1963 Gone Forever(1/2)
Brothers, I have opened a new book again: Restart your life: I can call myself ten years ago, brothers, please help me collect it, and give me some recommendations!
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Of course, some people think that the hybrid version is too expensive and the price increase is not cost-effective, so they won’t change it.
And along with the popular ones, Chery's new Tiggo 8.
After all, not everyone likes off-road, and this fuel version of the car is also a hit!
Not hybrid means that the cost of post-maintenance is low, the fuel consumption is low, the power is strong, and it is not off-road. You can choose this one too!
So these two cars directly ignited the enthusiasm of domestic consumers.
Although it was only a few days after the auto show began, the reservations from consumers began.
But then I started to accept orders, and these two cars were directly hit by orders.
You should know that a new car will basically have a wait-and-see period when it comes to the market.
Although many new cars will be booked at the auto show after they are launched.
But they usually create a limited-edition gimmick, and manufacturers generally say publicly that only one thousand units are accepted for auto show.
In fact, this is that they are making excuses for themselves, that is, testing the reactions of the market and consumers.
Because if the car is really popular, the orders for these thousand units will basically be completely wiped out in seconds.
If the market and consumer feedback are deserted, it means that this car has not hit the consumer's G-spot.
At this time, your car dealer has to use your brain. What should you do next?
What a solution? The car has been finalized, and it is too late to modify it at this time.
So you need to increase your marketing efforts and find more self-media to hype and market.
It’s better to directly reduce the price, it depends on the methods of your car dealer.
So generally, there is no car dealer, who will release new cars directly at the auto show, and then start to take orders directly.
Basically, they will build a limited edition model. On the one hand, they will test the market, and on the other hand, they will leave a step for themselves.
If no one buys it, wouldn’t it be a bad thing?
If you have a limited-edition sales, there are only one thousand units. Even if there are no consumers, they can buy all the cars themselves.
And this is the step they prepare for themselves.
But no one expected that Chery and Great Wall would be so tough this time.
At the auto show, the order-taking mode was directly turned on.
There is no routine of pre-sale of 1,000 units, so I just started to take orders and everyone came.
I will take as much as you put in.
So these two cars were directly hit by orders.
You should know that in the past, many new cars were launched, and the car orders would have a climbing mode.
That is to say, after the new car is launched, the orders are usually two or three thousand units, four or five thousand units, and then six or seven thousand units in the first one or two months.
Basically half a year later, if the car is in full swing, it will be normal for a monthly sales of over 10,000 yuan.
This is the marketing routine of many manufacturers launching new cars.
But these two cars are different, and they are particularly fierce as soon as they get up.
It is said that the Great Wall's Tank 300 hybrid version has exceeded 10,000 when it receives an order.
And there are many owners who have previously ordered fuel versions of the tank and went directly to the 4S store to request a change of orders.
Fortunately, this car is in short supply, and even the fuel version will have to wait for several months to get the car.
However, consumers' changes this way have reduced the burden on factories.
If you want a hybrid version, they can directly produce a facelift before their car has been unloaded.
For those that have been produced, you can also transfer the order to others and don’t want to change it.
Anyway, in the end, it may be a situation where you have to wait a few more months.
But for those consumers, as long as they can buy their beloved car, it doesn’t matter if they wait for a few more months.
Who made this car so popular?
The same goes for Chery, many of them have no demand for off-roading and don’t trust trams very much.
Or consumers who have limited money and cannot afford to buy trams will choose their Xinhu 8 directly.
It is fuel-efficient and powerful, only about 100,000 yuan, so what else do you want to have a bicycle!
Which joint venture brand can have such power, and which one has such power, and which one has their fuel consumption?
Moreover, it is true that the price has increased, but the warranty has been extended and ten times have been given.
With this attitude, what other bicycle do you want?
Place an order quickly! Otherwise, you can just wait!
At the auto show, consumers were running forward and delivering orders and money to these two manufacturers.
There are also major automobile manufacturers around the world who sent countless engineers to the booths of these new domestic cars.
To show their tape craftsmanship...
By the way, in recent years, with the rapid progress of our domestic car manufacturers' car manufacturing technology.
At the annual large-scale auto show, whenever our domestic auto companies launch a major new car.
There are always people who are indispensable on the booth, including those foreigners who are watching with their necks on their backs.
For example, when BYD's Tang was launched in one year, two bosses of the Magic City Volkswagen appeared at their booth.
I even personally put it in their car and experienced it in-depth.
Not long after the auto show, someone even took photos of the two yellow-haired foreigners driving the Tang tram in China.
Then not long after, Volkswagen released a hybrid SUV.
The car's body size is similar to that of Tang, and I dare not say that the rear taillights are exactly the same, but it can also be said to have imitated 89%.
Later, there were more such things.
Every time, whether it is Great Wall or BYD, it launches a big new car again.
Many foreigners can often be seen on their booths.
Moreover, these foreigners used to be sneaky, but later on, they were simply open and upright.
When I arrived at the booth, it was Qiqikkawa. I took out the camera first and took a photo.
From front to back, from left to right, from inside to outside.
If conditions permit, they even have to climb to the floor and take a picture of your car's territory.
Then you can take a photo in the car and shoot it again, taking pictures of the interior and mechanical layout of your car clearly and clearly.
Then there is a caliper. Although the technology is now advanced, you can solve most problems by taking a laser rangefinder.
You don’t need to pull the tape like you used to, but these guys are not bad at all the data you should measure, so you can measure it clearly.
Anyway, everyone doesn’t know when our domestic cars can actually attract such attention from these foreigners.
And this time, with the popularity of Great Wall and Chery, these foreigners came again.
He still took photos openly, and still used various measurements with a rangefinder.
Then, it goes into the inside of the car, holds the steering wheel, and sits on the sofa and doesn't get off.
It was originally everyone who took turns to experience the static feeling, but whenever these foreigners entered the car, they were unwilling to come out.
It took twenty minutes and half an hour to stay, which made other consumers who wanted to get on the bus and experience it were impatient.
Some people even want to find security guards. After all, manufacturers have said that each person can experience it for fifteen minutes when they get on the bus and cannot exceed the time.
And that's not all, these yellow-haired and white-skinned Westerners have finished testing.
Immediately, there were several Xiao Dongyang who were wearing suits and ties to come and test it.
Unlike Westerners, Westerners only take photos, but these Easterners directly took out DVs to start shooting.
360 has no blind spots, so you can take a look at these two super popular models.
It even seems like you have a sharp eye, and you have to see through the machine cover of your car and take pictures of the engine inside.
I just got into the car and couldn't get out, so I had to work hard for a long time.
Then, while fiddling, he took out a small notebook and kept recording something on the notebook.
They seem to be more serious than Westerners.
Finally, the car was photographed statically, and the group of people ran to the road test site outside again.
Start making appointments in turn to the driving experience of the car.
To be continued...