After Li Zhongxin picked up the zx brand mineral water on the table and took a sip, he slowly said to Ge Qinghong: "Lao Ge, do you have any discomfort or disgust with such a situation? After all, in such a situation, you basically belong to that kind of OEM."

Li Zhongxin knew in his heart that OEM is a matter! It can be said that it is relatively common in China. OEM can be understood as a trend of separation of production and sales under the international division of labor environment. However, relatively speaking, although the OEM party avoids distracting the attention of many aspects of sales and can focus on production under orders, it cannot share the value of the brand.

If a person builds a factory alone, it will take a long time and effort to build it. Once you give up your brand, there will definitely be no room for growth.

"New brands mean that consumers do not agree with them very much. Most consumers want to buy better brands of things.

After I started the fishing gear factory, I found a big problem. Our channels are immature and sales capacity is limited. In this way, although the fishing gear produced is a good thing, not many people want to buy it.

Not only that, the factory is responsible for the brand's design, inventory, advertising, marketing, channels, sales and after-sales service, and even if it cannot be sold, it has to be responsible for itself.

I personally think that brands need to pour money into the market first, and it will take a few years to see the profit, and there is no accurate number of the profit.

People's demand for fishing gear and bait is getting bigger and bigger, and our factory is constantly improving and upgrading these things. While improving and upgrading, we are under heavy burden.

If we put all our money into advertising, is there any possibility of building our fishing gear brand? Of course, there is certain possibility, but this matter will take a very long process.

The most important thing is that there are more and more companies producing fishing gear now. We do not have many advantages in technology and some production. To be honest, we started this thing early and occupied part of the country's market.

However, as people become more selective, this advantage will become less and less understood.

When Bai Fengyi talked to me about this, he also sought my opinion. Manager Bai and I said this, they would charge the products we produced at a price of more than 20% higher than our factory price, and then sell them in the channels of Zhongxin Company.

Thirty percent of the net profit after sales still belongs to our fishing gear factory. I agree with this sales model. If our factory does this thing by itself, we may not be able to reach half of the profit, and even the profit will be much less." Ge Qinghong said to Li Zhongxin seriously.

When Bai Fengyi and him suggested this matter, Ge Qinghong had made a long time to consider it before he decided to do it according to what Bai Fengyi said.

Because Ge Qinghong felt the difficulty of selling fishing gear at the beginning of selling it.

As a newly joined fishing gear manufacturer, he cannot compare with the big brands at home and abroad in terms of fishing rods and baits. He was already under great pressure in the early stage.

Ge Qinghong knew very well about the fishing gear factory and bait production factory. This idea was given to him by Li Zhongxin. Li Zhongxin told him that the era of hand-woven fishing nets has passed. Even if fishing nets appear in the future, they usually rely on machines.

The mechanical era has inevitably come, so he needs to put down his previous craftsmanship of weaving fish nets and make some production plants for fishing rods and baits. Only in this way can he gain an invincible position from the fishing industry.

Ideals and reality are always different. When the fishing gear factory and bait processing factory were just built, Ge Qinghong was also full of energy. After all, he didn't have to worry about money. The loans for money were all borrowed from Zhongxin Bank, and the interest rate given to him was also low to a very high level, which was nothing more than making more money.

Ge Qinghong was full of confidence in this situation and thought he would be able to build this factory easily.

However, reality is very backbone, and it is very different from what Ge Qinghong is thinking. Although his fishing rods and bait are all high-end things at this time and can meet the highest national standards in terms of quality, his fishing gear factory has no brand, especially when he goes south. Basically, no one recognizes such a brand, and his idea of ​​making money quickly was shattered instantly.

Although Zhongxin Company also helped him sell some fishing rods and bait, it could only keep him in a balance of income and expenditure, which was completely different from the idea of ​​making a lot of money he thought.

When he asked Bai Fengyi and Wang Bo to fish, after he told this matter, Bai Fengyi gave him such an explanation.

According to Bai Fengyi, although Zhongxin Company can help Ge Qinghong sell fishing rods and baits, it can only sell them according to a certain ranking, and some shipping channels cannot be opened to Ge Qinghong.

However, if Ge Qinghong can turn the factory's brand into the zx brand, it is considered a cooperative enterprise of Zhongxin Company, and Ge Qinghong and others are considered to be OEM for Zhongxin Company, then the sales of fishing gear and bait he produces will undergo earth-shaking changes.

Under normal circumstances, Bai Fengyi said that Ge Qinghong was given at a normal price of 20% of the factory price, which is a standard for OEM.

However, Ge Qinghong was the initial partner of Zhongxin Company, and now he is building this factory! It also has a large part of the relationship with Zhongxin Company, so! Bai Fengyi proposed that Ge Qinghong's factory can obtain 30% of the net profit after sales, which is a compensation for Ge Qinghong's initial relationship with Zhongxin Company.
Chapter completed!