This year’s Spring Festival is still at the end of January.

Preparations for the traditional Spring Festival Gala usually start slowly in July.

Since the separation of Niu and Feng Crosstalk, it is said that Uncle Feng usually submits scripts at this time. If one fails, he will go to the second one. Anyway, the changes will be made until the director team approves them.

His status is already good, and he is a high-level member of the democratic faction, so under normal circumstances, the Spring Festival Gala director team will give him face, so in recent years, his program has been included every year.

Every year in the past, everyone hoped to show up on the Spring Festival Gala, even if it meant paying money.

But something is different now.

In addition to Xiangshui Satellite TV, big-name and wealthy satellite TVs such as Dragon TV, Jiangnan Satellite TV, Liaodong Satellite TV, and Guangdong Satellite TV have all begun to hold their own Spring Festival Galas.

Although it may not be successful the first few times, as long as you slowly gain experience, more and more viewers will naturally come to see it.

After all, many people will feel bored watching those CCTV Spring Festival Galas that are nothing new every year.

Local satellite TV is different. They will invite whoever is the most popular this year, and they will invite whose songs you like to listen to. Although this cannot attract middle-aged and old audiences, it is a great attraction for young audiences.

They are the age when they are rebellious. They don’t like to follow traditions or follow what others say. They just like novel things and fun things.

Some so-called "educators" are very worried about this, saying that if this continues, it will become a ruined generation. We must respect tradition and follow the rules.

However, Xiao Qi has always believed that these "educators" are just talking nonsense and dare not say anything else. Look at the knowledge and practical ability of the students taught under their education system.

Just know if they are capable.

A very simple example.

Since being westernized, Japanese young people have always liked to eat Western food, including bread and milk in the morning and steak in the evening. There is nothing traditional at all.

But after they turned 40, they naturally started eating miso soup and rice in the morning, and traditional Japanese food at noon and evening, returning to traditional Japanese eating habits.

In this process, they did not understand the teachings of this truth after the heart-wrenching appeals of "educators". Instead, they spontaneously returned to this process after their own minds matured under the customs of the entire society.

a state of life.

It's just the opposite in China. The more those "educators" shout about things not to be done, they just do it themselves, and then the scandal is exposed, leaving them with no credibility at all.

Children are not fools. If you are not righteous yourself, how can you teach others?

So they become more and more rebellious and want to live according to their own ideas.

Of course, such thoughts are usually not very correct, so they usually suffer a lot and will regret it when they grow up. They should have studied hard and not been so rebellious.

I won't mention this.

The online Spring Festival Gala of Xiaoniao.com is actually better than the ordinary satellite TV Spring Festival Gala.

Its audience is not only young people, but also many middle-aged and elderly viewers.

There is no way. Now many families have installed Xiaoniao TV. Not only can you watch the live broadcasts of various channels, but you can also watch them back. There are also countless TV series and movies, and even Peking opera and so on. It is most suitable for

Elderly people can watch it on demand when they have nothing to do on weekdays.

In addition, various documentaries on Xiaoniao TV are also very popular among middle-aged and elderly people.

Whether it is the original "A Bite of China", "A Journey to the Yangtze River", "A Journey to the Yellow River", or the later "A Journey to the Coast", "A Journey to the Frontier", "A Journey to Hundreds of Mountains and Hundreds of Rivers", etc., Xiaoniao.com's documentaries are all

With its outstanding emotions, exquisite camera images, simple life...etc., it attracted everyone's attention and made the ratings reach new highs.

What is strange is that other satellite TV stations and production units have also produced a lot of documentaries, but even the documentaries of China Central Television are not as good-looking as those of Xiaoniao.com.

The lack of funds is one thing, and the sophistication of production is another. The simplest sentence is that Xiaoniao.com has money and doesn't worry about cutting corners because of cost issues. Many people will naturally like the things they make seriously.

Middle-aged and elderly people watch it over and over again, which represents their recognition of Xiaoniao.com.

Because there are such exquisite documentaries as a foundation, middle-aged and elderly people often pay attention to other programs on Xiaoniao.com.

For example, programs such as "The Voice of China", "China's Got Talent", "The Show of the Year" and other programs have always had a large proportion of middle-aged and elderly viewers. This shows that good variety shows are definitely not only liked by young people.

It should be suitable for both refined and popular tastes.

Even variety shows are like this, so Xiaoniao.com’s online Spring Festival Gala will become even more popular.

Last year's online Spring Festival Gala was compressed to five days and five shows. The level of sophistication was not much improved compared to the first year, but the number of viewers increased by 20% compared with the first year, with 500 million viewers, which was completely unexpected.

