Chapter 120 , the grand operation starts(1/2)
High orders of 27, both orders of 15, this result is really unwilling
...
"Then, I have an idea here. You can discuss it and see if it's feasible."
Lin Yi did not wait for the suggestion, so he said: "We will add two models as a new series, focusing on striving for excellence.
After you discuss it, let me tell you the exact positioning and cost details.”
As he said that, Lin Yi stood up and nodded to Jiang Hua. The two of them left the conference room one by one, leaving a boiling discussion inside.
"It's getting more and more like it." When I came to Jiang Hua's office, I praised her the first sentence after I entered.
Jiang Hua, who was standing aside, kept silent, but the expression on his face told Lin Yi that he was very happy and enjoyed being praised.
“These two new models represent our ambitions and status, and we must hurry up.
At the same time, the old models are the foundation of our market and must not be slackened. Before June 10, I must see 12,000 qualified products. Can it be completed?"
Lin Yi was not sure when he said this, but this was related to the imminent "big action".
Jiang Hua was not in a hurry to speak, nor was he surprised that Lin Yi suddenly increased the number of 2,000 units compared to the original plan. Instead, he stood by his desk, held a calculator and started to coordinate and estimate.
After the rapid expansion of enrollment in the first three stages, the company currently has more than 260 people. Among them, more than 110 technical talents and 16 administrative personnel. The rest are grassroots personnel and skilled workers.
There are two core component production lines and five assembly lines at the same time. If you work three shifts and have a rest day...
Jiang Hua fiddled with the calculator for more than three minutes, and finally stood up straight and said, "No problem, I will recruit two more temporary assembly lines to solve the problem."
Hearing this, Lin Yi nodded. As long as he is not a technical worker, it is still easy to find someone. And the only way to find someone can solve it.
"But there is one problem, Mr. Lin," said Jiang Hua hesitated, "the temporary workers come in and out of our plan and saturation. Will they be dismissed afterwards?"
"Need not."
Lin Yi, who was leaning against the table, waved his hand, "Since we have decided to move to the SAR in the second half of the year, there must be some people who are unwilling to go at that time. And now these floating personnel have met our needs."
"In addition, our company has been expanding rapidly. If the capacity is enough today, it does not mean that tomorrow is enough. In this way, you can keep more snacks in your daily life and try to be honest, responsible, and a sense of belonging when relocating."
"This is indeed a good idea. For ordinary employees, I have been thinking about designing an evaluation system and screening them. In the future, if necessary, they can survive the fittest." Jiang Hua also felt that this idea was very good, and at the same time he also had his own thoughts.
"This can be found. After you finish it, let me see it first." Lin Yi is not unfamiliar with the evaluation system, but people these days are quite loyal.
Just give him a bowl of rice, especially rice that is more fragrant than outside, and give him the respect he deserves. People are generally quite centripetal.
~~
With the momentum of vcd winning day by day, it is in the traditional "down-and-out" place in Shao City.
A high-tech enterprise suddenly appeared, and it was a national "famous trademark". People from Shao City and even people from Xiaoxiang recognized it.
This result naturally brought a wave of dividends, and people bought it in a row and business went on.
But it also brought troubles, especially when He Haiming appeared as a Xiangjiang investor, which caused a great sensation.
The city’s top leader personally met and the second leader personally accompanied him, which was extremely enthusiastic.
However, He Haiming is an experienced person. As soon as he saw these people's attitudes, he thought about it.
The few people secretly gathered together to discuss it. They should not be too enthusiastic. They fooled them to sweep their tails as soon as possible and quickly escape.
At the same time, during this period, He Haiming knew that Lin Yi had the intention of taking out a loan for the supermarket.
So he found him and told him: Although the development of corporate loans is an inevitable path, it is recommended not to do this in the past six months. Even if he has this plan, he has to wait until Bubugao Electronics goes to the Special Administrative Region.
Lin Yi was also a person who was clear and realized in an instant that he would avoid being stumbling when he moved.
"Okay, I'll take it slow for the sake of caution." The reason why Lin Yi wanted to take out a loan was not only to further expand the scale of the supermarket, but also to provide an external reason and image for reasonable tax avoidance.
Of course, the debt ratio must not exceed 35%, which is the bottom line.
June is of great significance for senior high school students, especially for Lin Yi.
This is the most difficult month, and as long as you work hard, it is also the most difficult month to receive goods.
Not to mention that after the Lin uncle released him for a few months, he suddenly became stricter again. Even Lin Kai, who was half-baked, had a heart to talk to him.
However, Lin Yi, who is self-aware, has really worked hard this time. In any case, even if he works overtime this month, he has to work hard all night.
Otherwise, the company's senior executives would have moved to the Special Administrative Region, and it would be embarrassing enough if they didn't have enough scores to keep up with it.
A monthly exam was held on the 6th, which was also the last mock exam in high school. The school spent a lot of effort to make the difficulty as close as possible to the college entrance examination.
The teachers in the graduating class have hidden many secrets in this exam, such as current affairs hot topics, question marks, etc.
