181. World-class stand-alone masterpiece

"How could this happen?"

In the Jinshan Building in Zhuhai, the main planner of Xishanju Studio Jianwang 1 sat on the work station, staring at the screen in a daze.

This time, the popularity of Bomi's "The Dance Team" completely subverted all his cognition.

No matter how you look at it, from various angles, there is no possibility of the Jin Dance Troupe becoming popular.

What's more, you can make a fortune by relying on appearance props.

From Bomi's internal channels, Sun Hongyin found out that in December, Bomi alone brought 40 million in revenue. Excluding operating costs, it looked at at least 10 or 20 million.

The colleagues also shouted that they couldn't understand.

However, the achievements of the Jin Dance Group are obvious to all. Just before everyone's eyes, you can find players who are playing the Jin Dance Group no matter what Internet cafe you go to, which is enough to show that the game is so popular.

What does this mean?

"This means..." Sun Hongyin frowned, "This means a new era is coming."

An era of free online games is coming.

Now Xishanju has only taken the first step, relying on the point card to charge.

However, Sun Hongyin had not yet figured out how long it would take to go before the era when online games replaced the current time charges for free.

However, he understood something that he would definitely not be able to analyze the various reasons clearly, so he had to find Qiu Xia and discuss it with Mr. Qiu.

There are two games under development in Xishanju. Jianwang 2 and Jianwang 3 are almost developed simultaneously, and are led by two different production teams. However, there is a free game like Jindian Troupe on the market. Whether it is necessary to follow the trend or proceed step by step, this requires a discussion.

Although Xishanju has a certain family background, it has taken many detours. From the beginning of online games entering the domestic market and to the failure of Yueying Legend, this time it was a process that did not take into account market changes, so this time it had to be vigilant.

...

In addition to Xishanju studying the new model of Jin Dance Troupe, NetEase is also studying it.

However, the conclusions drawn are slightly different from those of Xishanju.

Dingdang, the general manager of Dahua 2, felt that "This time the success of the Dance Troupe is a very special case. Generally, game companies cannot imitate it. It is impossible to say whether it will bring a wave of new era trends. At least we definitely have no way to learn from it."

The reason is simple. NetEase is now a company on the edge of finance, and Nasdaq is facing the risk of suspension of trading at any time. If Dahua 2 cannot achieve results, then the company will be done and there is no extra energy or money to mess with a game similar to Jinwu Troupe.

Not to mention the development costs of Jindian Troupe, even if you want to obtain authorization from major music companies, it is a very difficult task.

So just thinking a little, Zhan Zhonghui gave up the idea of ​​referring to the profit model of Jin Dance Troupe and took one step at a time. Since we want to learn from the Stone Age, we must do it well and do it better than the Stone Age.

If you can kill the Stone Age or get a piece of the pie from there, then NetEase can survive.

Only by surviving first can you talk about other things and future development.

...

On the Huayi Company, Huang Hongbo received a call from the Imperial Capital Operation Department.

"Boss, boss."

The voice of Shi Ce, general manager of mainland operations, came from there.

Huang Hongbo's heart skipped a beat.

"The operational data of our company has declined very sharply recently," said Huang Hongbo. "It should be affected by the Jin Dance Group and the Three Kingdoms Online."

Originally, "The Stone Age" represented by Huayi Company had been unable to solve the problem of plug-ins before, resulting in dissatisfaction among players. Many players left the Stone Age and switched to the Three Kingdoms Online.

But some players stayed, mainly because there were many female players in the Stone Age. They first entered online games and were attracted by the cute style of the Stone Age and the game mode of developing babies. So even if they wanted to transfer to Three Kingdoms Online, they found that Three Kingdoms Online was not suitable for them.

Many players prefer lighter and cute games like the Stone Age, which is the core fans.

They will not lose until there are no alternative products on the market.

The magic treasures that appeared throughout the entire period had a great impact on the Stone Age, because Magic treasures and the Stone Age were essential competitors, and everyone fought through pet development. The styles and backgrounds of each other were extremely similar, so some of them were lost at that time.

The remaining players either have feelings for this game and are unwilling to leave, or they have not encountered a product that has made them more attractive.

Now a game called "Jin Dance Group" suddenly appeared on the market, which swept away a large number of female players from the Stone Age.

There are too few online games suitable for girls to play on the market. The Jin Dance Troupe seems to be tailor-made for girls. Not only is the style cute and cool, but all kinds of fashions are simply blinding people's eyes.

