Chapter 818 Game agency(1/2)
Chen Lang was back in a hurry and left in a hurry.
The dust has not yet been settled. He is now the general manager of Jiangsu and cannot leave for too long.
Li Dong handed over all the tasks of negotiations with China Resources to Chen Lang.
As the former CEO of Wanjia, Chen Lang has a natural advantage in front of Hong Ji.
When negotiating with the old leader, Hong Ji is probably not Chen Lang's opponent.
It’s really Chen Lang knows China Resources Vanguard that he is not even as good as Hong Ji.
...
November 11th.
Of course, no one is calling out the Light Mix Festival on this day, and this is not a Shopping Festival or a Dog Abuse Festival.
But at this moment, Li Dong was a little worried about chopping people.
It’s not someone else who chops it, but Liu Hong.
As the chief technology officer of the mall, Liu Hong's position in the mall system is second only to Chen Qian.
When Shen Qian gradually left the mall system, Liu Hong was almost the first person in fact.
The reason why I wanted to chop him up was that Li Dong was so angry that he felt so painful.
During this period, because of the supermarket, he did not devote much energy to the mall, and he left some of the things to Liu Hong himself.
Yuanfang Mall has many businesses, and Li Dong has not separated the business because of his lack of manpower.
Businesses like pp and Weibo are mixed together, and almost all Liu Hong is in charge.
As for the game system operated by the PP, it is naturally Liu Hong who is in charge.
Nowadays, the most famous pp game system is farm games. Although Tencent also imitated it later, because it did not obtain the authorization from the distant place, the difference is still a bit big.
The result is undoubtedly that the imitation game failed to achieve the desired effect.
Tencent also knew that it could not get the copyright from the distance, and the distance was even more rogue than them, so he pestered them to sue, so even Brother Ma was so upset.
In the end, Brother Ma was too lazy to compete with the distance, but changed his target.
This goal is nothing else, but the famous "Dungeon and the Warriors" in later generations, commonly known as dnf.
At this time, DNF was already very famous abroad, and Neople was seeking global agents.
And China is no exception. Since the beginning of 2007, China's agency rights have been under discussion.
Previously, game agents such as Shanda, Lianzhong, and Jiucheng were negotiating with Neople, but due to agency fees, the parties failed to reach an agreement.
These days, the agency fee for a game is generally not too high.
Like the previous World of Warcraft and Legend, the agency fee is not high, usually within a few million yuan.
This time, because Neople is famous for its dnf, the cost of offering is a bit high. None of the companies have agreed to it now.
However, as soon as Tencent enters, the situation will be different.
Tencent is extremely interested in proxying a world-renowned game at this time. Even when 3D games emerge, Tencent is not picky about food. The 2D dnf is still famous, which is enough.
Brother Xiao Ma is rich, but the agency fee of 15 million yuan offered by Neople is a bit high, but it is still within the scope of Brother Xiao Ma’s tolerance.
On November 8, Tencent has started technical evaluation of dnf.
Saying so much is not the reason why Li Dong wants to chop people up.
Since Li Dong's speech, he has followed Tencent's footsteps and imitated Tencent's game system, and pp is also making games and agents.
When Tencent and Neople started negotiations, Li Dong didn't know about this, but Liu Hong knew about it.
Not only did I know that at that time, someone from afar also sent to discuss the agency issue.
As a result, when the data of 15 million was released and when the negotiators reported to Liu Hong, Liu Hong took the negotiators back without thinking.
Nothing else, it's too expensive!
A 2D mini game that is about to be eliminated has an agency fee of more than 10 million yuan. What a joke.
Besides, in addition to the high agency fee requirements, the other party also has other accompanying requirements, such as publicity, large-scale publicity, and the hardware requirements of the server are not low.
If this money is included, it will cost at least tens of millions of dollars to invest in this game.
And this is just an agent, not a direct sale of copyright.
Since Tencent is stupid and wants to go to the agent, let's just let them go, because it's just a small game and Liu Hong doesn't take it seriously.
