pace think of their investment, they will think of being acquired.
"If you are willing, of course I like to hold shares." Xiao Qi spread his hands and said, "But what you just said are just some rumors, such as Bloomberg, Qualcomm, Apple, Amazon... and other companies. I only hold them.
It’s just shares.”
Cameron scoffed at this.
Although Xiao Qi only controls about 10%-20% of the shares of the above-mentioned companies, there are many more companies where Xiao Qi almost completely holds shares.
Fundamentally speaking, Xiao Qi is a very selfish person. This has long been a consensus on Wall Street.
Therefore, Cameron is very afraid that Xiao Qi wants to annex his 3D company. He values 3D technology even more than he values his special effects company, and he is absolutely unwilling to be swallowed up by Xiao Qi.
"If you are willing to invest another 500 million US dollars, I can consider giving you another 12% of the shares." After thinking about it, Cameron gave this answer.
Pace was a little stunned.
Xiao Qi previously purchased Paul Allen's 18% stake in Cameron Pace Company for only US$300 million. Now he wanted to buy another 12%, but Cameron raised the price to US$500 million.
It has skyrocketed by 250%, which can be said to be extremely dark.
"Haha, this share share is not equal to what I paid. Why don't we talk about it later." Xiao Qi was not fooled and put the negotiation on hold for the time being.
Even if he wanted to buy shares of the company, Xiao Qi would not negotiate so rashly.
He will only let a professional negotiation broker company formally negotiate with Cameron later, so that the price will definitely be reduced a lot, and the purchase and sale procedures will also be perfect.
After he said goodbye and left, the young man sitting in the car smiled with satisfaction.
Cameron believes that "Avatar" will definitely be a hit in China, but based on China's box office performance in recent years, he obviously calculated that it only amounted to more than 100 million US dollars.
Therefore, it was so straightforward for him to give up on the Chinese market.
As everyone knows, the wave of movie watching in China started with "Avatar".
"Avatar" started showing in January 2010 and was gradually removed from the screen in May. In four months, it grossed 1.378 billion yuan, which is basically 200 million US dollars in box office!
But at this time in the previous life, there were only about 5,000 screens in China, and 3D screens were just about 1,000. There were almost less than 100 IMAX screens, compared with 18,000 screens at the end of 2013, 12,000 3D screens, and more than 3,000 IMAX screens.
It's not even close to the slightest difference.
It is no exaggeration to say that "Avatar" can achieve such good results on such a small total number of screens and 3D and imax screens. It is no exaggeration to call it the king for a while.
If there had been better 3D and IMAX screens in the previous life, "Avatar" would definitely have had more box office. This is a consensus that has long been known among Chinese movie theaters.
Thanks to Xiao Qi's efforts in this life, the Kiwi Cinema Line, which had never appeared in the previous life, has more than 2,000 ordinary 2D screens, plus about 500 3D and IMAX screens, which suddenly occupies the total area of China.
That's a little more than one-third of the number of screens.
Therefore, Xiao Qi very optimistically estimated that if "Avatar" is shown on the Kiwi Cinema Line for about three months, it will reach a box office of 300 million U.S. dollars, directly exceeding 2 billion yuan.
Coupled with the royalties sold to other theater chains such as Baoyu Group, "Avatar" earned a net profit of 1.5 billion yuan for the Kiwi Cinema Line, which is not an exaggeration.
This is not the only contribution that "Avatar" has made to the Kiwi Cinema Line.
With the demonstration effect of "Avatar", the massive expansion of 3D and IMAX screens will definitely show a blowout trend.
The Kiwi Cinema Line, which also owns shares in 3D and IMAX, will make a lot of money just by earning copyright fees!
Not to mention the expansion of influence brought about by this, it is an intangible huge benefit! (To be continued, please search Piaotian Literature, the novel will be better and updated faster!
ps: Some time ago, I saw a director saying that it was unfair for theater chains not to arrange screens. I think this is quite normal. European and American theater chains often do this too. Although sometimes it is a mistake, most of them still do it.
It proves that it has no box office potential. Since it is a commercial operation, they all think that there are so many movies that do not make money. It depends on whether they insist on their own creative ideas or pursue box office. I quite admire Feng Buck Teeth, he is
Chapter completed!