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"Yes, if we want to break the barriers as soon as possible, the biggest hope is this company."

Then, Wu Jingxiu spent more than half an hour talking about ESS Technology Company and the company’s founder Chen Zhaoliang.

Chen Zhaoliang was born in Hong Kong. After graduating from high school, he went to the University of Hawaii in the United States to study and obtained a master's degree in electronic engineer and computer technology.

After graduating from college, he entered Silicon Valley and worked as an engineer, engineering manager, vice president and other positions in many high-tech companies, such as SHr, Intel, SingerLink and other companies.

A considerable part of Chen Zhaoliang's work in Silicon Valley has not had a very pleasant experience.

For example, he once applied to Rockwell, which is a global leader in industrial automation, avionics, communications and e-commerce, and received an invitation to the company. However, after a while, Lockheed told him that because he did not have American citizenship, it was not convenient for him to stay with the company to study the secret of the United States - Moon Rock.

After saying goodbye to Lockheed, Chen Zhaoliang joined an extremely small startup with only two employees, but Chen Zhaoliang did not dislike him. He devoted himself 100% to it.

Later, this became the most memorable and beneficial experience he had in Silicon Valley. Because the company was very small, it did not have the rules and regulations of ordinary large companies, so he could get in touch with relatively broad affairs and learn a lot.

Because of this experience, Chen Zhaoliang often said: Don’t look at tall companies when looking for a job, and don’t look at small companies underestimate them. The most important thing is to look at what you can do and what you learn.

Later, Chen Zhaoliang worked at Intel, but the working environment there was not liked by him because he was "not original". For a period of time, his project was well done, in the top 10 (Top 10). But not long after, the project was cancelled and he was evaluated as the bottom 10 (Bottom 10). This experience accelerated his idea of ​​starting a business independently.

He sighed, "If you do things for others, either you cannot take the initiative or do the best project, because a word or notice from others can terminate things that you may be full of commitment."

During his work in Silicon Valley, Chen Zhaoliang also worked as a system engineer at SHM Nuclear Company and was responsible for Treat-nningSystem; as an engineer at AED Company and GraphicSystems; as an engineer at Intel's microcomputer department, as a deputy general manager of the engineering department at MARCO Company and as a CADSystem.

In 1980, Chen Zhaoliang, who had already had work experience in large, medium and small companies and was no longer satisfied with being taken by others, cooperated with his friends to establish a company - CADCAM Technology Company, engaged in the research and development of CAE systems. Two years later, he founded an AC design company and engaged in chip design.

CADCAM and AC are both small startups, but what Chen Zhaoliang does is groundbreaking.

Among them, CADCA is a company that lays out systems, and ACDesignInc is one of the largest IClayoutdesign service companies.

Through the establishment and operation of these two companies, Chen Zhaoliang, who needs to manage many affairs, also gained comprehensive training from it. Although he is only the leader of a small company, he must work with a broader pattern and vision, "Let you understand that you are not only thinking at the level of technology and product market, but also at the level of the overall development and operation of a company."

With such experiences and experiences, Chen Zhaoliang, who was born with original spirit, began to surpass the role and realm of an engineer and staged his own legend in Silicon Valley.

In 1984, Chen Zhaoliang and his friends jointly founded another company, ESSTechnology Inc, and became the company's president. From here, he changed his destiny and the world.

ESS was founded in Fremont. Before 1992, it was mainly engaged in the research and development of computer game silicon wafers, mainly targeting the consumer and educational markets. Its core business is to make sound magnetic chips into toys, games, Christmas cards or other consumer products.

Entering the 1990s, there were more and more competitors in the computer game silicon wafer industry. At the same time, a new market, the multimedia computer market, began to flourish.

With the experience accumulated during the operation of ACDesign company, Chen Zhaoliang keenly discovered the huge development prospects of multimedia audio and video, and also saw the role that ESS, which already has good technical reserves and foundations in sound technology, can play.

He believes that if sound technology can be combined with semiconductor chips, it will bring many breakthroughs and applications to the latest technological products including multimedia computers, and thus enhance the development of the entire multimedia industry. Therefore, he led ESS to make a major decision to change the fate of the group and individuals: to enter semiconductor voice chips.

At that time, there was no semiconductor computer voice chip in the world, but Chen Zhaoliang firmly believed that his judgment was correct. Therefore, under his leadership, the small ESS technology began to try to complete this world breakthrough.

In 1989, ESS Technology achieved its first major breakthrough since its transformation - successfully developing the first voice chip built into toys.

In October 1992, Chen Zhaoliang became the chairman of ESS, accelerating the company's progress in this business field. In 1993, they began to truly move closer to success and launched the first batch of PCAudio semiconductor products ES488, a 12-bit mono sound quality silicon wafer (MonoAudio).

ES488 is the first semiconductor audio processing chip developed by ESS Technology for personal computers. This chip is also the world's first voice chip used in home appliances and personal computers. Through it, all personal computers around the world can play sound and music.

In this sense, it makes multimedia computers truly worthy of their reputation, and in turn affects the modern scientific and technological life and enjoyment of mankind in the long run.

In the first half of 1994, ESS launched its ES688 product based on the previous product - a single chip with 16-bit stereo sound quality (StereoAudioSe-ductor). In the third quarter of 1994 and the first quarter of 1995, ESS, which had opened the market through the first two products, launched two new products, ES1488 and ES1688 respectively. The outstanding feature of these two single chip PCAudioSolutions surpasses previous products is that it integrates ESFMSynthesis, and the overall effect is more prominent.

"With his success in the field of digital audio and video, Chen Zhaoliang has a great reputation in the industry. Last week, he brought a group of technical teams to Xiangjiang and is investigating the VCD field." Speaking of this, Wu Jingxiu said excitedly:

"Mr. Lin, this is a big opportunity for us. It is the opportunity to get rid of the opportunity to control the decoding chips, and it also improves the opportunities to our company's core technologies."

"Oh, what's going on? Tell me carefully." At this time, Lin Yi suddenly regretted why he didn't know this company well before.

"They came to Xiangjiang mainly to seek help and cooperation with the government and entrepreneurs there, hoping to open up relations between the mainland and open R&D, service, and training centers in Xiangjiang, Beijing, Shanghai Stock Exchange and Shenzhen. This is a big opportunity."

Wu Jingxiu was very excited about speaking there, and Lin Yi was also very excited about listening here.

"Is the news you said reliable?" Lin Yi's face flushed at this time and his breathing was a little rapid. As a person who had been struggling for decades, why didn't he know the great opportunities hidden in it?

If we reach cooperation, the best expectation is that BBK Electronics can reach the top in one step and have hundreds of excellent engineers of its own within a few years.

Even if it is not good, BBK Electronics can expand its skills and vision.

No matter how you calculate it, it is a once-in-a-lifetime opportunity.

"Mr. Lin," Wu Jingxiu laughed when she heard Lin Yi being on the other end of the phone and said gently: "This news must be reliable. I met in Xiangjiang the day before yesterday."
Chapter completed!