Chapter 737
Mark Parker sits behind a corner desk with hands folded on the table
This is more of an exhibition hall than an office.
There are all kinds of strange Nike-produced dolls and wax figures, and the exhibition wall lists almost all the classic shoes launched by Nike, which are colorful and dazzling.
Even the desk in front of him was more like a glass display window, with various display products, large or small, placed under it, including shoes, basketballs, wrist guards, and even sports water cups.
On the right side of the corner desk is a laptop with an open but black screen. If you look at it, you will find that it is an Apple laptop, and behind the computer is a wax figure of Roger Federer, the tennis superstar who endorses Nike.
I believe that everyone who walks into this office will not doubt the taste of the owner of this office.
Only people with taste can decorate such a tasteful office environment.
But at this moment, sitting in this artistic office, Mark Parker was worried about something very realistic and even full of interests.
At this time, the office door was knocked on.
Mark Parker sighed heavily, calmed down and raised his head, "Please come in!"
When he saw that Belt Hoyette, the global vice president who was in charge of football, he immediately smiled on Mark Parker's face, which was the one he promoted.
Moreover, his principle is that no matter how harsh the environment is or how stressful the pressure is, he must maintain a confident and calm attitude in front of others.
"Belt, come and sit!" Mark Parker pointed to a chair in front of him.
"Thank you, Mark!" Belt Hoyette walked over.
As soon as I sat down, I saw a chair with an iron chain tied to the legs of the desk, sewn in leather, black and white, and looked very realistic. I immediately smiled and stretched over my hand and gently fiddled it on its left ear.
"Hey, little guy, bark and listen!"
This action immediately made Mark Parker behind the desk laugh.
This bulldog was sewn by him.
"Belte, I've seen your plan!"
Belt Hoyette immediately stopped moving, looked at the company's president, and listened seriously.
"The plan was done well, but I still want to listen to your deeper ideas in person so that I can decide whether to support you!" Mark Parker said very seriously.
Belt Hoyette is no exception. Before convinceing the company's senior executives, he must pass the president's level first.
"Mark, did you watch the Champions League yesterday?"
"Yes!" Mark Parker nodded.
Strictly speaking, he is not an avid football fan, but he attaches great importance to football, so he will take time to watch European football events and Champions League quarterfinals knockout matches, which is not to be missed.
"The semi-finals have been released, Southampton and Atletico Madrid have both reached the semi-finals of the Champions League."
"I know!"
Belt Hoyer continued, "Then you should also know that I am optimistic about Atletico Madrid reaching the Champions League final because Dortmund's recent situation is not ideal. Southampton, even if it is against Bayern Munich, I still feel that the possibility of advancement is halfway!"
Mark Parker immediately understood what Belt Hoyette meant.
"I want to say that they will always have such good results, but that Yang Huan and the team behind him have far exceeded our expectations in terms of running clubs. Southampton's success is not accidental, and Atletico Madrid is proof."
Mark Parker nodded, "But what about Inter?"
"That was an accident!" Belt Hoyette shook his head and smiled bitterly: "I can only say that it cost more than 100 million euros during the winter break, but I couldn't even make the top three in the league. I can't say anything more."
After a pause, Belt Hoyette said with great confidence: "But, I can guarantee that Inter Milan's failure is only temporary. With Yang Huan's character, he will never allow his team? Will continue to be depressed and sluggish."
Mark Parker looked at Belt Hoyette and asked again: "But you have to know that the Serie A is now very sluggish. Inter Milan has been so chaotic for the past few decades, and has always been a black hole for stars and famous coaches."
But after saying that, Mark Parker changed his tone, "Of course, I also agree with your judgment very much. We need Inter Milan, but I really don't like Inter Milan!"
Belt Hoyette shook his head and laughed, "Mark, do you know? If you ask me who is the most hopeful in Italy to challenge Juventus now, I will tell you without hesitation that it is not Rome, which you have high expectations, but Inter Milan!"
When he said this, Belt Hoyette was extremely strong in confidence.
"Monaco is currently ranked second in the Ligue 1 league, only two points away from Paris Saint-Germain, which is the top spot. The championship battle has become completely fierce, so I think there is no reason to doubt Yang Huan's operating ability."
Mark Parker shook his head and explained, "Belt, you misunderstood. I never doubted the ability of him and the team behind him. On the contrary, they were very successful, but you should know that this is a big project and we have to conduct a full-scale assessment."
