Chapter 432 Create a market of 100 billion!
【A new rise of magical miracle!】
This is the front page headline of the latest edition of The New York Times.
Logically speaking, even if the Harry Potter movie made a North American box office record of $80 million in three days, it would not be on the front page of the New York Times. After all, the New York Times is the world's oldest, most well-known and influential media newspaper.
Well, Zucker himself has also been on the New York Times newspaper, but there is absolutely no matter what to do with the front page headlines.
But this time, Harry Potter did it!
Charlie Anderson, editor-in-chief of the New York Times, wrote in person: "The box office miracle brought by the Harry Potter movie was revealed as early as when it was released in the UK. This time, it was both unexpected and reasonable in North America's three-day box office results."
"I want to say that the Harry Potter novels and movies are creating a market of hundreds of billions of dollars. Do you believe it?"
"I know, many people don't believe it!"
"So, please listen to me..."
The following content of the article discloses a large number of facts and the development and operation plan of the Jin Shuguang Entertainment Group on the copyright of "Harry Potter".
The first example given shocked many people.
December 17, 2020...
Jin Shuguang Entertainment Group and Coca-Cola Company reached a cooperation agreement with a total price of US$150 million in just three hours.
Jin Shuguang Entertainment Group paid the exclusive marketing rights of beverage products for the "Harry Potter" series of movies, with a licensing period of 3 years and a profit of US$150 million; while Coca-Cola Company was very brave in making the exclusive marketing rights of this beverage product.
"Really or not?"
"It's just an exclusive marketing right for beverage products, and only three years of authorization, it's worth $150 million?!"
“It’s simply incredible!”
"In 1992, Jurassic Park, the exclusive marketing rights of beverage products sold to Pepsi Cola, lasted for 5 years, and the total price was only US$70 million, which was a historical record. I never expected that the price had more than doubled in just a few years?!"
Many people who bought the New York Times all stared wide and were full of doubts.
But, they couldn't help but believe it!
After all, this was written by Charlie Anderson, editor-in-chief of the New York Times. This is a manifestation of credibility, with a high degree of authenticity.
Charlie Anderson, editor-in-chief of the New York Times, also felt that the people would doubt the authenticity.
So, in the article he wrote, he elaborated on why Coca-Cola was willing to spend such a huge price.
"First of all, Harry Potter is not just a movie!"
“From the beginning of the Harry Potter novel, well, to be precise, when Mr. Juke Wald took the copyright of the Harry Potter series, he had already developed a huge, extensive range of projects and high value beyond imagination.”
"Well, let's call it the Super Wealth Plan!"
"First of all, books!"
"The first and second novels of Harry Potter have now sold more than 23 million copies worldwide, while a week ago, there were only 22 million copies, which means that in just one week, the sales of books have soared by millions."
"According to sales data from the New York Times best-selling list, according to analysis, in the next year, the sales of Harry Potter books will climb to more than 30 million copies worldwide, or more."
As a book market alone, Harry Potter represents a multi-billion dollar market.
In fact, more than just billions of dollars?
In the original time and space, Warner went through a series of packaging and operation, and the "Harry Potter" series of novels sold more than 500 million copies worldwide. Remember, this is just an authentic sales.
In a big celestial market alone, as of 2015, the sales of genuine books of "Harry Potter" exceeded 10 million copies.
The "Harry Potter" series of novels sold more than 500 million copies worldwide. It is no exaggeration to say that its sales are third in the world, second only to the "Bible" and "The Selected Mao".
"At the same time, our New York Times UK branch also sent a message that Wald Pictures, the production company behind the Harry Potter crew, is currently negotiating land purchases with the local British government, and wants to build a new magic theme park at the shooting base in the UK."
"A magic theme park alone, the amount of investment in front and after is expected to be no less than $1.5 billion."
"This shows Juke Wald's ambition and ambition!"
“From the start of publication, to movies, DVDs, videotapes, to drinks, toys, stationery, games, clothing and other franchise items, to theme parks, as well as the Harry Potter tourism industry that Wald Pictures and the UK government are planning…”
"Boldly speaking, Harry Potter is no longer a novel character, but an industry, an industry with an ultimate value of more than 100 billion US dollars, creating a unique business miracle in the history of children's literature and even novels."
A $100 billion industry?!
For a time, any readers who bought the New York Times that day would be shocked.
If it was just a Coca-Cola, which shocked the world if it paid $150 million in lightning for the exclusive marketing rights of beverages, then when it comes to this $100 billion industry, everyone is shocked to be speechless.
Shocked!
Too damn shocked!
Zhuke's ambitions and his eyes are so far away, it is simply incredible.
“Is this all true?”
"Don't many people say that Juke Wald is just a lucky guy, how could he have such ambition?"
"Lucky? Can a lucky person have a net worth of 10 billion in just a few years? The Internet bubble broke out and giant companies fell one by one. Juke Wald is one of the few people who have escaped. Do you think the word "luck" can be explained?"
"He is definitely a young man with lofty ambitions!"
Many people were shocked.
At this moment, in a house in Los Angeles, a middle-aged man was also shocked and unable to do so.
His name is Condy, he is one of Zhuke's old friends and a negotiating expert.
"He has grown to this point in just a few years?"
Condy looked at the newspaper and was stunned in shock.
Pictures emerged in his mind, which were the Zucker in his impression.
Sneezing, rude, cunning, moody......
A young boy with a lot of bad habits on his body.
But what about now?
"Now he dares to create a market worth hundreds of billions of dollars, he has really grown!" Kangdi sighed.
Chapter completed!