Chapter 1067 Competitors
"Bang bang bang."
"Come in."
"Sister Song, Director Jiang asked you to come over." Zhao Xiaojin said sweetly.
"Yeah." Song Xin put down her work and followed Zhao Xiaojin to Jiang Xiaobai's office.
"Director Jiang." After Song Xin entered the door, she saw Zhang Weiyi was there, nodded towards Zhang Weiyi, and then stood aside to say hello.
"Sit, sit, why are you so polite?" Jiang Xiaobai said helplessly.
When Jiang Xiaobai and Song Xin were alone, Song Xin was very casual whether talking or doing anything else.
What is a boss or not? Jiang Xiaobai didn't feel anything at all, didn't save any face, and was charming and charming.
But whenever there are other people present, Song Xin must be respectful, whether in terms of etiquette or demeanor, it is a complete superior-subordinate relationship, making it impossible for anyone to find any fault.
I always say that we must set an example for others so that others will respect Jiang Xiaobai unconsciously and make Huaqing Holdings more formal so that it can develop.
"Okay, Director Jiang." Song Xin sat down opposite Jiang Xiaobai, and then asked: "Director Jiang, what do you want from me?"
"That's what it is. The loans in the north still need someone to keep an eye on them, and Wei Yi can't take care of them. Wei Yi and I thought about it, and you are the only one who is the most suitable."
Jiang Xiaobai said, in fact, he was a little reluctant to let go. Song Xin had been his assistant for so many years. If she were to go out, he would feel a little uncomfortable and reluctant to let go.
But there really aren't any suitable candidates.
"No problem, Director Jiang." Song Xin nodded. Jiang Xiaobai had discussed this matter with her before.
However, she couldn't come up with any good candidates, or she just hired people from outside.
But at this time, people outside were also mixed, and most of them belonged to state-owned enterprises.
Huaqing Holding Company can only slowly cultivate talents for its own company. In the early days when Huaqing Holding Company was developing normally, it was able to keep up.
However, due to the sudden and ultra-rapid development of Huaqing Holdings Company in recent years, it has blossomed in various fields.
All kinds of talents suddenly seemed to be in short supply, not only for the heads of various enterprises, but also for talents in other fields.
It's just that it's relatively easy to recruit people in charge of other areas, so it seems that there is a shortage of people in charge of various companies.
However, this is not completely without benefits. This is the case for every company that is developing normally and rapidly. A large number of leadership positions will be vacated. As long as you have the ability, you can quickly rise to the position.
"Okay, then this matter is settled. You will hand over the work to Wei Yi later and take office as soon as possible." Seeing that Song Xin agreed, Jiang Xiaobai made arrangements directly without being polite.
In fact, it is Song Xin. If it were someone else, an assistant to the chairman of the headquarters or the person in charge of a large subsidiary company, it would be easy to choose which one to choose between the two positions.
One is a prince who holds great power and will definitely go to his home and beverage factory without even thinking about it.
Under the leadership of Jiang Xiaobai, Jiahe Beverage Factory soon changed its generals smoothly and low-key. Song Xin served as the deputy director of Jiahe Beverage Factory when it was first established.
They are from the headquarters, and there have been frequent personnel transfers within Huaqing Holding Company in the past few years, and Song Xin is obviously just here for a transition period.
Jiang Xiaobai also attended the transfer meeting in person, so the meeting announcing the transfer was a success.
After the meeting, other senior executives of Jiahe Beverage Factory came to Song Xin to report on their work.
Not only did everyone not resist, but they welcomed her very much. Anyone with a discerning eye could see that Song Xin came here for a period of transition.
During this period, as long as they perform well, they will quickly rise to the top.
Because Song Xin's position has always been assistant to the chairman.
On the day Song Xin took office, Li Siyan also met in the capital, Mr. Edward, the president of Coca-Cola's domestic region.
Edward valued the talents personally sent by the headquarters and personally received Li Siyan.
After the two parties exchanged greetings, they sat down in the office.
“Let me first introduce to you some of our main domestic competitors and sales situation of Coca-Cola.
Needless to say, our old rival Pepsi-Cola’s sales performance in the domestic beverage market is right behind our Coca-Cola.
Then there are some local soda companies in China, such as Arctic Ocean, Laoshan Coke, Tianfu Coke, etc. in the capital. These soda companies have performed exceptionally well in the country.
Two years earlier, it could account for 70% of sales, or even more.
However, in the past two years, the sales volume has only been about 40%, which has been compressed a lot."
"Um."
Li Siyan nodded and said: "Normally, these soda brands have developed over many years and have a certain status in the hearts of consumers. It can even be said to be a sentiment. For example, when I was a child, I grew up drinking soda from the Arctic Ocean.
However, these sodas have certain geographical limitations, which is their biggest problem.
For example, Arctic Soda in Beijing, Shanhaiguan Soda in Jinmen City, Bawangsi Soda in Northeast China, or Tianfu Coke in Sichuan Province,
Every kind of soda has its regional limitations. Once it leaves the local area, its popularity and all aspects will decrease even more."
"Yes."
Edward looked at Li Siyan with satisfaction and continued: "However, in recent years, there have been other soda companies that have emerged in the country. They are very strong and pay attention to publicity. There are no geographical limitations. For example, Jianlibao is a drink. There is also a
A company called Jiahe Herbal Tea.
One of these two companies uses sports marketing as a means, and their sales in the market are very hot. The other company sells herbal tea, which directly heats up the concept of herbal tea.
In the past two years, many herbal tea companies have appeared in the market, but none of them can compare with Jiahe Herbal Tea. The marketing of Jiahe Herbal Tea is very unexpected.
It can be said that the current main domestic competitors are these companies, and in the North China region you are responsible for, the main competitors are Jiahe Herbal Tea and Shanhaiguan Soda.
Among them, Shanhaiguan Soda Drink is a state-owned enterprise, and its performance is relatively poor. As long as it develops normally, we will be able to completely crush it in a few years, but it is worth noting that Jiahe Herbal Tea.
This beverage factory has strong strength, and because it is a private enterprise, its strategy is relatively flexible and its marketing methods are very diversified, so it is difficult to deal with it."
When Edward mentioned the new beverage company Jiahe Beverage Factory, he couldn't help but feel a headache.
Chapter completed!