Chapter 295 Strive to be responsible for profit and loss as soon as possible
He bought all the Paige, George, Pig Dad and Pig Mom, Xiao Yuanbao giggled happily. The whole little man tried hard to hold the bag of toys in his hands with his little hands. However, his strength was too small, and he was tired after a few snatches. In the end, Shang Fuhai held her with one hand and the bag of toys for her. The little guy happily pouted with his saliva mouth and kissed Shang Fuhai's face a few times, rubbing his saliva.
This made Xu Fei laugh so hard that she bent over.
Finally, after buying clothes for the second elder, Xu Fei looked at him and signaled Shang Fuhai to pay. Lao Shang was helpless, why are you still less money in your hands?
When he got home, Shang Fuhai went upstairs to take a shower first, then went back to the bedroom and checked his work emails on his computer. They were all summarizing reports sent by An Xiaohui, Ma Yilin, Han Zhengyu, Song Yutong from Jingcheng Yigou.com and Liang Rubo from Jingcheng Parker Technology. There was nothing particularly important about An Xiaohui, Ma Yilin, Han Zhengyu and others, they all had daily summary.
However, the email from Song Yutong and Liang Rubo told Shang Fuhai that the cumulative download volume of the short video APP has exceeded 30 million as of late November. In just 20 days, the average daily download volume has exceeded 1 million. This data has not been released to the public yet. However, both Song Yutong and Liang Rubo are convinced that if this data is released, even though it has been clarified that Beijing Parker Technology will not raise external financing in a short period of time, there will definitely be crazy capital parties as if they smelled a honey bear!
Shang Fuhai subconsciously tapped the desktop rhythmically, and he looked in disbelief: "It actually exceeded 30 million downloads so quickly?"
Speaking of which, the Paike Short Video APP uses the front page channel of Toutiao to promote it, which is a major boost. The second is that Paike Short Video can get gold coins by browsing videos with unique videos. The promotional gimmick of gold coins exchanged for RMB has played a decisive role. Even now many people know that they can only get more than one yuan by browsing videos for a day, and they can’t make 80 cents for four or five hours, but this is real money.
You go to watch other video websites and spend the same amount of time, but you still don’t have a single hair.
There is such a comparison, and many latecomers resolutely downloaded the Paike Short Video APP, and became the "loyal fans" of the Paike APP in the process of constantly "sweeping gold coins" and the number of daily active users of the Paike APP.
So much so that in the email report of Shang Fu Haizi Liang Rubo, I saw such a strange data, the number of daily active users of Paike APP is no less than 10 million.
With only more than 30 million accumulated downloads, the number of active users cultivated by the unique "magic weapon" of "sweeping gold coins" actually accounts for one-third.
When Shang Fuhai saw these two sets of data, he had reason to believe that the Paike APP was definitely a leading position in the data comparison of similar APPs.
Liang Rubo also told him in an email that the current download volume has slowed down, but it can still maintain a download volume of about 1 million yuan per day, which made Shang Fuhai narrow his eyes and wonder whether he should do another strange move.
And this trick is to share the red envelopes downloaded by friends.
And it is a red envelope of at least 5 yuan. The more people invited, the more red envelopes you will get.
In the early days, considering that after the Paike APP was launched, it borrowed the front page promotion channel of Toutiao and kidnapped a large number of active Toutiao users. In addition, it also had the "secret trick" of getting gold coins by browsing videos, Shang Fuhai took away the plan of sharing the red envelopes among friends to recommend new users in his initial publicity plan.
The promotional cost through various channels is too high, and he is also a little painful.
Not to mention anything else, the one-year publicity fee on Toutiao is 100 million, and the gold coins exchanged at the earliest 10 days were exchanged for 13 million. Due to the expansion of the foundation, the total amount of exchange in these 20 days actually showed a plural increase in the total amount of exchange.
Seeing that nearly 30 million yuan of funds are gone, should we open another hole?
Liang Rubo also told Shang Fuhai that he has started to promote and sell APP advertising spaces. Thanks to the limited popularity and audience of the short-term launch of the Paike APP, the initial advertising space recommendation fee was not particularly high. In general, the revenue from the advertising space promotion fee in the past 20 days was only more than 2 million, which can only be said to be better than nothing!
Seeing the last advertising promotion fee in Liang Rubo's email, Shang Fuhai gritted his teeth and clenched his fist and hit his thigh: "It's necessary to do it. Only with a foundation can you have a larger channel and earn more advertising expenses. Isn't it just money?"
Shang Fuhai personally called Song Yutong and Liang Rubo, and on the phone he told them to arrange to launch a promotion plan for the old users of the Paike APP to recommend new users to share red envelopes.
From recommending a new user to get a 5 yuan red envelope, to recommending two new users to get a 10 yuan red envelope...
No capping!
Compared with the red envelopes of many old APP users who have seen in their previous life, there is a red envelope limit of 29 or 99. Shang Fuhai gritted his teeth and made up his mind. I am so dissatisfied. No matter what I say, you can attract a new user, I will give you 5 yuan. The more you can bring, the more I give!
Song Yutong and Liang Rubo were both shocked when they heard what Shang Fuhai said on the phone and his tone of burning boats.
Song Yutong told Shang Fuhai that if this promotion method is adopted, Shang Fuhai's total of 60 million yuan left by going to Beijing a few days ago for Yigou.com and Parker Technology, and it may not even last until the end of the year.
"Mr. Song, you don't need to worry about money. I will contact Kevin again to transfer some of it to you..." Shang Fuhai said.
But before he finished speaking, Song Yutong interrupted him: "Boss, are we considering taking out the Paike Short Video APP to raise funds? After all, whether it is the exchange of gold coins or the red envelopes that attract people, including the advertising costs of 100 million yuan that still owes Toutiao, we need a large amount of funds. Even after the comprehensive recommendation plan is released, as the number of download users increases, the funding gap we face will be larger..."
Liang Rubo did not express his opinion on this issue. He currently mainly focuses on technology to solve various problems in Paike Short Video APP and online payment system, and strives to do a good job in the project itself. When will he start to consider the issue of funds?
Liang Rubo felt that when one day Shang Fuhai fulfilled his promise, he would consider those issues after Liang Rubo officially took charge of Beijing Parker Technology.
Chapter completed!