Chapter 57 Go all out!
This management meeting that determines the future direction of Star Technology is still continuing.
Although Luo Jia sometimes says something bad, whenever he works, he becomes extremely serious, his tone is rapid, but he is also passionate.
Everyone listened carefully and tried to remember every word Luo Jia said.
The inheritance of extra-star civilization not only brings Luo Jia valuable scientific and technological information, but also gives him courage and wisdom. Every word he says is like a bullet, directly hitting the key points of the industry.
"The third important raw material for manufacturing display panels is mixed liquid crystal materials. Although mixed materials do not account for a high proportion of overall cost, they are an important part of the final imaging quality."
"At present, there is a good supplier in my country, Chengzhi Yonghua, but unfortunately, this company specializes in manufacturing black and white liquid crystal materials. The other two domestic players are Hecheng He 800 million LCDs, of which 800 million LCDs have become one of the suppliers of BOE, but their output is extremely limited."
"In the international field, there are three giants standing in front of us. Germany Merck, Neon Sozhi, and Neon DCI. The annual output of these three giants is as high as 700 tons, almost monopolizing the supply of all TFT liquid crystal materials, while my country's output is only 40 tons."
Luo Jia shrugged and said helplessly, "So, we still have no friendly forces in the LCD material, and we are still fighting alone."
Buzz ~
Everyone exclaimed again, their throats twitched, and they tried their best to swallow and spit.
Luo Jia just mentioned a small part of the display industry, and as many as nine giant companies are in the forefront. Is this too perverted?
"The fourth important raw material is color filters." Luo Jia said immediately without waiting for everyone to react, "At present, 70% of the filters used in China are imported, and there are two giants that dominate this industry, Neon Ink and Neon Toray."
"The good news is that a domestic company I mentioned to you, Dongxu Optoelectronics, has introduced a fifth-generation filter production line from neon ink, which can basically meet our needs, but we need to design a secondary processing center in the factory to optimize the filters produced by Dongxu Optoelectronics to meet our extreme needs for performance."
Everyone sighed long, and finally there was a raw material that no longer had to be produced by themselves.
But no one was happy about it. Everyone was under great pressure. What you need to face when entering the display industry is a monopoly giant rival!
"The next one is the driver IC. There are three major players in this field, Neon, South Korea, and Wanwan Province, my country. All Apple's driver ICs are purchased from Neon RDJ and Neon Wireless. Drive ICs made by Samsung and LG in South Korea, mainly supplying their own products. In Wanwan Province, Lianyong and Morningstar are also very powerful manufacturers."
"As for my country, 75% of the driver ICs are imported from Wanwan Province and Neon, and the remaining share is occupied by two domestic companies, namely Xinxiangwei and Gekewei."
"I'm sorry, Xinxiangwei and Gekewei's products do not meet our requirements, so our semiconductor department will take over the design and experiment of driver ICs."
Speaking of this, Fang Yuanchu nodded slightly to his colleagues. He was a semiconductor expert who had just dug up by Luo Jia from Huawei HiSilicon. The important task of driving IC will be handled by the department he is responsible for.
"Then there is the backlight module. Fortunately, our country has done a good job in this field. In recent years, Changyang Technology's optical film has surpassed Neon Toray and Teiren, ranking first in the world. In addition, there are also Jizhi Technology, Kangdexin, Lekai, Yuxing, and Nanyang Technology."
After Luo Jia finished speaking, Hong Tao muttered, "I heard that Mr. Luo has been talking for so long, and finally there is one thing that can be the world's number one, otherwise I will be depressed to death."
Luo Jia smiled, "Industry needs to be accumulated, especially high-tech industries, behind which is massive R&D funds and basic science support."
"my country is taking a road from downstream to upstream. Our LCD panel output is already the world's number one. What we need to do next is to advance from downstream to upstream until we master the entire industrial chain."
Everyone nodded repeatedly, and were inspired in their hearts.
In terms of leadership, although Luo Jia is young, he does a good job.
Seek truth from facts and do things that are not good, and never boast about them or belittle them.
