"Wait a minute, let's go take a look."

Putting down the phone, Liu Kaitai said excitedly: "It seems that the partners like this model very much. Teacher An, let's go and take a look."

An Ran nodded.

It’s normal for this model to be popular.

On music platforms, especially large platforms such as "Weiyi", advertising costs can range from one million to as many as tens of millions in a year.

If it is a video website, it will be even more cruel.

The advertising costs of some popular programs can reach hundreds of millions, which is no worse than that of TV stations.

But many times, not everyone has a vicious vision.

Advertising expenses are often invested, but the results are dismal and ineffective.

Basically, people don’t watch advertisements very much.

This is a bit embarrassing.

This part of the fee is equivalent to giving it away for free and letting other platforms make money.

This model is good now.

The price is calculated once you click, and the prices vary from time to time.

The number of clicks is different, and the price is also different.

In fact, as an advertiser, as long as it is effective, why not pay more?

They are eager to give more, which shows that it is effective.

An Ran and Liu Kaitai came to the advertising business department.

Everyone inside is as busy as a waiter.

"Sir, if you are interested, it is best to come to the company for an interview. There are so many advertisers today that we cannot give you a definite answer."

"Yes, we will charge by click for our future advertisements. The prices will be different for different lengths of time. It doesn't need to be like before!"

"Yeah, okay, now there are more than 20 people who are interested..."

Employees in the advertising department are fielding phone calls non-stop.

Bai Xu himself was answering the phone.

"Mr. Wilson, this is a good thing that is beneficial to both you and me. How can there be a conspiracy?"

"Bankruptcy? You must be kidding. We have a strong economic foundation behind our 'WeiTing' platform, and there is no such thing as bankruptcy as you call it."

"Having said that, even if we can't continue, you won't have any losses? Advertising is paid based on this. If we go bankrupt, you won't incur any expenses."

"You'd better come to us to discuss it in detail. My phone is almost full of calls."

After hanging up the phone, Bai Xu hurriedly came over to greet him.

Let’s say hello to Liu Kaitai first.

Then he held An Ran's extended hand with both hands with admiration, "What a stroke of genius, what a stroke of genius!"

"Haha, Teacher An Ran's operation, I dare say, has definitely started a subversive model. Not only the advertising industry, but the entire Internet will probably be shocked by this! Teacher An Ran, I really have you."

An Ran smiled and said nothing.

It’s not wrong to say it’s a disruptive model.

Normally, this pattern will appear sooner or later, it’s just a matter of time.

But appearing a few years earlier and appearing a few years later are completely different things.

Now, before anyone explores it, you are already ahead of the curve, and that is subversion.

This is definitely a good way to harvest traffic.

Bai Xu welcomed the two people into the office and said with a smile: "In addition to our old customers, there are now more than 20 advertisers who are interested in cooperation and are coming here. There are constant calls from outside. I guess there are more than 20 advertisers who are interested.

I'm afraid there are hundreds of them!"

Liu Kaitai nodded, this is really sad.

There are so many advertisers coming to your doorstep, but "WeiTing" is just a music app, and it cannot have all kinds of unscrupulous advertisements like video apps.

This will arouse everyone's impatience, and over time, it will become an unhappy place for netizens.

After saying that, he looked at An Ran.

Liu Kaitai also looked at An Ran, the meaning is obvious, can you think of a way?

An Ran said speechlessly: "There is no good way to do this. You can only choose. I think there are about 25 advertisers, which is already a lot. You are a music app, not a video app!"

"In addition, you can activate membership."

"What?" Liu Kaitai wondered: "Didn't you ask for the cancellation? Why are you starting it again?"

An Ran said speechlessly: "Can't you change your thinking? You can sign up to be a member without advertising. It's 5 US dollars a month. You can avoid advertising. You can either pay for it or watch ads, and you can make more money."

Damn it!

Liu Kaitai almost jumped out of his chair.

He looked at An Ran blankly, his eyes full of disbelief. He opened his mouth slightly for a long time, and then said tremblingly: "I'm so lucky to be in the same group as you. If I don't have a deal with you, I'll never even think about it in this life."

Sleep well."

"Why do you have such a big head? It turns out you have a weird idea."

An Ran said speechlessly: "Your description is not very friendly. If you think it's a dirty idea, you don't have to use it."

"That won't work. After all, you are also the boss. This is what you should contribute. No matter whether it is a ghost idea or not, as long as it works, I don't care about anything else."

Originally, he considered that with so many advertisers, he definitely couldn't use them all.

This is nothing but money lost.

But Enron’s membership-free advertising solution solves this problem very well.

This money does not go from advertisers, we go from users.

The effect is the same if you change the method.

Moreover, this ad-free membership means that you can listen to it for free. If you want to download, you still have to watch ads.

After all, I saved you money.

In this way, users will feel that it is a good deal, they will not be bothered by too many advertisements, and they will not lose users.

This guy's ideas are so wild and unbridled that it's hard to guess.

An Ran just said this casually.

When I was on Earth, after the free mode was turned on, all kinds of follow-ups quickly followed. Why sign up for membership by watching ads?

Earn coins by watching ads.

Watching ads and giving away money is a lot of fun.

Take the free model to its extreme, and many people spend a lot of time on ads a day just to make that three cents.

Of course Enron will not do it all at once.

The launch of the free model has subverted many business models at once, impacting the market like a scourge.

Those who couldn't stand it were naturally eliminated by him.

But those who are smart and flexible can catch up quickly.

It’s free for you and I’m free.

However, this model can be changed. At first, everyone just watched ads, read novels, and listened to songs for free.

After the competition becomes increasingly fierce.

Not only can you read books for free, but you can also get gold coins, which can be exchanged for cash.

There are even endless gimmicks such as giving away money for registration.

All kinds of tricks are hard to detect.

It truly makes you feel that the customer is God.

I’ll give you a free lunch, and I’ll pay for it. In fact, I’ll make more than when I charged you.

Advertisers are happy too.

The reputation of the product has been built up, and the advertising money has not been wasted.

An Ran is keeping a secret reserve.

He will make this free model bigger step by step and always be one step ahead of others.

Those who are chasing behind may be able to drink some soup, but most of them cannot drink the soup.
Chapter completed!