Early June 1997.

Wald Pictures.

Zucker, Victor, Kevin Feich, and director Zach gathered together to discuss the fifth before the release of the movie "Human Purge Plan".

"Guys, there are less than 10 days left before the release date of "Human Purge" on June 13, so we have to hurry up with our second promotion." Zhuke said first.

Victor and the other two immediately became serious.

Among them, director Zach Schneider attaches the most importance!

You know, although his last movie "Fruit Hard Candy" has gained a good reputation among niche movies, the box office in North America is not high. He can now hold his breath and point to "Human Purge Plan" to fight a turnaround, shocking those who underestimate him.

"Mr. Wald, I have confidence in you. When you speak, the crew and I will fully cooperate with the promotion of the movie." Director Zha said loudly.

Zhuke nodded with relief.

After a turn of his own men, Zach Schneider can be regarded as the number one dog licking.

He has expressed his opinion in front of the crew and the media more than once: "Juke Wald is now the most outstanding young director in Hollywood and a genius in the field of producers. The most valuable thing is his screenwriter talent. I'm welcome, the scripts he wrote are enough to beat many senior screenwriters. He is so humble and so breathtaking. In short, I think Mr. Wald is a very, very powerful filmmaker."

Damn!

Zhuke has said to Zach more than once: "Be low-key in the future. If you don't say this, my talent cannot be concealed!"

Who knew that his mother Zach really didn't mention it, and almost teased Zhuke to death.

As a last resort, Zhu Ke had to take a thick face on TV show himself so that the American people could get to know him well.

Is Zhuke easy?

Not easy!

You said Zhuke is a proud generation who wants to save face?

"Haha, I won't admit it!"

.........

"Boss, the official website we built for the creative concept of "Human Purge Plan" has been expected to receive expectations and praise from many netizens since its establishment two months ago. The number of participants is currently as high as 30,000."

"At the same time, a series of publicity and promotion work we formulated in the early stage under the title of the new work of "Hard Fruit Candy" has also received responses from many people in the society."

CEO Victor introduced the preliminary promotion work of the movie.

Zhuke nodded and asked, "Do you have any plans for the second promotion before our movie is released?"

Zhuke couldn't help but ignore it!

This year's North American summer season is one of the few summer seasons that can be called "death period" even if you look at it for ten years.

A collection of blockbusters!

On May 23, the second part of the Jurassic Park series was released;

On June 6, "The Earth-Shocking" was released;

On June 15, "Hercules" starring Governor Arnold was released;

On June 20, "Batman and Robin" and "My Best Friend's Soul Power" starring Julia Roberts was released at the same time;

On June 27, "Face Change" directed by John Woo and starring Cage was released;

I have to say that in early May, when Zhu Ke saw the movie release list presented by the theaters, he was shocked.

"It's all a blockbuster!"

I won’t say much about "Jurassic Park". Its first film directed by Spielberg, once released, shocked the entire Hollywood. Even the Hong Kong movie, which was immersed in the dream of "Oriental Hollywood", was crushed by dinosaurs who came from ancient times.

"Jurassic Park 2" has a serious reputation decline, but it is not something that cats and dogs can challenge.

North America has a total of US$230 million, with a global box office of more than 600 million.

Can these dinosaurs who have come from ancient times be able to compete with you just by your head?!

"Batman and Robin" is also a big IP movie, the kind that is famous all over the world.

Of course, it is also facing a decline in reputation, and it is the worst-known film in the entire "Batman" series, and it is also the one that caused Warner to make up his mind to seal it. It was not until Nolan took over that the long-silent Batman returned to the public's attention again.

But.

Batman's North American box office of over 100 million dollars is not something that the low-cost movie "Human Purge" produced by Wald Pictures can collide.

"My Best Friend's Wedding", No. 9 in the North American annual box office rankings in 1997, with a box office of US$127 million in North America;

"Early Shocking" is ranked 15th in the North American annual box office rankings in 1997, with a box office of US$101 million in North America;

"Hercules" ranked 17th in the North American annual box office rankings in 1997, with a box office of US$100 million in North America;

"Face Change", No. 11, the annual box office rankings of North America in 1997, with a box office of US$112 million in North America;

Let’s take a look at the directors and starring these movies, Spielberg, Governor Arnold, Julia Roberts, Nicholas Zhao Si, Oh no, it’s Cage, which one is not a big Hollywood star?

No movie released in Hollywood in June 1997 is it easy to mess with?

"It's so hard for me!"

“It’s so difficult!”

"I can't do this question!"

Let’s take a look at the movies released in July, which makes people feel even more devastating.

On July 2, "The Man in Black" was released, with a box office of US$250 million in North America and a global box office of US$580 million. It ranked second in the North American annual box office rankings in 1997 and is one of the representative works of the movie starring Will Smith.

A movie called "Men in Black" made Sony Columbia make a fortune!

The film star Will Smith even took this opportunity to become a member of the Hollywood club with a $20 million pay.

None of the other movies released in July are easy to mess with.

"Air Force One" starring Harrison Ford, Miramax's "Ambition" produced by Warner, "Ship Contact" starring Judy Foster, touchstone, and other films, including "Ace Spy" produced by Touchstone. It is a well-known film on the annual box office rankings of North America in 1997.

The North American summer season in 1997 was a symbol of Hollywood movies in the 1990s. It was the most obvious summer season in which blockbusters gathered in the past decade.

This year's North American summer season created a glory for Hollywood.

Of course, there are also many Hollywood film companies that have fallen out of this summer. According to incomplete statistics, there are no less than 15 Hollywood film companies that went bankrupt because of the summer season in 1997 alone.

"This summer season is so cruel."

Zhuke had either thought of avoiding it, but he was just being timid.

But when he thought about it, Zhu Ke was a little unwilling.

If there is no reason, I have to hide!

Although "Purge of Humanity" is not as good as those well-known blockbusters, it has a big name, not to mention that the film's free killing is outstanding, especially in the era when the film was lacking in creativity in 1997.

"Maybe you can try it with a hard head."

Zhuke was a little excited.

Victor and Kevin Feige also strongly suggested that Zucker face the challenge.

Kevin Feige said: "We can't expect to avoid every time."

Victor said: "Blindly avoiding it will make us Wald Pictures despise forever. This time the movie "Human Purge Plan" is not bad. Even if the box office is not as good as other movies, I believe we will never lose money. If it is operated properly, we can even make a big profit and completely build up the reputation of Wald Pictures."

Director Zach didn't speak.

However, his eyes at Zhuke were full of heat.

That's right, as a director, who is willing to avoid other movies?

"Done!"

"We're going to be the last one this time!"

Zhuke said with a final say: "Victor, contact Donna immediately and inform her that UPN TV will fully cooperate with the promotion of "Human Purge Plan" and promote the movie on "America's Got Talent."

Upon hearing this, everyone immediately felt happy.

Awesome!

Is there any variety show that is more popular than "America's Got Talent" in America at this stage?

No!

There is no doubt that once the "Human Purge Plan" is promoted on the stage of the Got Talent Show, it will definitely play a very huge publicity role.
Chapter completed!