The opening date of Zhongxin Food Chain is set to open on October 1st, which means that it is just about August 15th. So, it is also a good thing to sell some mooncakes when opening.

After Li Zhongxin thought about it, he immediately discussed it with Dong Guozhong and Liang Guofu.

When Dong Guozhong and Liang Guofu heard that Li Zhongxin wanted to make mooncakes, they immediately found some rural women with quick hands and feet in the village and prepared to let them learn to make mooncakes.

Dong Guozhong and Liang Guofu were very worried about learning how to make mooncakes. At this time, the masters who made mooncakes in state-owned food factories have already started to get busy. Where to find the masters who made mooncakes? This is a big problem.

However, as soon as they expressed their worries, Li Zhongxin laughed.

When it comes to other things, Li Zhongxin may not be very clear about the method of making them, but Li Zhongxin can be said to be familiar with the mooncake.

Li Zhongxin's wife was born in the pastry production. Every time on August 15th, his wife would make some five-nut mooncakes at home. Li Zhongxin could even memorize the process and craftsmanship of the preparation.

However! Li Zhongxin did not say this, but said with a smile: "Since I am going to make mooncakes, I have certainly asked people for advice. My mother's classmate works in the No. 1 Food Factory. She has already handed me all the production methods. I will talk to them and then I can make them. Making mooncakes is very simple. As long as you have the raw materials, there is no problem with making them. There are no need for too many people. Four ovens, and eight people are temporarily set! Now at this time, we will make every effort to make mooncakes. After August 15th, find a time to release these eight people to take turns to learn brand new pastry making, so that they can become specialists in making pastries."

Liang Guofu and Dong Guozhong were happy when they heard this. They immediately selected eight women interested in making pastries from the village and happily sent it to Li Zhongxin.

After some familiarity, Li Zhongxin preached to several rural women: "Making mooncakes is not difficult, it is even very simple. As long as you master some of the skills, it will be very easy to make.

Five-nut mooncakes are the most famous of all kinds of mooncakes. They are named after the fillings include almonds, peanut kernels, peanut kernels, hemp kernels and melon seed kernels.

It has the characteristics of exquisite ingredients, thin skin and rich filling, delicious taste, not easy to break, and easy to carry.

This mooncake is bulging in shape, with slightly bulging sides, clear patterns and handwriting, straight shape, no skin torn, no stuffing, and clear edges and corners; the surface is golden yellow, no white spots, uniform color, greasy, ivory at the edges and brown-red on the bottom. It has a sweet taste, soft and crispy, and has a variety of nut fragrances.

This August Festival is coming soon. In order to save time, we only make this kind of mooncake. After August Festival, you can go out to systematically learn other pastry making techniques.

If there is no big surprise in the future, you will enter the food department of Zhongxin Grain Supermarket to make various pastries with Zhongxin brand.”

After Li Zhongxin finished speaking, he took several women to the room where the mooncakes were made, and began to explain to the women while demonstrating.

"Cooking syrup is a kind of disaccharide that is extracted from sugar cane. It has white crystals, the particles are uniform and loose, with high sweetness, no odor, and easy to dissolve in water. It can become a mixture of equal weight glucose and fructose under the action of heating, so it is also called converting sugar. Adding citric acid to cook sugar can make the cake crust return oil quickly, and the color is golden and soft and shiny; but if it is added too much, the taste is not good, and the taste is too sour. If it is added less, the cake crust will be stiff and dull. First, put the sugar in the pot, add water and mix well, and bring to a boil in medium heat. Add fresh lemon juice when the sugar is completely dissolved. After boiling in medium heat, turn to low heat and no longer stir. Finally, boil until the color turns yellow and slightly thick."

After Li Zhongxin made the syrup, he told them that after the syrup was cooled, flour and oil could be added, and then mixed like kneading dough, add sauté water (water made of baking soda and baking powder salt), and the mooncake crust was ready.

As for the five kernels of almonds, peanut kernels, peanut kernels, hemp kernels and melon seed kernels, put these things in the oven and roast them to create a aroma.

After crushing these kernels, stir with raisin, soybean oil and flour sugar, and after making them, they will be filled.

After using dough to wrap all the filling, press it with a mold and the mooncakes are made.

When baking mooncakes, you must preheat the oven for five minutes before putting in the mooncakes. After baking for seven or eight minutes, take out the mooncakes and brush them with a layer of egg liquid, and then bake them for twelve or three minutes before the mooncakes are made.

After the mooncake is made, take it out and let it cool. It will be fine after the mooncake returns oil.

Li Zhongxin taught the eight women step by step to make mooncakes. Unfortunately, the mooncakes he made were not as beautiful as those women made, which made him speechless, but after all! After all, these women learned to make five-nut mooncakes.

A total of 180 mooncakes were made that day, and Li Zhongxin took away 30 yuan. He wanted to take this delicious mooncake home for his parents and great-grandfather to try it.

After the flagship store decoration of Zhongxin Food Chain Supermarket was basically completed, Li Zhongxin went to give advice.

Li Zhongxin walked lightly while saying to Wang Bo and Hong Bin, who followed him: "The placement of goods in supermarkets and the areas of various items are very different. The entrance of supermarkets mainly focuses on the thinnest profits. Supermarkets should pay attention to the entrance because that is the first place customers see when entering the shopping area.