If the QQ show launched before has won the hearts of a large number of female users, then they will continue to throw their hearts into the dance troupe.

In the Dance Group, players have enough stage to show off, which is many times better than the QQ show mode where you want to chat with others or invite others to see it. As long as you have a cool set of fashion, in the team hall, team room, pk... all kinds of environments, other players can see your image display.

So the girls released all their shopping enthusiasm in reality in the dance troupe.

Every time I release, there will be endless pleasure.

After release, you will fall into emptiness and can only continue the next release process.

In this way, there are very few players left behind in the Stone Age.

In addition to the Stone Age's chicken-killing and egg-retrieval operation, the continuous sale of pets with higher attributes has invisibly consumed the life of the game and also consumed the players' confidence in the game...

Now the Stone Age has entered a vicious cycle, and it can be said to be a dead end.

When players decrease, the profits are pitifully thin.

what to do?

Huang Hongbo was asking himself.

Otherwise, the Stone Age would be sold?

Some time ago, Lei Jun from Xishanju came to him for dinner and wanted to discuss the acquisition of Huayi's operations in mainland China.

In other words, if we can negotiate, the market in the mainland after "Stone Age" can be handed over to Kingsoft, and then Huang Hongbo can manage the business on Baodao well.

In comparison, although Baodao’s market size is small, there are fewer plug-ins here...

Huang Hongbo wrinkled it and made a difficult decision, "In this way, you will first increase the attributes of the pet you want to sell next month, and double the price, no, 4 times, and then talk about it after this wave is completed."

"Okay Mr. Huang." Shi Ce replied there.

Huang Hongbo sighed, after finishing the call, he took out his cell phone and searched for it, and dialed Lei Jun's phone number.

"Hey Mr. Lei, the agent you mentioned before about acquiring Huayi in the Stone Age in mainland China..."

...

"Mr. Ai Niuzi!"

"Mr. Ai is mighty!"

"Mr. Ai will unify the world for generations!"

At Bomi Company, the Jin Dance Troupe project team held a celebration banquet.

The executive lady bought two big cakes, all of which were two layers, one matcha flavor and one ice cream cake...

Put it on the table in the conference room, and all the staff surrounded Ai Xiaomi in the middle.

Including Cao Yang.

After this big sale of the dance troupe, Ai Xiaomi's image in the company has suddenly improved a lot.

"Mr. Ai, you are so amazing. Three consecutive products are all phenomenal. They explode as soon as they come out. One blows out one. You are simply reincarnated with a firecracker!"

"Ah hahaha..." Ai Xiaomi covered her mouth and smiled. Although she was so ecstatic, she was not really proud. She waved her hand quickly and looked at Cao Yang, "It's all the boss who commanded it well. I'm just an executor."

"Boss Niu Pi!" Ai Xiaomi clapped and shouted.

"Boss is awesome!" The employees responded in unison.

"Boss Niu Pi!" Everyone shouted again.

Cao Yang smiled and waved his hand, indicating that everyone could stop.

"Don't have to be so hypocritical..." Boss Cao smiled very happily. Although he knew the ending in advance before the war, he was still worried every time he fought, fearing that something would happen.

However, the final effect was pretty good, not only meeting his requirements, but also far exceeding his expectations.

This shows that the group of people left by my father for him is really strong.

Those who are not strong have been eliminated by Cao Yang after years.

"Actually, I want to thank you. Sometimes I just put forward an idea, but you can execute it very well," Cao Yang raised his palm and pointed at Ai Xiaomi. "Mr. Ai is already quite impressive. This time the big sale of the dance troupe is inseparable from Mr. Ai's efforts. She will account for at least half of the credit."

What Cao Yang said is true.

He swallowed and said emotionally:

"We succeeded, judging from the results, it is indeed the case. It's a happy congratulations, congratulations."

There was applause at the scene.

Cao Yang continued with a smile, "As we all know, the Jin Dance Troupe is a dance game, a music game, a relatively popular and even feminine game.

Although the Dance Troupe is a game that caters to women, there are only three girls in this project team. Apart from Ai Xiaomi and the little secretary, there is only one girl left in the planning department.”

Cao Yang looked at every girl in the field and stopped at the planning girl.

The planner girl was a little excited, but after waiting for two seconds, she found that the boss still couldn't call her name.

"Wei Yanran." The planner girl said in a low voice.
To be continued...