Chapter 68 Genuine Concept
After dinner, Huangfucai went to work on the preparations for the Weibo website. In a few days, the Weibo website would start its public beta test, and she had many things to be busy with.
As the first shot on Weibo, a group of celebrities who had previously advertised Dreampad, including Zou Runfa, Chen Long, Jet Li, Qiao Guoer, Gong Li, Zhang Ziyi, Liu Xiang, Yao Ming, etc., were naturally very important gimmicks.
The chairman of Fairy Company personally invited him, and naturally he was able to get it. More than twenty top-notch celebrities all readily agreed within one day.
The annual endorsement fee of 2 million yuan is generally at the lowest level among the endorsement levels of top-notch celebrities for this shoe. There are very few advertisements at this price range. If there are, they are just the most low-end ones that take a few photos.
simple.
But it also depends on the person and who the inviter is.
When they reach this point, although they still desire money, there is something more important than money, and that is - fame!
Especially fame outside the Chinese circle, because they desire to be recognized by people all over the world, not just Chinese superstars.
Xiao Qi gave them this opportunity to show their faces in front of people all over the world.
In the previous Dreampad advertisement, a group of more than 20 top-notch Chinese celebrities suddenly became familiar to foreigners after the advertisement was played. They who were originally famous became even more famous.
Many of these movie stars have already received movie invitations from Hollywood, and they all play number one or number two roles. Even some European and South American countries have sent people to discuss advertising with them, and they are so happy that they can't get along.
Mouth.
Xiao Qi's dreampad has given them such a big boost. This group of top-notch celebrities still know what courtesy means - if they were the kind of white-eyed wolves who turn their backs and don't recognize others, they wouldn't be where they are today.
Besides, there is another point: the magic of Dreampad has spread all over the world, and its popularity will be unstoppable in the future. If you establish a good relationship with Xiao Qi in advance, maybe they will also have a share in Dreampad's advertisements in the future. Give it to them then
The help from fame is ten times better than now!
If you don't make good friends at ordinary times, how can anyone help you at a critical moment?
If Yu Zhutongxie, the young entrepreneurial idol of China at that time, was not a good person, how could he have fled from Nanwan to Jiangnan in embarrassment, and many wealthy people had spent large sums of money to help him make a comeback without blinking an eye?
You know, Yu Zhutong Shoes was not only penniless at the time, but also owed a lot of debt!
Therefore, celebrities in all circles are the same. Those who can be a good person will always live better than those who cannot be a good person. The superstars who have gone through many hardships and endured hardships are all models of how to be a good person.
Although the superstars agreed to Xiao Qi, the specific communication work was done by their team and the Weibo team. Huangfucai had to work hard on this salary. He sent people to various places to sign the contract as soon as possible.
Urgent matter.
For this reason, she would still call and direct her subordinates to do things even at night.
Of course, he doesn't directly command his subordinates. Instead, he goes to the vice presidents of several companies. If Huangfucai has to intervene in every specific matter, why don't he be exhausted?
Xiao Qi and Shen Wuyan stayed in the living room, discussing the video website.
Xiao Qi did not interfere with the prototype of Xiaoniao.com, that is, the settings of the home page and sub-pages. This was just in accordance with Shen Wuyan's preferences.
Anyway, based on previous chats, he had roughly understood that Shen Wuyan's idea was much better than he originally thought.
What he has to do is to provide Xiaoniao.com with several new ideas and operating models.
Shen Wuyan had always been full of expectations for Xiao Qi's whimsical ideas, and this moment was no exception. She looked at Xiao Qi with a pair of big eyes without blinking. This look with admiration and expectation made the young man's heart Very satisfied.
"Let's talk about the operating model first." Xiao Qi said eloquently: "In the project you just wrote, many of them are well written. First of all, our Xiaoniao.com cannot be as unscrupulous as Youku.com and dare to put any movies and TV series on it. Play it without paying a penny. I will help you contact Yan Chenglong, the chairman of Hong Kong Silver Emperor, and ask him to help buy the rights to broadcast some old movies and TV series from Hong Kong and Taiwan at a low price. For people in Hong Kong and Taiwan, it is also a waste recycling, and I think the price can be a little cheaper."
"Well, I think so too. Let's do it more formally from the beginning." Shen Wuyan said while remembering the key points: "But I have watched many variety shows in Baodao and Hong Kong, and they are more interesting. Is it possible to do the same? Buy some back?"
Xiao Qi nodded appreciatively and said: "Xiao Wu, your idea is great! Variety shows will definitely be a big focus in the future, such as those hosted by Baodao Wu Tianwang, Zhang Fei, Hu Gua, etc., they are all very interesting. What do you think? If you want, you can buy it back, and it is completely feasible to even delay the playback by one or two hours or play it the next day."
"What about Hong Kong?" Shen Wuyan noticed that Xiao Qi only talked about Treasure Island, not Hong Kong.
"It's the 21st century. Besides listening to songs, how many people are still obsessed with Cantonese?" Xiao Qi shook his head, "Mandarin is the main popular trend in the future, and there are not many good programs in Hong Kong. In terms of creativity and entertainment Sexually, it is far different from that of Baodao."
Xiao Qi did not tell lies. In the era of Internet explosion in the past few years, Baodao's variety shows have completely defeated Hong Kong's programs, and even their shadows are no longer visible.
In addition to not being able to speak the same language, having to read subtitles at the same time to watch TV, and not being as creative as Taiwan, Hong Kong has no bottom line in entertainment, and is not liked by everyone.
In contrast, in Baodao, which has a stronger Confucian atmosphere, the entertainment programs are not only interesting but also not so crazy, so they are naturally very popular with everyone.
"I understand." Shen Wuyan also agreed with Xiao Qi's opinion, "But does Yinhuang have enough influence in Baodao? I know that the competition between several TV stations in Baodao is also fierce."
"Look for him first. If it's not suitable, you can come to me again." Xiao Qi said thoughtfully.
He knew a lot of people in Baodao. MediaTek, Chenhong Optoelectronics, and Shenghua Technology were all well-known big companies in Baodao. However, because they did not work well with entertainment, Xiao Qicai did not go to them immediately. .
If Yan Chenglong really can't handle it, then it won't be difficult to spend some money to let the people on the island communicate with each other - the postponement of the online video will not affect their ratings, so naturally it will Advertising revenue will not be affected.
Chapter completed!