The lowest shelf is the cheapest, followed by the items placed at both ends of the shelf, and the products marked with low-price tags on ordinary shelves.

The most basic shelves are of course clean and neat. If the goods are covered with dust and messy, and the customers will get their hands dirty when they pick them up, let alone purchase them, the satisfaction level will be reduced immediately by half. Therefore, we must work hard to wipe the shelves and goods, and place them in a well-equipped way to achieve spotlessness and orderliness. Only in order to make customers satisfied and happy to buy.

Many times, customers choose to walk around and stroll around when choosing products. At this time, we should try our best to understand the needs of the public. Brand products purchased or needed by more people must be placed at the forefront, so that customers can clearly see them even if they pass by, attract customers to come and watch. This achieves mutual win-win and mutual benefit, facilitates customers, and increases profits.

Of course, in addition to the product's love and quality, every customer cares more about the price level. Therefore, the price marking or price sticker must be clear and the price marking should be as large as possible. This will allow every customer, even the elderly, even the poor-eyed, to see the prices of various products at a glance, so as to achieve reasonable and time-saving selection.

Of course, it is essential to carefully classify products. For example, toothpaste and toothbrush should be placed in one piece and soy sauce and MSG should be placed in one piece. Only by conveniently finding the same type of products can customers easily associate whether they need this product, and achieve the effect of multiple sales.

Of course, we should place some products with higher profits more conspicuous and neat. In order to attract attention, we can put some unique shapes and fancy styles. Only when we are different can we attract attention and can we achieve better results in our efforts.

Generally speaking, as soon as you enter the store, customers will first consider whether the store has what I want. Therefore, the store should meet the basic requirements of complete products to retain customers.

In addition, you must also master the principle of easy viewing, because even if there are products that customers want in the store, business opportunities may be lost due to difficulties in finding them.

The so-called "easy to see" here refers to "the label faces the front and is not blocked by other products". In addition, the products should not be placed in the trellis, but should be displayed neatly forward. The products above the middle section are in a straight swing, while the products in the lower section are in a swaying manner and the label is in a upward manner.

It is easy to get the product, and customers will first confirm the product before purchasing it when shopping. Therefore, it is as important to buy it easily. Therefore, it is necessary to pay special attention to reminding male employees who are taller to display the product too high, so that most women cannot get the product.

Furthermore, you must pay attention to the principle of easy to take and easy to put back, so as to avoid destroying the entire display if you only take one item.

Li Zhongxin talked a lot in a mess, but Wang Bo heard it in a mess and didn't understand at all. There were so many specialties in setting up a grocery chain store, and he didn't see any of them as Li Zhongxin said.

After discussion by Zhongxin Company, the flagship store of Zhongxin Food Chain Supermarket was finally frozen at 8:18 on October 1st National Day.

The huge plaque of Zhongxin Food and Miscellaneous Chain was covered with red banners. Jiangcheng City Materials Bureau congratulated Zhongxin Food and Miscellaneous Chain on its opening. Jiangcheng City Commercial Bureau congratulated Zhongxin Company on its opening...

Next to more than a dozen huge banners is a group of welcoming guests.

All of these welcome staff were beautiful little girls. They were wearing emerald green cheongsams and red silk ribbons obliquely. The silk ribbons said, "Shop happily, shop with confidence." Zhongxin Food, safe food, Zhongxin products, qualified products.

There was a huge red carpet in front of the little girls who were welcomed, which was directly connected to the supermarket gate more than ten meters away.

These little girls who welcomed the guests were holding discount lists for opening the Zhongxin Food and Mixed Supermarket, and sent them one by one to the people who watched the fun, and told them that the Zhongxin Food and Mixed Supermarket opened on time at 8:18, and they were welcome to come in to buy goods.

When the Zhongxin Food Chain was opened, in order to give back to the love of all the fellow villagers in Jiangcheng, Li Zhongxin also conducted a series of discount activities.

Activity 1: When you go to the store to buy goods worth more than three yuan, you can receive a prize ticket. At five o'clock in the afternoon, you can participate in the Zhongxin Food Chain for the opening lottery.

Activity 2: The activity of chanting slogans to send sand fruits. Just read Zhongxin Food twice and feel safe. Zhongxin Company and Chengxin Company can get one pound of sand fruit for free until the sand fruit is delivered on the same day.

Activity 3: Propose suggestions and expand thinking activities. As long as you put forward effective suggestions and are adopted by Zhongxin Food and Miscellaneous Chain, you can get a gift package of Zhongxin Food and Miscellaneous Ten Yuan.

Activity 4: Mid-Autumn Festival Moon Viewing. October 1st is exactly August 15, 1882. If you purchase a 50-yuan voucher in Zhongxin Food Chain, you can get an additional voucher of ten yuan and you can participate in the Mid-Autumn Festival Moon Viewing Evening at Zhongxin Food Chain Supermarket at the evening. It includes two pieces of authentic five-nut mooncakes produced by Zhongxin Company, a bunch of grapes, a piece of watermelon, and melon seeds and peanuts for extra food for the moon viewing party.

Activity 7...
Chapter completed!