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Chapter 1287 Differences

Zhao Zhi's words made everyone amused.

Fu Song smiled and said, "Mr. Zhao is right, I'm going to say it. Just now, you have been comparing our products with competitors' products, from architecture, safety, efficiency, and to window switching such small details.

Yes, there is a saying that details determine success or failure, but a horseshoe eventually led to the destruction of the Napoleon Empire, which is a bit unreasonable..., exaggerating.

I am a big layman in terms of computers and operating systems. I can’t say anything from the product perspective. However, I am a businessman, so I will give some suggestions from the perspective of a businessman. What I said may not be completely correct. Let’s listen to it.”

Zhao Zhi said: "Don't be humble. The opinions you gave to the operating system before are quite good. Is it Zhidong?"

Wang Zhidong is now mainly responsible for the technical research and development of operating system graphical user interfaces, the most common one is human-computer interaction.

At most, Fu Song can give some opinions and suggestions on this aspect. He has never eaten pork and hasn't seen pigs running?

"Yes, Mr. Fu's casual words often make us suddenly enlightened."

Anyone who says that the coder can only be bald and not flatter, Fu Song will be anxious!

"Okay, okay, I just click the mouse and do it. Going back to the point, I have the right to speak when it comes to doing business. The production of a product is just the first step in the Long March.

As Marx said, commodities are a thrilling leap, the key is how to sell products and how to make consumers pay for the bill.

No matter how good the product is, it is in vain if it cannot be known to consumers; if the consumer knows it, it is in vain if it cannot be in the hands of consumers. Is this the reason?"

Zhao Zhi smiled and said, "You are here to sell your channel theory again."

Fu Song said seriously: "Those who do technology are not averse to those who do market sales. If I also do technology, I also think I am important. But in fact, sales in most industries are more important than products, whether in foreign or domestic.

I definitely don’t mean that technology and products are not important. On the contrary, only good products can be invincible in market competition.

Now that we have better products, the next step is how to make consumers accept our products and deliver them to consumers.”

Yan Yuanchao said: "This is the reason. After all, wine is fragrant and you are afraid of deep alleys. We know that our products are good and they are very well-informed, but the users think differently from us. We cannot tell stories in our way of thinking, we have to change our perspective."

Fu Song said: "General Engineer Yan is talking about it. You just said that Yuanwang computers have improved by a few percent compared to competitors. Panda operating system is safer than competitors and has a much faster response speed.

Except for you professionals and enthusiasts, whocare is not nice to say, whocare? Anyway, as an ordinary user, I only care about whether the computer is easy to use, whether it is stuck when used, whether it is easy to get started, and whether the interface is beautiful.

As for the comparisons between you and your competitors, at most I sighed when I saw the introduction: It’s good, or good.”

Zhao Zhi said: "What do you mean is to position our products as simple and easy to use and easy to use?"

Fu Song said: "I'm just giving an example. Of course, it can be used as a promotional point for simplicity and easy-to-use, but the current PC and operating systems are basically the case. No matter how strong they are, they are not much stronger, and no matter how bad they are, they are not much worse."

Seeing everyone's confused look on their faces, it means that they still didn't get the key point. Fu Song had to say, "I mean, treat users as fools, like... By the way, do you know how to raise bj roast duck, right?"

Wang Jizhi smiled and said, "I know this. I pinch my neck and fill my mouth with fluid, commonly known as the cramming method."

Fu Song said: "China has a cramming method, and the chickens used by KFC and McDonald's in the United States are similar. In order to make the chickens grow fast, they are not allowed to do anything except eating and sleeping.

So the chickens didn't even take a step until they walked into the slaughterhouse or saw a trace of natural light. It only took more than a month to hatch the chickens to the food production line."

"What, a chicken only takes one month to grow?"

"It would be great if the pigs were raised like this. Even if it wasn't possible for a month, it would be OK to feed a pig in three months."

...

Seeing that everyone's attention was attracted by the fast-growing chicken for a month, it was obviously absurd, Fu Song deserved to cough hard, interrupting everyone's discussion: "If you want to taste the fast-growing chicken for a month, it may not work in China now, and you have to go to the United States."

Everyone burst into laughter and said that this kind of chicken would never be eaten.

"Whether it is BJ roast duck or quick-form chicken, their only purpose of living is to eat, and they are forced to instill food. They can't eat without eating, and they have no choice but to be picky about food.

At first glance, you may think that these ducks and chickens are so pitiful. Yes, it is really pitiful. But in fact, if you think about it carefully, isn’t that the same for us?”

Everyone was stunned. They were talking about chickens and ducks just now, but the next moment they talked about themselves. This turning point was a bit too stiff, right?

"Is it my choice for people to come to this world? No.

Did your parents choose? No.

Did you choose your own family background? No.

Did you choose to go to school after you reach age? Not so.

