In fact, Ye Qiu was only in the United States for less than five hours before being recalled to London by a phone call from London.

This made Ye Qiu, who was originally full of expectations for the inspection at night, bring some regrets, let alone Eliza. She finally plucked up the courage, but the damn Peter Kenyon was ruining the scenery. He deserved to be bald for the rest of his life.

I don’t know if the curse of the little girl in the United States has come true. Peter Kennyon in London kept grabbing his bald head, and always said with a self-deprecating smile, "I don’t know what happened, but my scalp was itchy all day today."

In the more than half month after Ye Qiu left London, many earth-shaking changes have taken place in European football.

First of all, both Real Madrid and Manchester City are making bloody acquisitions in the transfer market. Real Madrid takes the high-end route and specializes in choosing superstars, while Manchester City is focusing on cost-effectiveness and pays more attention to the mid-range and practical route, but this is also because they have paid Messi a sky-high transfer of 150 million euros.

But if the big signings of these two major financial backers were expected by the outside world, then what happened next surprised everyone.

Russian super rich Reponolev takes over West Ham United

This Forbes fertiliser king has a more gentle temperament than Abramovich, but he is obviously much more ruthless in his work, especially in the transfer market. His first signing was to dig out Portugal's central defender Ricardo Carvalho from Chelsea.

But this is just the beginning. Following this, West Ham United announced that the famous Italian head coach Ranieri, a tragic man who just got rid of Juventus, was called the tragic figure who was best at building the foundation of a top team but had no chance of winning. He returned to London and took over West Ham United.

With the arrival of Ranieri, strong aids also arrived one after another. Following closely, West Ham United once again poached from the Premier League rivals, poaching Manchester United's powerful center Berbatov. For this, he also paid a high price of 30 million euros and was killed by Manchester United a lot.

But this is just the beginning. After Carvalho and Berbatov announced their arrival in the Hammers, Brazilian central defender Lucio, whose contract with Bayern Munich expired this season, also announced his entry into the Premier League and refused to recruit from Inter Milan. The reason is very simple. West Ham United is willing to pay him a higher salary, which is undoubtedly a very ideal choice for Lucio, who is beginning to decline in his career.

French winger Juli; Portuguese midfielder Moutinho with the title of Deco II; Lyon's French midfielder Tularan

The transfer market has just started less than half a month, and it has only been a week since Reponolev announced his entry into West Ham United. However, this East London team has spent a transfer fee that is not inferior to Manchester City in the transfer market, which is over 100 million yuan, which is enough for everyone to feel the wealth of this East London team.

In an interview with the media, West Ham United's CP Te Duxbrey said with a smile that West Ham United's goal in the new season is to strive to enter the European arena and show its strong competitiveness in the Premier League. For this reason, the club will not stop in the transfer market.

When reporters and media asked about West Ham United's specific transfer budget for the new season, this young wife, who was a little breathless in East London by Tottenham Hotspur, Chelsea, Arsenal and other London rivals, has now become a mother-in-law, and it is inevitable that she is a little rich. "Three hundred million, this is our transfer budget this summer, not including salary."

The whole world thinks that these guys are crazy and spending 300 million yuan?

But I believe this is not the craziest, because among the targets listed by West Ham United, Ribery, Fabregas, Yaya Toure, Van Persie, Tevez, Ibrahimovic and other powerful stars are all among them. This shows West Ham United's ambitions and also shows that they are not essentially different from other rich teams, that is, poaching.

In the Times' column, Martin Samuel is focused on mentioning that whether it is Chelsea's Abramovich, Manchester City's Abu Dhabi consortium, or Reponolev, who now acquires West Ham United, they are all entering the football market with traditional capital, completely disrupting the rules of the football market.

But Martin Samuel also said that the arrival of these huge capitals further reflects the value of the Premier League.

"In recent times, the media has begun to rumor that the holding companies under the Qatar royal family hope to acquire Manchester United of the Glazer family. They are ambitious and hope to make Manchester United a sign of the Qatar royal family because they are going to strive for the right to host the World Cup, but they seem a little hesitant in the face of the 1.5 billion pound purchase price offered by the Glazer family."

"Why is the Glazer family confident enough to shout a purchase price of 1.5 billion?"

"This is because the current European football market is generally bullish, especially the Premier League, but more importantly, professional football, especially the Premier League, which has huge influence all over the world, is regarded by more and more investors as a platform to show themselves, rather than investing in football itself."

"Whether it is for Abramovich, for Abu Dhabi consortium, or for Reponolev and the Qatar consortium that wants to enter the Premier League, their purpose is actually more to show themselves. They are already rich enough and they don't need to use football to make a profit."