Until now Tencent has started technical review and Liu Hong mentioned this matter casually to Li Dong, and Li Dong realized what he had forgotten!
dnf!
How much money has dnf earned for Tencent? Because Tencent games have always been a general statistics, except for internal personnel, everyone is not very clear.
However, based on the financial report after dnf went online and the financial report before it went online, dnf earned hundreds of millions of yuan for Tencent in the first quarter.
This is still the first quarter, and it is at least hundreds of millions of dollars throughout the year.
The first year of online was 2008, and money was still money. Later, Tencent became bigger and bigger. Not only did dnf not be eliminated in many 3D games, but it became more and more courageous.
Before Lol became popular all over the country, Tencent almost supported most of the game system with the two games, DNF and CrossFire.
And now, Liu Hong actually gave up directly.
Li Dong knew that he was no wonder. At this time, even Shanda and NetEase were not optimistic about DNF and thought the price was too high.
Just Tencent, because there has never been a popular game released and is extremely eager to succeed, it doesn’t care about money.
But it’s not surprising that Li Dong’s eyes can still kill people.
Liu Hong, who was sitting opposite him, was extremely uncomfortable, and he didn't know where he messed with his boss.
After being stared at by Li Dong for a while, Liu Hong moved awkwardly.
As a result, when he moved, Li Dong's eyes became sharper.
Liu Hong was almost crying and looked at Li Dong with a grievance, saying, "Mr. Li, is it not that my face is clean?"
"No!"
"That?"
Li Dong exhaled and gritted his teeth and said, "The two sides have not signed a contract yet. Do you think we can take the agency right now?"
“Agent of the dungeon?”
Liu Hong was a little surprised and frowned slightly and said, "Since we haven't signed the contract, of course we can still continue to negotiate. But when we enter again, it's going to be a tiger's mouth to seize food, and the price is probably not low.
Mr. Li, this is just a 2D game. Now 3D is popular, and dungeons may not necessarily have a market in the country.
Another year of agency fees of tens of millions, plus promotional expenses and operational expenses, the annual investment of this game alone may exceed 50 million.
In terms of profitability, this 2D role-playing game..."
Liu Hong said a few simple words, but the profit points are not enough.
The agency fee is too high, with tens of millions of agency fees, and it is more than enough to develop such a game by yourself.
And it's an agency fee, which is simply a robbery of money.
Li Dong shook his head and said, "Don't worry about the profit for now. Anyway, Tencent can't take the other party!"
This is true. If NetEase or Shanda acquires the agency rights, Li Dong might not care too much.
After all, this game has a lot of profits, but there are so many things that have made money these days.
Tencent is different, now everyone is a competitor.
dnf has brought great help and fame to Tencent games. If it weren't for this game and the subsequent CrossFire, Tencent games would have almost no popularity in China before 2007.
If you really want to be serious, you are not as good as a distance.
There is a phenomenal farm game in the distance, but Tencent does not.
In this case, Li Dong naturally won’t give Tencent Games a chance to make a comeback, and this is no longer just a matter of money.
Liu Hong was a little embarrassed when he heard Li Dong say this: "But now Tencent has talked with them to the final stage, and we have withdrawn in advance.
At this time, our second intervention encouraged the majesty of Neople.
Tencent and us are domestic companies at least..."
Liu Hong said something, and obviously in his opinion, it would be better to let Tencent go instead of being cheap.
How useful is a 2D mini game?
Li Dong didn't expect that this guy was still an angry young man. If it were normal, Li Dong wouldn't be willing to make a bar.
But now, Li Dong has to do it.
In the business world, these angry young people cannot be substituted for their emotions, otherwise they will be defeated by the PP and who will he ask for?
Li Dong didn't explain anymore and said with a stern face: "If you ask you to do it, do it! No matter what, I will just ask to take the agency rights of the dungeon!"
"Mr. Li..."
To be continued...