Whenever all fans mention La Liga, their first reaction is Real Madrid and Barcelona.

However, in the past three years, Atletico Madrid has risen strongly and won the league championship twice, which is very popular.

Especially with the opening of the new stadium this summer, the finances of the Bedding Legion have been greatly improved, and they have already vaguely ranked among the forefront of La Liga and are called the three top players in the Spanish Super League.

This is also reflected in the La Liga standings.

In the past, it was a scene where Real Madrid and Barcelona competed for hegemony, but now, with the addition of Atletico Madrid, the competition has become much more intense.

Barcelona is currently ranked first in the standings.

Although Messi has left this year and has not been able to strengthen signings in some positions, thanks to Neymar's outbreak and the performance of stars such as Xavi, Iniesta, Turan, etc., Barcelona's lean camel is still a stable contender for the league championship.

But Barcelona lost two games in the eleven rounds this season, which shows that the team has also experienced a crisis.

The second-ranked team is Atletico Madrid, with eight wins and three draws unbeaten, but the team encountered some problems in its offense, and the number of goals was even smaller than that of Celta, which ranked fourth. Although its defense is still the best in La Liga, it still has to fall behind Barcelona with the same points.

On the contrary, Real Madrid is in a very unsatisfactory situation this season.

As soon as Benitez came on stage, the first thing he caught was the team's defense, which led to Real Madrid's defense making rapid progress, second only to Atletico Madrid in La Liga, and only conceded one more goal than the Beds Legion.

On the offensive end, Benitez's team also performed well, the team with the most goals in La Liga, with one more than Barcelona, ​​and their performance is excellent.

But the key problem is that Benitez's teams lost both of the strong dialogues against Atletico Madrid and Barcelona. If it is understandable to lose to Atletico Madrid one-to-two, then it is difficult to tolerate that it will be tolerated to lose to Barcelona by zero to four.

Therefore, in La Liga, rumors about Benitez's upcoming get out of class are heard.

After losing two strong dialogues, Real Madrid ranked third in La Liga, but it was as many as five points behind the leaders Barcelona and Atletico Madrid. Although it was not a huge gap, it was already a pre-emptive move.

It was in such a situation that La Liga finally ushered in a battle of Tianwang Mountain.

Atletico Madrid faces Barcelona at home!

According to the tradition of La Liga in the past, the two most popular matches should be the century derby between Real Madrid and Barcelona. However, this season, the century derby is disappointing, and Real Madrid has no resistance and disappointing.

In addition to the departure of the two superstars Messi and Cristiano Ronaldo, although there are stars like Gareth Bale and Neymar, their influence is already much worse than before.

On the other hand, Atletico Madrid has been tying Barcelona in the standings this season. Without big-name superstars, the performance of the Bedding Legion is surprising and also exciting.

Everyone has a more or less a heroic complex in their hearts, and they all hope to see the weak counterattack the strong, and the same is true on the football field. Of course, the premise is that this strong man is not the team he supports.

Therefore, in addition to Barcelona fans, almost the entire La Liga and even the world are looking forward to seeing if Real Madrid's strength declines, the Bedsheets Legion can take on Madrid's flag and avenge the brothers in the city.

The competition is imminent, and the Madrid Glory Stadium is full.

Yang Huan, who made a special trip to Madrid from the UK, sat in the chairman's stands as if facing a great enemy.

The competition is about to begin!

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"Felan, when I came here just now, I went around the surrounding area. I found that the club is still far from enough in terms of commercial development, and it takes a little more effort."

The new stadium has been built and the supporting commercial facilities in the surrounding areas have also been launched. However, Atletico Madrid fans do not seem to pay very much, which has obviously become a hurdle facing Atletico Madrid's management level.

"Young Master Huan, the group has arranged people to investigate before, and we have conducted a questionnaire survey on fans ourselves. Our attendance rate is still very high, and even this season is almost full, but the user retention rate is not high. We will discuss and study this issue next."

Yang Huan glanced at the stands and found that there were indeed crowds of people and full seats. This proves that this new stadium at Atletico Madrid is not without fans or popularity, but it is still lacking in how to convert popularity into consumption.

It not only involves consumption on the court, but also daily consumption before and after the game, as well as daily consumption.

This requires the club to guide.

"We have studied it, and this is caused by many reasons." Ferran Soriano analyzed.

"Our Calderon Stadium was in the city and now moved to the east. Although there are still many diehard fans following you, it still has a significant impact. Moreover, the consumption habits of fans in the city will be difficult to change for a while, so I can only guide you slowly."

Atletico Madrid is different from Inter Milan and Southampton.

The old stadium of St. Mary's Stadium in Southampton is less than two kilometers apart and is very close to each other. To a certain extent, the Glory Stadium in the Saints Fan Zone is more convenient than going to St. Mary's Stadium.