"With the arrival of the new century, the Premier League has begun to bloom. First, Chelsea has risen strongly. Now Tottenham Hotspur has set off a wave of offensive football all over the world. In addition, North London team has created football miracles for two consecutive years. These have made everyone realize that the Premier League is getting rid of other competitive leagues at an extremely fast speed and spreading its influence and appeal around the world. Therefore, the value of the Premier League brand will be increasingly recognized by investors."

"We have received a lot of news within us. At present, at least four major consortiums are willing to acquire Premier League teams, including top giant teams like Arsenal and Liverpool. The arrival of these major consortiums will inevitably further stimulate the arms race in the Premier League. They will introduce more and more stars to the Premier League, which will further enhance the influence and appeal of the Premier League.

"But one thing, the Premier League must pay enough attention, that is, how to ensure that the club's finances will not go bankrupt due to the sudden withdrawal of the large consortium one day. At least we now see that Manchester United has become heavily in debt because of the acquisition of the Glazer family. This is a failure case that we must learn from.

This column by Martin Samuel has been reprinted and translated by media around the world. The Premier League is indeed becoming more and more influential, especially with the strong landing of the Abu Dhabi Consortium and Reponolev, the influence of the Premier League has further expanded. But at the same time, how to avoid the financial impact of Premier League teams, the Premier League said that it will further introduce detailed rules.

When Ye Qiu arrived in London, it happened to be when Martin Samuel's report was published. He was in the car returning to White Hart Lane Stadium from Heathrow Airport and flipping through this column. He thought it was well written, but it didn't work much.

There are ways to avoid financial reviews, such as sponsoring in the name of sponsors, so that the club can be given money openly without being recorded as debt. The real problem is not in this regard, but after introducing stars, it is subject to huge financial pressure, and at this time any investor will face a test.

Just like West Ham United now, if Ye Qiu gets information correctly, the team's salary structure in the new season will exceed that of Tottenham Hotspur, because they have paid high salaries for Carvalho, Lucio and Jiuli, among which Carvalho and Lucio all reach the same level as Messi and Ribery.

And they are currently preparing to introduce Etoo from Barcelona with a huge transfer fee. If this transfer is successful, the salary of Cameroonian players will inevitably break the salary cap of the Premier League again.

This is the biggest problem

But norms are not enough. First of all, this is a fully competitive market. You have set a salary cap for the Premier League. Big-name stars can transfer to other leagues, and the club has to give further salary increases to the players in the team. In many cases, the club has many ways to avoid the salary cap limit.

Ye Qiu's positioning for Tottenham Hotspur is actually the same as before and will not change with the market change. The reason is very simple. You can choose to go to Manchester City to West Ham United to other teams because they can give you higher salaries. If you pay attention to money, you can go. I will not stop it, as long as there is enough transfer fee return.

But if you are willing to stay at Tottenham, I also welcome that we cannot provide the high salary that the teams can give, but we can provide you with what they cannot give, that is the championship and honor

Of course, Manchester United is the club that Ye Qiu thinks is the best standardized club, while Arsenal has gone astray, so Tottenham Hotspur must learn from Manchester United in this regard, how to ensure that the team is not dragged into the quagmire of salary, and also ensure the team's competitiveness and the appeal of the stars.

The BMW 7 Series slowly stopped at the gate of Bailu Lane Stadium. Ye Qiu got out of the car and headed straight to the office on the second floor.

As soon as he entered the door, Peter Kenyon, Ron Gurley and Robert Milson gave him a shocking news, that is, Etoo's transfer to West Ham United has been completed.

"The very low transfer fee is only 30 million euros." Peter Kenyon really thinks this transfer is too much.

Robert Milson shook his head and smiled bitterly, "The main reason is that Barcelona's operation is too stupid. It exposed the irreconcilable conflict between the club and the players early, especially Guardiola. The media in the Catalonian region kept revealing the news of Etoo's departure. Although this was a bit to ease the mood of the fans, it greatly reduced Etoo's transfer price, and his contract was only one year left."

There is only one year contract, and both sides have fallen out. This is undoubtedly an important reason why Barcelona cannot start the price in Etoo transfer, and it is also an important reason why Tottenham Hotspur has been trying hard to avoid it in the past. In the second to last year, the team will start to intervene in the contract renewal negotiations. Therefore, no Tottenham Hotspur players have expired in one year.

Oh, and one more, Beckham.

This veteran is left by Ye Qiu. He can only play as a substitute at Tottenham Hotspur, but he continues to shine in the England national team, so he has never had the idea of ​​retiring, but he took the initiative to contact Tottenham Hotspur. In addition to reducing his salary requirements, he also took the initiative to ask for a one-year signing because he may retire at any time.

Ye Qiu and Tottenham both regarded Beckham as a symbol of Tottenham's rise. Moreover, as the most market-oriented local superstar in English football history, even if Beckham does not play football, as long as he remains at Tottenham, he can create huge value and influence for the club.

