Chapter 836 "The Truman Show" is released!

USA.

The subway was crowded with people, and it was the peak period of commuting to work.

Many people were looking down at their mobile phones, some were communicating with each other, and most of the people sitting were closing their eyes and concentrating.

One of the sleepy young men was holding a backpack, yawning constantly and with heavy dark circles under his eyes.

His name is O'Neill Allen.

After returning home from get off work yesterday, he played the long-awaited new game. He didn't even eat dinner until about three o'clock in the morning and reluctantly lay on the bed to sleep. If he didn't have to go to work early in the morning, he would have played it overnight.

Avoiding sitting or standing, he held on to the last bit of consciousness and looked around, preventing himself from falling asleep.

But he had been riding the subway for nearly a year, and he was very familiar with everything around him. There was really nothing that could cheer him up.

Then the small TV on the subway caught his attention, and it was the first time he saw the advertisement on it.

A short film full of science fiction elements began to play.

The short film uses a ray of starlight as a guide to open up a space similar to the metaverse, combined with the elements of live broadcast.

The virtual character introduced:

"If you could completely live in a world where live broadcasts were always being broadcast, whether you were eating, sleeping, or whatever you were doing would be broadcast live, would you be willing?"

O'Neill Allen shook his head subconsciously and muttered in his heart: "Of course not."

Thinking that everything about you will be exposed in front of the camera, this kind of life will have no privacy at all.

But the next sentence on the TV suddenly made O'Neill Allen change his mind.

"If everything, including life, work, love and even your wife, were arranged for you, would you be willing to live in such an arranged world?"

"Even if there is no privacy, I am willing." Anyway, it has been arranged, and O'Neal Allen thought that he would not have to go to work and play games at home every day.

In the short film, a group of virtual characters sit in front of the TV and watch the live broadcast.

At this time, a virtual character said: "If you could only live in such a small place and were not allowed to leave, would you still be willing?"

This trailer attracted the attention of many people, and everyone had different ideas.

A white-collar worker standing next to O'Neill Allen lamented to his companions: "Aren't we living in an arranged world now? Apart from work, there is no time to see the outside world every day."

He has always thought about waiting for him to earn enough money to travel around the world, but it is just an idea.

The final introduction of the short film states: "On May 1st, the movie "The Truman Show" will take you to understand such a different world."

Only then did everyone realize that this short film was a soft advertisement for a movie.

But O'Neill Allen is much better. He wants to go to the cinema to see what kind of world this person will live in. More importantly, he wants to know what kind of ending this movie will have.

The white-collar worker standing next to O'Neal Allen also had the urge to watch this movie.

She thought that if she lived in such a world, she would definitely try her best to escape and live freely in the outside world.

This kind of propaganda method is played repeatedly in subway stations in major cities in the United States, attracting the attention of many people.

Unconsciously, "The Truman Show" has left an impression on their minds.

London.

As one of the famous tourist attractions in the UK, Buckingham Palace is visited by a large number of tourists every day. The handover ceremony of the Guards is also a major spectacle of royal culture.

The square in front of Buckingham Palace is crowded with people traveling from all over the world, and many British people also choose to spend leisurely weekends here.

Suddenly a group of people dressed in a special style attracted the crowd's attention.

"What do they do?"

"It should be someone doing promotional activities, or maybe it's a show performance."

The crowd was talking quietly, wondering what the group of people in front of them were going to do?

People who like to hang out here can often see this kind of performance at this place.

One of them put aside the vertical poster with "The Truman Show" written on it and started their performance.

There were already many people around with their mobile phones taking videos.

Drama is a performance method that the British prefer.

Therefore, the promotion method of "The Truman Show" in the UK is drama performance.

A few people performed a small part of the plot in the movie. On the one hand, they let the audience know the story the movie was going to tell. On the other hand, they wanted to arouse the expectations of the onlookers so that they could finally enter the cinema.

When performing a drama in an open-air environment, the actors can only express what they want to say through body movements as much as possible.

Therefore, some of the actions looked extremely exaggerated and funny, causing everyone to burst into laughter.

"This guy is so interesting."

“It’s my first time coming to this place and I can see such a performance. It’s very interesting!”

Amid the surrounding discussions, all the actors took off their hats and took a final bow.

One person put the "The Truman Show" poster at the front and said loudly: "What we performed is part of the movie called "The Truman Show". If you like it, please give it a try on May 1st

Go to the cinema to watch it. The movie is more interesting than our performance, thank you for watching."

"It turns out it's really for promotion. The play is quite interesting. I don't know what will happen to this movie called "The Truman Show"?"

"I'm not sure. The poster says it's a Chinese movie. I heard that the quality of movies in this country is not very high."

"Watching the drama is quite interesting. I think I can wait until May 1st to go to the cinema to watch it."

"It's really good just to watch a drama. Let's check the time then."

As the drama performers left, everyone started wandering around again.

People who like to share their lives on social software have already posted this scene online.

Scenes like this are happening in many places in the UK.

As more and more people shared the video, the incident suddenly became a hot news topic in the UK, triggering many British media reports.

This also served as a disguised promotion for "The Truman Show" and made the British pay attention to this Chinese film.

In fact, most of them subconsciously felt that Chinese movies were not very good to watch, but the content of the drama aroused their curiosity and wanted to go to the cinema to find out.

The promotion of "The Truman Show" in the UK has achieved good results.

With the arrival of Wu Gong, similar propaganda methods were launched in various countries around the world, and more and more foreign audiences noticed this Chinese film.

Beijing.

Bright Entertainment Company, President's Office.

When Tan Yue was processing the documents, he received an email message reminder. When he saw that the email was from Wu Gong, he temporarily put down his work.

Whenever Wu Gong completes the promotion of a country, he will make a summary and send it via email.

Because there are many countries to travel to in Northern Europe, the promotional results have not been sent out during this period.

"good."

Tan Yue looked at the publicity effect with a satisfied smile on his face.

The email contains not only the reactions of netizens from various countries, but also some news reports, from which we can see how much thought Wu Gong put into the publicity strategy.

A Chinese film can attract such great attention locally, and it is impossible to achieve such a reaction just by relying on ordinary publicity.

Tan Yue picked up the cup at hand, took a sip, and continued to browse emails.

Half an hour later, Tan Yue read the content of the email and then replied to the email to Gong Wu.

"Director Wu, this overseas promotion plan has been done very well. Thank you for your hard work. When you come back, I will take care of you.

I have seen the promotional effect you sent me and I am very satisfied with it.

Continue to carry out publicity according to the plan we agreed on before, don't care about funds, as long as we can achieve results, no matter how much money we spend, it is worth it."

In order to better carry out publicity in each country and let more people know about the existence of "The Truman Show", so far, the funds spent on publicity have reached a very terrifying figure.

But for Tan Yue, it was all worth it.

He wants "The Truman Show" to become a world-class classic movie just like it did on Earth.

Skyview Entertainment Company.

Zhang Pakhao sipped tea and water, looking out the window slightly lost in thought, his mind was obviously somewhere else.

The foreign box office of "Around the World" was a big blow to him. He was originally a movie that he was full of confidence in, but he never expected that the box office would be so dismal.

Recently, Pakho Chang has also been paying attention to the latest developments of "The Truman Show".

After all, this is China's second movie to be released simultaneously around the world, and it will inevitably be compared with "Global Travel" by netizens.

The box office performance of "Around the World" in the global film market was not satisfactory. He wanted to see what kind of results "The Truman Show" would eventually achieve?

As one of the top directors in China, Tan Yue's first film to be released simultaneously around the world has naturally received widespread attention in China.

‘Ding dong’.
To be continued...