At least, the Southampton Municipal Government is still very caring for the Saints in the arrangement of a series of supporting facilities such as buses and parking lots.

The Blue and Black City in Inter Milan is also very close to the former Meacha Stadium. Whether it is a subway or a bus stop, it is more convenient and closer to the city. There are no such large shopping districts in the surrounding area. In addition, the impact of the World Expo, the Blue and Black City has been very popular from the beginning.

But Atletico Madrid is different. The old stadium is in the city, but the new stadium is equivalent to being in the suburbs. Although it is very close to the airport, it will definitely be a big blow to popularity. It is good to maintain the attendance rate.

As for guiding fans to come here to spend, it takes time.

Yang Huan also understands this very well. It is really not possible to change the consumption habits of a person or even a group of people overnight, but this does not mean that Atletico Madrid's direction is wrong.

With this stadium and this group of fans and popularity, how to guide the fans depends on the club's methods.

As long as the general direction is correct, success will be a matter of time.

"Take it slow, your situation is special, don't worry."

"Now our new stadium has just been opened. The overall supporting facilities of the bus stops and subway stations are not perfect enough, especially the subway. Recently, the municipal government has changed its term, and we are negotiating with the newly-listed female mayor."

"What? Does she want to regret it?" Yang Huan frowned.

Repent? What a joke? Do you dare to repent in black and white?

"It's definitely not to regret it. She's new to the stage. She must be just trying to act and put on a stance. There's no big problem!" Soriano said with a smile.

He is a Spanish, so of course he knows the sexual nature of the Spanish government.

As the saying goes, the three fires that a new official takes office are like this.

"By the way, I've studied it with them. Two years later, you come forward and run for the representative of the UEFA Strategic Committee and be prepared!" Yang Huan looked at Soriano with encouragement and smiled.

When Soriano heard this, he nodded quickly, "Thank you, Master Huan!"

But soon, he thought of another question, "Then Barcelona..."

Barcelona is one of the current executive members of the UEFA Strategic Committee. If Atletico Madrid replaces it, it means that Barcelona's representatives are going to step down?

"What are you afraid of them? We will choose openly and have the ability, so they will compete!" Yang Huan said with a very mighty smile.

Yi-Master Huan's current votes, Nimei, without my consent, who dares to come out to choose?

"Young Master Huan, I heard that you rejected the European Club Association's policy on supporting AC Milan?" Soriano asked with concern. This was a policy that Galliani had vigorously promoted in European football for some time.

"Well, of course, why?" Yang Huan nodded without hesitation, "Just because they are traditional wealthy families, they need support? What a joke? Now they have sold it to Toshir, and they still have support policies?"

There was a lot of controversy within the European Club Association, because if there were problems with traditional giants and needed support, then what about Liverpool? Manchester United?

Can so many teams and so many wealthy families support them?

Besides, Young Master Huan holds Inter Milan and also supports AC Milan through the policy of supporting AC Milan. Wouldn’t that cause trouble for yourself?

Soriano knew in his heart that he would really have no good results when he offended Young Master Huan.

Of course, Young Master Huan is definitely not as chaotic as he sees on the surface. In fact, he knew very well in his heart.

Even the big guys of the European Club Association were in a bright mood.

Just like Bayern Munich, Barcelona and Real Madrid, don't they understand?

Today, we will issue a support policy. Supporting AC Milan is a trivial matter, but if there is a problem with any wealthy family tomorrow, should we also support it? If we don’t give it to you, we will be privileged!

But if you give it all, how do you calculate this account? Who is on the top?

So, every team understands in their hearts that they can't do this.

However, AC Milan had a loud voice in the European Club Association before, and everyone looked up and looked down. They were in harmony with each other. Galliani was also very smart and could deal with it, so he proposed such a proposal.

But now it’s different. As soon as Yang Huan objected, everyone immediately followed suit. Anyway, someone did the bad guys!

Yang Huan didn't understand the truth, but this matter was also good for him, so he did it.

"By the way, Ferran, have you decided on Diego Costa?" Yang Huan asked with concern.

Diego Costa may be affected by this summer's transfer. Although he stayed in the team, his condition is not very good this season, which is also a very important reason for Atletico Madrid's poor offense.

In the current European football world, high-quality stars are lacking, and excellent centers are also scarce. Therefore, Diego Costa has been chased by many powerful teams such as Manchester United, Chelsea, Bayern Munich, Paris Saint-Germain and Barcelona.

There was news before that Bayern Munich was interested in introducing Diego Costa during the winter break after selling Lewandowski to Real Madrid, but Guardiola did not seem to appreciate the player.

But there are also reports that Manchester United is willing to pay a high price for Diego Costa, with the purpose of alleviating the team's weak forward line.

And Chelsea, too, Mandzuki's performance in the Blues was not satisfactory.

So, in the eyes of the media, Diego Costa seems to have booked the title of transfer betting during the winter break in advance.
Chapter completed!