Therefore, all teachers and students in this school are ready to take action and attach great importance to this exam.
When the results were made on the 8th, Lin Kai looked at him and patted his shoulder, "Stay on the spot."
There is infinite regret in this sigh of "ah". Although the undergraduate admission rate of No. 1 Middle School is very high, whether those who are in the 50th place can successfully pass the college entrance examination depends on their performance.
The long legs were once again stable in the top fifty, which is a gratifying congratulations. As for the others, they are the same, and there is no major change.
On the evening of the 10th, a 50-car train was parked at the platform at Shaoshi Railway Station.
At this time, the platform was lighted up, illuminating the originally dark night like day. The light was the moving workers, loading and unloading forklifts...
After planning for so long, Lin Yi planned to do a "big move" this time. Moreover, this move was later written into Harvard Business School textbooks as a classic case.
But Lin Yi took the lead in this life. As for whether the glory of this classic sales will be reproduced like the previous trajectory. He was not sure for a moment, after all, everything depends on the market.
But Lin Yi was by no means a copycat. Before making this decision, he also compared all factors and only used them if he thought it was feasible.
To be honest, Lin Yi’s previous life was a summary of books or a lot of old entrepreneurs’ recollections: In the 1990s, as long as the advertising was done well, there would be no possibility of unsalable products.
As for whether there is sustainability in the future, it depends on quality and reputation.
So this time Lin Yi will use a special train action to give the people of the whole country a double shock of vision and soul.
This special train is equipped with 12,000 BBK vcds and 80,000 CDs. In addition, there are 10,000 vcd empty packaging inside, which is used to support the storefront.
In order not to leak the empty boxes, Lin Yiyong's porters were all from his own company, and no one from the train station dared to use them.
He was going to have a "scheming" and first all of them went south to Yangcheng.
Then the mysterious guest Jinggangshan made a brilliant debut at Yangcheng Railway Station as the brand spokesperson, held a temporary concert and sang a few songs, and cooperated with the media that had been arranged there long ago.
Although it has become a common thing for celebrities to endorse in later generations, it is still rare in this day and has not even appeared in the mainland a few times.
Why has Yanwu Cassette Recorder been so popular in recent years? It is entirely because of an advertisement: a young man carried Yanwu Cassette Recorder and jumped a few times with the rhythm of release, and then said: Yanwu, Yanwu, a song, a love.
This is done!
To be honest, when Lin Yi saw this advertisement on TV, he almost vomited blood. Isn’t this a weakened version of the “Zangai Family” that will appear in the future?
At least the family of Zangai family was sprinkling lime, and they also swept their legs and tried to win the lottery.
In this advertisement, the young man is completely a passerby's image and temperament. The dance he dances just a few times, which doesn't look the same thing at all.
To judge Lin Yi’s professional level, just one word to describe: clumsy.
But the dynamic advertising is scarce these days, it’s so popular, and it’s still a lot of money.
When many people recall the top ten brands in the 1990s twenty years later, Yanwu recorder must be one of them, and their far-reaching influence can be imagined.
Let’s talk about advertisements in the 1990s, including the Kongfu Banquet, which was famous for its 30 million yuan title last year: “Drink the Kongfu Banquet and do articles in the world”
It can be said that it is a glorious moment.
At the same time, Lin Yi is familiar with advertisements: "Where to go to Central Plains, Zhengzhou Asia."
And the circulating advertising slogan of Asia: "I grow up, I want to go to Asia too."
For example, many people will habitually shout when taking photos: "123, Tian Qi".
Later, although Tian Qi's toothpaste fell and the advertisement of "123, Tian Qi" was gone, its influence was still huge.
For example, the evolution of: "123, eggplant"...
Are you very familiar? Or have you been one of them? Many people in the new century still use this sentence when taking photos decades later, which shows its magic.
Although many economic experts in later generations summarized these 1990s and merchants who were crazy about advertising, they were all critical.
It is believed that they advertise with all profits, or even debts, are the fundamental reasons for the decline of these companies.
That's right.
Since 1995, most of CCTV's "marks" ended in tragedy: Kongfu Banquet, Qinchi wine, Aido vcd, and Panda mobile phones, which later became a kind of desolate memory.
As the saying goes: its rise is rapid and its fall is sudden.
Getting used to the crazy dividends brought by advertising, these entrepreneurs have forgotten their original intentions and forgotten that product quality is the foundation of the company.
People completely drifted, and then these companies also drifted, and finally they were all cold.
Quoting a passage from "The Scholars": Some people resigned from their posts and returned to their hometown, while others rushed away at night.
What we sighed about is perhaps the most legendary story in this commodity era. We just lamented that they put the cart before the horse.
So Lin Yi, who has witnessed the corpse along the way and has learned lessons, will certainly not pursue the so-called "CCTV king".
Although Bubugao vcd does not participate in this "desolate memory" and cannot compete for the "market king".
But BBK vcd also needs to "save face" and even more "inside". Real sales and profits are the goals.
To be continued...