So at present, Beckham expressed his willingness to continue to stay at Tottenham Hotspur, and the team also supports him to stay.

"Etoo plus Berbatov, Carvalho paired with Lucio, Moutinho plus Tularan" Ye Qiu shook his head with a wry smile. It's really good to have money these days. You can buy whoever you want. You can build a strong team in one summer. "It seems that West Ham United in the new season should not be underestimated."

"And Manchester City" Peter Kenion also reminded, "This team has also spent a lot of money in the transfer market. If there is one more Messi," when talking about Messi, Peter Kenion glanced at Ye Qiu.

Everyone knows that Messi is Ye Qiu's favorite player. From Chelsea to Tottenham Hotspur, Messi has always been valued and trusted under Ye Qiu. Messi has always regarded Ye Qiu as the most respected head coach, otherwise he would not have rushed over and hugged Ye Qiu after scoring a goal in the Champions League final.

So now, when talking about Messi, Ye Qiu is a little unhesitant.

"How is Messi's transfer going?" Ye Qiu asked with concern.

Peter Kenyon and Ron Gurley looked at each other and said with a wry smile: "It's basically all finalized. Messi's father has agreed long ago, and Messi is just leaving Messi to sign. Messi said before that he would make a decision after the season ends, but after the season ends, he ran to vacation. I heard that he had a big fight with Jorge who urged him."

To be honest, from the standpoint of Peter Kenyon and Ron Gurley and from the standpoint of Tottenham Hotspur operators, this transfer is beneficial to Tottenham Hotspur, and very favorable, because the transfer fee income of 150 million euros can almost help Tottenham Hotspur complete many things, including some long-term investments.

But Peter Kenyon, the CEO, has been with Ye Qiu for many years. Since the Chelsea era, there has been no problem with the two in their cooperative relationship or personal relationships. Therefore, this big bald man knows Ye Qiu's ideas and mentality very well. He also knows that people like Ye Qiu need fame and profit. If the two make a choice, Ye Qiu will choose fame.

Because he is a super rich man himself, more than 100 million is nothing to him.

Sometimes Peter Kenyon and Ron Gurley are very grateful when talking about Ye Qiu, because they all know that Ye Qiu is considering them, so he decided to sell Messi.

I still remember that when he was at Chelsea, Peter Kenyon felt depressed and unsuccessful. One of the most important reasons is that since Abramovich appointed him as the club's CEO, he intervened in everything, which made him, as the CEO, even worse than Pinni Zahavi, and had no decision-making power at all.

Ye Qiu is now very clear that he can say no in Messi's transfer, but this will inevitably hit Peter Kenion and others' enthusiasm for work, because it is very simple. Will a normal club operator, a team operator who wants to develop the team in a healthy and even profitable direction, say no to this transfer?

And there is a saying that if you miss this village, you will lose this store.

Now that Manchester City is selling at a high price, it will definitely not be sold at this high price in the future, because others dare not buy it. If one day you want to sell it, the price will definitely be greatly reduced, and it may not even be able to get half of it.

"By the way, look at this." Peter Kenyon handed over two fax papers.

The current transfer quotations are still carried out in a fax, which must be stamped with club certification and senior management signatures to calculate. Both faxes submitted by Peter Kenyon are stamped with Real Madrid seals and Florentino's autograph confirmation.

Putting aside the lot of nonsense and kind words on the fax, Florentino asked to buy two players in Tottenham Hotspur, or it could be said that he failed to buy Ribery, Fabregas and other players, and settled for the second best.

"They want to get Gareth Bale and Aveloa?" Ye Qiu didn't expect it.

Messi's transfer progress is unknown. Once it is completed, Gareth Bale is the player Ye Qiu needs to rely on. Ye Qiu also plans to let him hit the right side to further tap his potential. Even the tactics have been planned, but now Real Madrid is going to make a strife.

"Fifty million euros, just like Rooney." Peter Kenyon was obviously moved.

Ye Qiu was also moved because Gareth Bale undoubtedly had great potential, but it has definitely not reached the level of 50 million euros yet, let alone comparable to Rooney.

"Aveloa, 15 million euros." Peter Kenion said again.

Both transfers were expensive, among which Aveloa was relatively low, and Gareth Bale's price was satisfactory, but this was just a preliminary offer. You can discuss it in detail. Unless Tottenham Hotspur shouted out an outrageous price for the first time, I believe that the price will definitely be higher than this after negotiation between the two sides.

"What do you think?" Peter Kenyon respected Ye Qiu's decision, so he didn't make any noise for the time being.

Ye Qiu shook his head with a little laugh and crying, "I don't know."
Chapter completed!