Anyway, the road is there. If you take a few more steps, you will shorten the gap between the great powers. Compared with those who use verbal mockery or praise our country's science and technology industry, Luo Jia prefers to use practical actions.
"The last key raw material is the target material." Luo Jia continued to say seriously as if tirelessly, "Target material was once monopolized by Neon and South Korea, but we caught up with the period of great explosion of domestic manufacturers."
"If I talk about target materials two years ago, I would tell you that I need to find Neon to purchase them. But last year, Sifeng Electronics in my country made important technological breakthroughs. The 1800MM molybdenum target product they produced is currently the highest-standard in the world."
"As for ITO targets, my country's Jinglian Optoelectronics has also made breakthroughs. The technology industry is changing rapidly. The two companies I mentioned are actually not as qualified as us. They just rose last year."
Luo Jia's introduction to the raw materials upstream of the LCD panel was finally over, and crazy applause rang out in the conference room.
Luo Jia’s personal abilities are not something that is really professional. Who can believe that such in-depth industry surveys were actually done by Luo Jia in her spare time while working crazy.
If someone thought Luo Jia was too young before, then at this point, the entire company's management only had an admiration for Luo Jia.
Swish ~
The screen in the conference room flashed again, and the names of some giant companies appeared.
Luo Jia tapped the TV with her finger, "Please remember these names, Corning, Xiao Xuzi, Electric Asahiko, Rito, Sumitomo Chemistry, LG Chemistry, Merck, Sozhi, DCI, Ink, Tori, Teijin, Wireless."
"There are thirteen mountains in front of us, each of which is an industry giant. Although ordinary people may not understand these companies, they are famous in their professional fields."
"If we want to achieve our goal, we will grab a piece of fat in the field of display screens. There is only one way to kill all these industry giants!"
"Of course, I'm not referring to the company-level elimination. Take Neon Toray for example. They are one of the largest professional material suppliers in the world, from the carbon fiber frames of your bicycles to the filter elements of the air purifiers, resin materials on cars, and even swimsuits and swimming trunks, their products are everywhere."
"Destroying Toray is a goal that we cannot achieve at the moment. We only need to surpass Toray in the filter."
There was a silence in the conference room. What else can I say besides being crazy?
However, under Luo Jia's leadership, what time did Xingchen Technology not go crazy?
Mobile assistant used by more than 2 billion users around the world, produced by Star Technology!
The world's first under-screen camera, produced by Star Technology!
The world's highest-quality rear camera, produced by Xingchen Technology!
The epoch-making energy wave wireless charging technology is still produced by Xingchen Technology!
Thinking of this, it seems that it is not too outrageous to declare war on the 13 giants around the world in the field of display.
After all, even Samsung, Apple, Sony, and other super giants, Star Technology will still do it with them!
"What are you afraid of? Brothers, don't be afraid, just do it!" Hong Tao jumped up and shouted loudly.
An excited atmosphere spread in the conference room. Since the direction has been decided, it is time to assign tasks below. Everyone is ready to try it out.
However, at this moment, someone suddenly raised a sharp question.
"Mr. Luo, you only talked about the upstream raw materials and the display production line. I heard that a production line is not cheap."
Luo Jia smiled bitterly and sighed deeply, "It's not just that it's not cheap. BOE's latest 10.5-generation production line has invested more than 46 billion yuan."
So expensive!
There was an uproar in the conference room, which was a number far beyond Xingchen Technology's size.
So far, the company's profit from mobile phone assistant project is close to 2 billion, and the profit from Star Optics is almost the same as this number. As for the promising energy wave wireless charging, Star Electric in Gusu has just started construction and has not yet made any profit.
Although every project of Xingchen Technology has broad profit prospects, the key is that at this stage, the company has eliminated taxes and fees and invested in several factories in a row, and the cash that can be taken out is only about 2 billion yuan, which is too far away.
Luo Jia smiled, "Don't worry about money. Samsung's 4,000 screens are being launched with all their might. According to the information provided by Huawei, Google will officially acquire LG, HTC, and Nokia tonight."
"At this critical moment, we must not sit still and wait for death. The project of displaying the screen must be put on anyway!"
Chapter completed!