Chapter 223 Of course, the business of tens of billions should be taken seriously
After successfully taking over the gold mine of Baz dolls, Zucker immediately put down other work and devoted himself to Baz dolls.
A big business worth tens of billions of dollars cannot be overestimated!
Site selection and factory construction, further design of the image of Baz dolls, overseas authorization...
Zhu Ke has to personally participate in the issues.
"Boss, don't worry about the 1% dividend. This is what Bryant deserves. And this guy is in a low point now, but he is very arrogant at heart. Now we still can't live without him." Taro Hashimoto said.
"I know." Zhuke felt extremely distressed.
The market worth hundreds of billions of dollars in Baz dolls is not a small number.
Taro Hashimoto has always been known for his vicious eyes.
Across the entire group, he and Jin Shuguang Music’s Domino, both claim to be the “Shadow of the Group”.
That is definitely not a false reputation.
Domino is called "the shadow of the group". It is not because he is insidious, but because he is a sissy and very good at tapping the potential of other companies.
For example: Didn’t Britney be fooled by Domino?
Taro Hashimoto is different.
He is really silly!
Since he took office as the president of the SpongeBob House peripheral chain store, he has used Zhuke's advantage as a cheater, coupled with his original connections, to suppress other surrounding chain stores in downtown Los Angeles.
There are endless means!
As long as he can attack opponents and seize market share, he will do everything.
Even the Disney Group, which has the best peripheral products, is not as good as Taro Hashimoto in the movie surrounding market in downtown Los Angeles.
For this reason, Disney Chairman Michael Eisner called Zhuke in person several times and scolded him.
"Taro Hashimoto, of course I understand that Bryant Ben is a stubborn temper."
"From his ability to give up the job of a designer in Mattel Group, he can see his stubbornness. I understand the reason why he wants to give grass to eat if he wants a horse to run."
"And I am not a stingy person, so I don't listen to those words slandering me in the future."
"I, Juke Wald, are famous for being a generous person."
Zucker patted his chest confidently.
"Of course." Taro Hashimoto laughed.
My boss is really shameless!
Of course, Taro Hashimoto could only complain about this in his heart.
The creativity of Baz doll comes from Bryant Ben, and he is undoubtedly the person who knows the most about the entire series of dolls!
In the history of original time and space, Bryant participated in dozens of versions of the entire series of dolls in Bazdoo. His role in it is irreplaceable.
Otherwise, Zhuke would only give him a sum of money to buy the design, and would never give him a 1% dividend.
Capital is bloody and dirty, but it is also extremely generous to talents, after all, they can create more profits.
"Boss, we should be able to start building the Baz doll factory." Taro Hashimoto said.
"No!"
Zhuke shook his head very firmly.
"Man, don't forget that when the Bazdou design was first, Bryant was still in office at Mattel, so who is the copyright?" Zucker said in a deep voice.
"Well......."
The Japanese Taro Hashimoto was stunned.
According to the relevant content and verification clauses of the Labor Law and the Copyright Law, the relevant copyrights obtained by employees through their working hours during their employment in the company are affiliated with the employer company;
However, whether the design copyright completed by an employee during his or her work or not belongs to an employer company is extremely vague in the legal terms.
Copyright disputes occur almost every day in the United States!
What's more, it's Baz dolls involving a market of tens of billions of dollars. If Mattel does not sue in the future, Zucker dares to twist his head off and play as a ball for them!
"Save wine is popular, and wealth is moving."
"Wine is cold, it is hot when you drink it; silver is cold, it is hot when you hold it in your hands, it is hot when you hold it in your heart. This has been the case since ancient times."
At its peak, Baz dolls claimed to be "selling $10,000 every minute", with a yearly turnover of $7 billion.
Let me ask, how can Mattel be willing to do so?
Therefore, Bryant, who has experience in Mattel, will be inevitable for Mattel to sue in the future!
The emergence of Baz dolls made Barbie no longer the girls' favorite, which made Barbie and her owner Mattel very unhappy.
In 2005, Mattel sued Betz doll designers Bryant and MGA.
The accusation was issued: "MGA not only stole Mattel's special property, such as Baez design, prototype and related materials, but also stole many trade secrets."
Since then, the war between Baz dolls and Barbie dolls has begun completely!
In July 2008, the California Federal District Court ruled that Bryant, the designer who was originally working for Mattel and later changed jobs to MGA, gave birth to the idea of Bazette while working for Mattel, which constituted an infringement, so Mattel won the case.
The court also ruled that MGA Group infringed on copyright and violated credit liability, and ordered MGA to compensate Mattel for $100 million;
In addition to ordering the suspension of production and ban on sale of Baz dolls, MGA also ordered that all Baz doll products be recycled from the market, and all tools for making dolls must be destroyed, including plate making and molding.
This is simply a way to be absent!
Of course Bryant was dissatisfied and appealed!
Whoever shoots the lawsuit!
As a result, this war about the overlord of the world "doll toys" was completely launched and fiercely fought for the market worth tens of billions of dollars.
It lasted for 6 years.
Since 2005, there have been constant lawsuits between MGA Baz dolls and Mattel Barbie dolls, and the verdicts are often very different. However, no matter what the final trend of the two major doll brands are, Barbie dolls are destined to be the opponent of Baz dolls throughout their lives.
"No matter whether there will be a lawsuit in the future, you can arrange for someone to contact Mattel and completely resolve the copyright matter." Zhuke ordered.
"Okay, boss."
The copyright dispute over 6 years involves a lot of energy. Not to mention the annual lawyer’s fee alone is definitely not a small fee, and it is a struggle for brand survival!
"Taro Hashimoto, do you believe it or not, even if we solve the copyright issue, after our products are popular, Mattel will still choose to tear up the peace agreement, fight a copyright lawsuit with us, and order us to stop production?" Zhu Ke suddenly smiled.
“……”
Taro Hashimoto was silent for a few seconds and said in a deep voice: "Reasonablely, no, unless our Baz doll sales are quite huge and threaten the survival of Barbie dolls. At that time, any so-called contract will not stop the greed of the greedy ones."
"Reply!"
Zhuke gave him a big thumbs up!
The appearance of Baz dolls did interrupt Barbie's dominance in the doll market.
Its overall profit is much stronger than the peripheral products of popular movies such as "SpongeBob SquarePants", "Peppa Pig", "Car Story", and "Toy Story", but who can't be moved?
Chapter completed!