There are many choices like this that you cannot decide, but why are few people questioning it and taking it for granted?

The reason is very simple. Even if you don’t want to, you can’t change it. Parents cannot change it. Going to school is mandatory by national laws. You can only get married, and close relatives don’t get married, etc..”

Zhao Zhi said speechlessly: "No, what are you going to say?"

Fu Song glanced at him and said helplessly: "We should treat consumers as ducks and chickens, so that consumers can't make choices."

Sun Shaozong couldn't help but say, "But how can it be done? Consumers are not fools. They understand the principle of comparing the whole family. We can't force ourselves to buy and sell."

Fu Song smiled and said, "Why can't you force yourself to buy and sell?"

Sun Shaozong: “….”

Fu Song said: "Of course, the forced buying and selling I mentioned is not the forced buying and selling, but the computer is delivered directly to consumers and to consumers. Just like feeding ducks and chickens, they have to choose our products."

Everyone disagreed with Fu Song's words, and even Zhang Qichun began to shake his head and said, "Mr. Fu, I'm frank, this method may not work. Consumers will not buy something that they don't understand."

Fu Song smiled and said, "It's just for advertising. While advertising, you ask the salesperson to bring the computer to the door to sell, so that the users can see and touch it.

The majority of American people are ordinary people, how many people know about computers?

They know nothing, all we have to do is tell them, this is the best!

Besides, our products themselves are good, and there are many various application software, so it is enough for home use."

Zhao Zhi shook his head and said, "The problem is that the cost of doing this is too high. You can do this in China. The labor cost in the United States is dozens of times greater than that in China. Will we still make money on such a large-scale home sales?"

Fu Song said: "Mr. Zhao, you are too greedy. Last year, the price of home computers in the United States was about $1,500, and the most expensive multimedia computers cost $2,500. Our cost was only $800 and less than $900.

And with the expansion of production scale and the maturity of technology, the cost will continue to drop this year, so I think we should give full play to our price advantages in the United States.

Think about it, other brands of home computers are sold for $1,500, and we don’t need to be much cheaper, one or two hundred dollars cheaper, and we still have a lot of profit margin at this price.”

Zhao Zhi retorted: "Okay, even if we sell $1,300, the middlemen don't need profits anymore? What about the salary and commissions of the salesperson? We have to pay! How much is our profit left?"

Fu Song said: "We are now developing the market, so we naturally cannot pursue profits too much. The US personal computer market is basically the world of x86 and Microsoft. With the combination of these two giants, it can be said that the needle cannot be inserted and the water cannot be poured in!

Therefore, as outsiders, we first consider not whether to make money or not, but how to insert the needle into it, then gain a foothold, and finally consider making a profit."

Zhao Zhi said: "You have to lose money and gain publicity again. Now Yuanwang Technology has so many people to support, so many R&D costs have to be spread out. You can't do anything that doesn't make money!"

Yan Yuanchao saw that the two of them had a tit-for-tat relationship and quickly smoothed out the situation: "I think I still need to ask Ms. Kelly's opinion on this issue, after all, she is more familiar with the United States."

"Okay, then ask Kelly." Although Fu Song felt that Kelly had no good idea about this issue, and he was confident that his strategy was the only one who could win the risk, he decided to put the dispute aside for the time being.

It is not okay not to shelve the dispute. Although no one except Zhao Zhi made any statement, Fu Song could feel that he was a minority in this conference room.

Although he is the boss of Yuanwang Technology, Yuanwang Technology is different from Yuanwang Group after all. He can tell a lot of things in Yuanwang Group, but he can't do it in Yuanwang Technology. Even if he can do it, he can't do it.

Fu Song didn't feel embarrassed to be pushed back by Zhao Zhi. Although he was indeed a little dissatisfied, he also knew that prestige was mysterious and often worthless, but sometimes it was better than equity.

He must maintain the authority of these people here, especially Zhao Zhi, because Yuanwang Technology can reach this point today, it is not his boss, but them!

He has no weight in Yuanwang Technology, and he cannot blame Zhao Zhi or others. If he wants to blame, he can only blame himself for the smallest contribution to Yuanwang Technology.

However, Fu Song also believed that what Yan Yuan Dynasty said was reasonable. Instead of sitting here to discuss it, it would be better to wait for him to come to the United States and personally understand the situation. At that time, throw the facts and data on Zhao Zhi's face and re-establish the boss's authority!

Originally, he thought that it was only mid-February and June that the press conference was held in the United States, and he had a lot of time, but today's internal discrimination brought him a blow.

Fu Song now regrets that he cares too little about Yuanwang Technology. If he had come here at the end of last year, he would not have been as passive as today. Even if there are differences, he would not be afraid. Half a year will be enough to resolve it.

But now it’s less than four months before June, and I haven’t even decided how to distribute the goods yet. How can this work?
Chapter completed!
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