Chapter 638 This is the Lord of the Rings!
Wald Cinema Main Store.
Located in downtown Los Angeles, it is one of the few cinemas under Wald Pictures. It is the most advanced multi-functional cinema with more than 10 independent cinemas. It has been sought after by movie audiences since it was put into operation in June 2000.
What?
You said that America is implementing a separation system between film production companies and theaters!
If you own a film production company, you cannot start operating a cinema;
If you own a cinema, you cannot own a production company;
It has to be said that this film separation system exists.
Moreover, when it appeared in the 1950s, it did maintain strong competitiveness in the film market, and avoided the emergence of monopoly giants, which also laid a valuable foundation for Hollywood to conquer the global market in the later stages.
But that's the past...
Even though the separation system of film production companies and theaters is still proudly preserved, it is not very strict. Looking at the six major Hollywood stars, Wald Pictures, DreamWorks Pictures and other film companies that have only powerful ones have cinemas to a greater or lesser extent.
There are 3 to 4 fewer ones;
There are 40 to 50 more companies;
Among them, Wald Pictures, under Zucker's name, has more than 32 cinemas in North America.
The most is Warner Bros. Pictures.
It has more than 99 cinemas in the United States, which is much more than some small theaters owned by small theaters. However, Warner has maintained 99 cinemas for many years and has not increased any more.
No matter how many... it will violate some bottom lines!
At this moment, thanks to Zhuke's decision, 32 cinemas under Wald Pictures are screening the movie "Lord of the Rings" on a large scale, attracting many movie audiences to buy tickets and enter the venue.
"Peter, didn't you say you couldn't come?"
The black guy Killian looked at his partner with interest.
The white guy Pete is not willing to be outdone: "When can't I say it? Don't forget, I'm a loyal fan of Tolkien. I have been in contact with the novel "Lord of the Rings" since I was 12 years old. Now that the movie is released, I certainly want to have a glimpse."
Upon hearing this, Killian laughed: "Come on, man."
Peter was immediately embarrassed.
Why?
In 1999, when New Line Film announced the launch of the film "Lord of the Rings", the white guy Pete was very disdainful. He believed that the film company was blaspheming Tolkien's works and could not truly and perfectly restore the grandeur of the Middle Earth century.
Humans, goblins, dwarfs, elves, hobbits...
Undoubtedly, the book "Lord of the Rings" with a broad background is very attractive to readers. But because of this, readers and fans are worried that the film company will not be well filmed.
Hollywood is also common.
"Peter, a group of people from the Book Club marched and demonstrated at the door of Xinyi Film. I remember that you participated and went there for three consecutive days. Not only that, the movie "Lord of the Rings" was completed later. When the promotion was launched, you also went crazy with the group of people from the Book Club to belittle and slander the Internet."
Killian unceremoniously revealed the past.
"you!"
Pete's face suddenly flushed.
Killian sarcastically said again: "It was you who said he didn't see it at the beginning, but now he is still you. Tsk tsk tsk tsk tsk tsk tsk tsk tsk tsk tsk tsk tsk tsk tsk tsk tsk tsk tsk tsk tsk tsk tsk tsk tsk tsk tsk tsk tsk tsk tsk
"snort!"
Pete snorted coldly: "I'm watching it critically. After watching the movie, I still want to scold you."
Upon hearing this, the black guy Pete was even more happy, pointing at him and laughing, "Look at it critically? You're fooling around~ Haven't you just heard others praise the movie "Lord of the Rings"?!"
Such things have appeared many times in movie theaters under Wald Pictures.
The waiter who bought popcorn couldn't help but laugh: "The more boycotted you have, you will love after watching the movie."
"Um!"
The cinema manager nodded and said, "Because the excitement of the movie "Lord of the Rings" completely surpasses the Middle Earth world in their hearts. This is the reputation, and this is the charm of the novel after the TV series..."
......
After 3 hours.
The black guy Killian and the white guy Pete both walked out of the cinema hall.
The two of them looked excited!
"marvelous!"
“Uncomparable wonderful!”
"From the hometown of the Hobbit, from the white-robed Gandalf, from the actors to the costumes and props, as well as the elf princess Yawen, etc., the movie is completely beyond my imagination, and everything is nothing but surprise!"
“It’s more exciting than the novel…”
The white guy Pete, who once verbally contempts him, now praises him.
The black guy Killian curled his lips and said, "Man, will you still scold the Internet later? In the future, will you still resist with the people from the book club and belittle the movie "Lord of the Rings"?"
Upon hearing this, Peter shook his head violently and said with a thrilling heart: "I am eager to watch the second movie now!"
Pete is a typical example of the movie released today!
The hard power of the movie "Lord of the Rings" completely conquered him.
.........
The next day.
The results of the box office data of North American movies on December 19 were released.
The box office on the day of "Lord of the Rings" was a box office win of $11 million, successfully countering Warner's work "Cross the World" and becoming the North American box office champion on December 19.
The data results were released, which shocked many very lively colleagues.
“Beautiful job!”
Kevin Feige, president of Wald Pictures: "Although I have far underestimated the strength of "Lord of the Rings", the boss guessed it right. I guessed it wrong and the result was not important. What is important is that New Line Film slapped Warner in the face, which is good news for us Wald Pictures."
Strong Qin and weak Chu!
The strong Qin and weak Chu are a proverb from the pre-Qin period. It tells the story of Zhang Yi, the descendant of Guiguzi and the representative of the ranks of the ranks of the ranks of the ranks of the ranks of Zhang Yi, who repeatedly pitted King Huai of Chu, and weak Chu, making Qin powerful.
In Zhuke's eyes, Warner was like the Chu State during the Warring States Period, extremely powerful;
New Line Film is Zhang Yi;
Wald Pictures is Qin State. Of course, Wald Pictures is not that powerful yet, but this time, Xinyi Film did slap Warner hard in the face, and effectively caused the situation in Warner to be even more turbulent, which is undoubtedly a favorable result for Wald Pictures.
......
On Saturday, thanks to the popularity of the movie "Lord of the Rings" and the lot of tap water, even though the New Line Film, as the publisher, was not very good, the box office of the movie still achieved counter-growth!
No, it's counter-growth!
Not only did it not decline, it also had more box office than the first day!
Today, the "Lord of the Rings" movie won more than $15 million in box office!
Compared with the $11 million box office on the first day, it was more than $4 million more.
Gusta, the owner of Shimen Pictures, sighed: "It's amazing. This time, the new Line Pictures really will rise. Maybe it has a chance to get out of Warner's control."
......
On Sunday, The Lord of the Rings won another $21 million in box office.
The box office in the first three days was 11 million, 15 million, and 21 million US dollars respectively, with a total of more than 47 million US dollars in three days!
The well-deserved box office champion, and it is also a hit this year's Christmas schedule!
As the film production company's new Line Film Company, it has shown its face in front of American audiences;
Director Peter Jackson, a fledgling director in New Zealand, has now become a hot figure.
Many movie critics even said bluntly: "With the movie "Lord of the Rings", Peter Jackson is enough to be a god!"
Recently, Zucker has been mentioned by the media many times.
Why?
Because the movie audience who loves "Lord of the Rings" are all shocked by the special effects in the movie. After they deliberately learned about the special effects production company, they found that the special effects company was not Industrial Light and Magic, but Vita Digital.
"O God!"
"That guy Juke Wald, he is actually the major shareholder of Vita Digital?!"
"This, this, this...he is going to make a lot of money again!"
Many viewers expressed shock and incredible.
Chapter completed!