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Chapter 83 Differentiation

Like Dichao Interactive Entertainment, its Dichao game platform has tens of millions of active users, and the highest online users have reached more than two million.

As long as these players log in to any game of Dichao Interactive Entertainment, they must first log in to the Dichao game platform, and naturally they will see other games on the platform's major recommendations.

Many players even only play games of Dichao Interactive Entertainment, and they rarely hesitate whether they buy games or value-added services.

Chen Mo also has such a group of players now, but the number is too different. Most players will not pay attention to what Chen Mo's next game is, and will not buy or play it just because a certain game is a "Chen Mo's work".

Chen Mo knew very well that it was not impossible to do R&D in a dull way, but it would eventually be subject to channels. Moreover, Chen Mo would sooner or later build a game platform to integrate all his games.

What's more, many games must have a huge number of users to play.

Now, Chen Mo has two key tasks. One is to develop the "Thunder Game Platform" to let players with Thunder Game Pass know this platform and dig up some players from other platforms.

Just like Blizzard in his previous life, Tencent made tgp, and WeChat games, it integrates all existing player resources, which is more conducive to the promotion of new games and the linkage between various games.

However, for Chen Mo, it is definitely not enough to just use a Thunder game platform. There are only three games on the platform, "flappybird", "Plant vs. Zombies" and "My Name is MT", which are a bit too thin no matter how you look at it.

Of course, Chen Mo can also discuss cooperation with other game companies, letting them hang the game on the Thunder Game Platform and enrich the game library.

But firstly, Chen Mo doesn’t like those games, and secondly, these companies probably don’t like the game platform that Chen Moxin makes, so even if they talk, they will probably end up falling apart.

Chen Mo wants to release two new games at once, one is to enrich the game library, and the other is to further expand his player base.

Chen Mo opened the document and wrote the title of the document: "Thunder Chess and Cards" design summary.

...

in the country, which game has the most users?

Card Game? Role Playing Game? Shooter Game?

None of them.

The most users are chess and card games.

In his previous life, Tencent’s chess and card users reached an astonishing 240 million. On average, 1 for every 5 Chinese people is a chess and card game user.

When Chen Mo wants to do chess and cards, he must use the recommended positions of Dichao Interactive Entertainment and the characteristics of the chess and card game itself as much as possible to attract the most players for the Thunder Game Pass and pave the way for the subsequent flagship products.

This is the recommended position that Chen Mo had planned early in the morning and was also to maximize the use of the last bet.

However, Chen Mo has not yet thought about how to make a chess and card game.

The scope of chess and card games is too wide, such as Landlord, Mahjong, Bridge, Chess, Go... These can all be counted as chess and cards. It is definitely not realistic and not cost-effective to do all of them in Chen Mo. He can only choose to do it.

Moreover, there are chess and card games in this world. For example, Dichao Interactive Entertainment and Shenhuan Game Platforms have their own chess and card games, and there are many players.

What Chen Mo is now considering is how to make differentiation, otherwise he would not be able to leverage the chess and card players of these two major companies.

Chen Mo has downloaded all the chess and card games on the market in the past two days, which is equivalent to conducting research.

There are also parallel worlds such as Doudizhu and Mahjong, which have a very popular gameplay in previous lives. Moreover, the gameplay is similar. Chen Mo can optimize some interface performance and specific rules, but after all, it is just optimization. It is impossible to rely on these optimizations to poach players in other chess and card games.

There must be something that makes a clear difference from other chess and card games.

When it comes to playing chess and cards, different types are also very different. For example, Doudizhu and Mahjong are basically suitable for both young and old, and the number of users is large. Chess and Go may have many players, but they are not profitable at all. As for the gameplay of bridge, the number of players may be even smaller.

Chen Mo wants to do chess and cards, but he wants to rely on chess and cards to dig more players. The two of Doudizhu and Mahjong are definitely not to be avoided, so these two are must-dos.

However, Chen Mo has also studied many chess and card games, and other game companies are not stupid. Anyone who makes chess and cards basically makes Doudizhu and mahjong. All kinds of gameplay are also integrated based on some classic gameplays from various places, such as the leprosy field in Doudizhu and the blood flow mahjong in mahjong.

There are three aspects of optimization that Chen Mo can think of now. The first aspect is a complete set of guidance and help for novices, including novice classes, daily tasks, welfare tasks, daily minimum living allowance, etc. These things, other games are either not done or are not done well. Chen Mo can optimize them in this regard.

The second aspect is the game mode. The main body of the chess and card games in this world are game halls, and there are few various competition venues. For Chen Mo, playing the competition venue is also a good gimmick.

The third aspect is mall props and aristocratic system. Although this world has also provided some value-added services, it is relatively rare. If you really want to optimize it, you can make some aristocratic emoticons, avatars, clothes, etc., and even redeem points for physical objects. These can be done.

However, these alone are not enough, far from enough.

The novice system can at most reduce the cost of acquiring players, slightly increase player retention, mall, and aristocratic systems can increase revenue slightly, and the game mode is a differentiated thing, which can be slightly different from other chess and card games.

However, these are not decisive. You should know that the stickiness of chess and card users is relatively strong. For example, some players have millions of beans on the Dichao game platform. Why do they need to switch to Chen Mo's chess and card games? Chen Mo cannot help him transfer these beans together.

Therefore, if you want to overcome this stickiness, Chen Mo needs to find a breakthrough, a breakthrough that no other chess and card games have.

Chen Mo began to find ways to play in his previous life but not in this world.

Landlord? Upgrade? Golden Flower? Seven Ghosts Five Two Three?…

No particularly obvious breakthrough was found, and some popular gameplay must have been ruined. There are too few niche gameplay players and they cannot achieve the purpose of expanding the player group.

Chen Mo was also a little depressed. Why did the chess and card games be so similar in the two worlds?

If you don’t believe it, look for it again, there will definitely be differences!

Public Mahjong? Sichuan Mahjong? National Standard Mahjong?...

None!

Chen Mo felt a little strange. He always felt like there was a kind of chess and cards that had existed in his previous life but not in this world.

What is it?
Chapter completed!
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