Xiaoniao.com’s expectations.

Under such circumstances, Shen Wuyan naturally paid special attention to the online Spring Festival Gala this year.

In October, the online Spring Festival Gala program team began preparations. After passing Shen Wuyan's review in November, they became busy.

As soon as the National Day passed in October, Xiaoniao.com’s post “Who would you like to see attend the Spring Festival Gala?” began to be pinned to the top of the Xiaoniao.com forum.

All celebrities and groups with more than 1 million votes will enter the first step of the primary election.

A month later, the second round of voting will end. Among the top 50 celebrities, Birdie.com will do its best to invite them. As for the rest, it will selectively enrich various program contents.

, it’s not just singing or skits, which would be too monotonous.

As in the previous two years, Chen Xiaoer and Uncle Zhu are still the standard candidates. There are also many Hong Kong and Taiwan singers selected, and some young faces have also begun to appear on the invitation list.

The power of netizens is extremely powerful.

In recent years, more and more people like Korean entertainment. I don’t know how this group of young people are connected. This year, Girls’ Generation ranked fifth with high votes. They are a must-invite group, and there are also Japanese national treasures.

The singer, Mr. Tanimura, actually ranked thirty-eighth with the strong support of a group of middle-aged and elderly fans.

Zheng Qiangmin, the director of the online Spring Festival Gala, and Han Zhang, the chief director, were dumbfounded by the result.

Although the online Spring Festival Gala is just a hodgepodge, the audience likes this hodgepodge, so they have become more and more energetic in the past two years.

The prestige of the two people in the circle is also growing.

Don't look at the online Spring Festival Gala of Xiaoniao.com. There is no satellite TV platform at all. The ratings only rely on Xiaoniao TV and the number of online viewers. But the boss lady is rich and willful. It doesn't matter what celebrity you are. As long as you are popular, we will do it.

Please, tell me, who wouldn’t like a party like this?

CCTV's Spring Festival Gala also pays attention to this and that, but as long as the general direction of the online Spring Festival Gala is correct, the rest is not so much about it. Making the common people enjoy it is the biggest goal.

Almost none of the celebrities said they did not support it.

For example, Chen Xiaoer, Uncle Zhu, and Uncle Benshan's disciples all come after everyone has negotiated.

Hong Kong and Taiwan celebrities are as smart as monkeys. Who doesn’t know that the proprietress of Xiaoniao.com is Xiao Qi’s woman, and that she and Huang Fucai, the proprietress of WeChat and Weibo companies, are sisters.

Really, once she helps say a few words, does some publicity for herself on WeChat and Weibo, and her popularity increases, isn’t that a lot of money?

no way.

Since entering the new century, a group of young people in China in the 1970s and 1980s have grown up. They are relatively well-nourished and have learned how to dress themselves up. Therefore, there are many handsome boys and beautiful women. In addition, with such a large population base,

There are many more stars of all kinds than those in Hong Kong and Taiwan, and because they are our own, they are very popular among young people.

The Hong Kong and Taiwan stars who used to have great fame gradually became second-rate, and even gradually faded out of people's sight in a few years. Only a few old stars were left to support the scene, and basically all the new stars were finished.

, that is, it is only popular locally, and has no place to stand out at all.

Therefore, there is no difficulty in inviting mainland stars, Hong Kong and Taiwan stars, and Xiaoniao.com, but South Korea and Japan have made it difficult for the two people in charge.

South Korea is a little better. Although Girls' Generation is the leading actress in South Korea, based on the relationship between Qi Shao and Li Jianxi, it is not difficult to imagine.

Only Japan has had a very tense relationship with China recently. Whether inviting an old Japanese singer will cause some problems and affect Xiaoniao.com is something they should consider.

So they directly asked Shen Wuyan about this matter. Of course Mr. Shen didn't understand. She called her husband again, and then replied to the two of them, "No problem."

What a joke.

Shinji Tanimura is a serious friend of Japan. He has always been very fond of and full of affection for China. His song "Stars" set a Japanese ratings record because he had never been to the Yellow River, but he dreamed of seeing it.

It was written about the situation of the Yellow River.

Because of his active exchanges with China, Shinji Tanimura has a very good impression among senior officials, and in fact, he is often invited to visit China.

The more tense the Sino-Japanese relations are, the more we should treat these Japanese friends favorably. Otherwise, if you make all Japanese people hate China and let them twist into a rope to squeeze against China, that is not a good thing! (Unfinished)
Chapter completed!