"I understand!" Belt Hoyette sighed.
Nike has encountered problems in its development in recent years, which has made the company's investment in sponsorship not shrinking, but has become very cautious, especially on such large projects.
"Mark!" Belt Hoyette felt that something should be said.
"I have something to say, but you have to make sure you don't leak it."
"OK!" Mark Parker nodded.
"Based on the intelligence I received in Europe, I definitely have reason to believe that Yang Huan is supporting Platini in challenging Blatt!"
"What?" Mark Parker was shocked.
Seeing the president asking himself, Belt Hoyette immediately shook his head, "Don't ask me if there is any evidence, because I don't, but I want to say, do you think that if no one supports it, what Platini has done in recent times is not too out of line?"
Mark Parker was a little surprised, but when he thought about it carefully, it really made sense.
"But hasn't FIFA, which Blatt leads, always cooperated with Yang Huan's Miracle Media?"
"Yes, the cooperation between Yingfang and FIFA and the International Olympic Committee has been continued after being acquired by Miracle Media, but this does not prevent Yang Huan from betting on both sides. Even if Platini picks Blatt off the horse, do you think the interests of Miracle Media will be damaged?"
Mark Parker was speechless at this moment.
If we continue with Belt Hoyette's words, then once Blatter stepped down, can we use the relationship with Yang Huan to cooperate with FIFA and UEFA?
You know, this area has always been the base camp of Adidas!
"Also, I have recently received news that there is a company registered in Monaco and has been very active in European football recently."
"What does it mean?" Mark Parker didn't understand very much.
"They first acquired 51% of the shares of Basel, a famous team in the Swiss Premier League. This share was originally owned by the ENIC consortium and later sold to other investors. But now the Monaco company has successfully repurchased the shares through ENIC, with an ominous amount."
"The same company is still the same. It has been secretly buying shares in Anderlecht, Belgium in the stock market at a low price. This team has not been in a good situation recently, so it is said that their management is interested in introducing investors."
"In addition, I have also received clear news that the old Czech powerhouse Sparta Prague has changed hands privately, and the entire acquisition price is very cheap. As soon as the acquirer completed the acquisition, he immediately launched a stadium renovation plan to transform the Leitna Stadium in Sparta Prague into a commercial center integrating shopping centers, fitness clubs, cinemas and hotels."
"It is said that this renovation plan has been submitted to the Prague City Government for environmental impact assessment, and the geographical location of Leitner Stadium is just around the corner of Prague's most popular old town!"
Mark Parker was shocked when he heard this, “Is it also this Monaco company?”
"That's right!" said Belt Hoyette.
"Whether it is Anderlecht, Basel or Sparta Prague, the price is quite cheap. The key is to maintain the cost of operating, but if you can find a sustainable way for these teams, it is quite cost-effective to buy it."
After hearing this, Mark Parker finally understood, "You mean, the boss behind this Monaco company..."
"That's right, I definitely have reason to believe that it's Yang Huan!"
Even though Mark Parker was mentally prepared, he couldn't help but take a breath.
This Yang Huan's ambition is too great, right?
In the top five European leagues, he already has teams except for the Bundesliga, but now he is still acquiring Belgium, Switzerland and the Czech Republic. This is really a way of being willful!
"In addition, I also heard that they are negotiating with Ajax, or they may acquire some shares, or the two parties are engaged in deep cooperation. In short, Ajax is very interested in them."
When Mark Parker heard this, he kept shaking his head, "I don't understand why he wanted to do this? The economic environment is so bad now, and these teams are willing to be acquired, and it is probably because of financial problems. Yang Huan is now in the process of buying it, isn't he trapped?"
"That's right, but not!" Belt Hoyette smiled.
Mark Parker frowned, obviously not understanding it.
"I once talked to Sun Yue, CEO of Miracle Media. He told me that the scale of global sports events is developing at an astonishing rate and has already entered every corner of the world, even everyone's daily life."
"At that time, he told me that the global film and television industry is about $90 billion per year, but the global sports event is expected to reach a shocking $150 billion in 2015!"
"One,50 billion US dollars?" Mark Parker was stunned.
Nike is exhausted and has only more than 20 billion yuan a year. With less than 30 billion US dollars in revenue, it is less than one-fifth of the sports events. My god, is there really such a big market?
"Yes, when Sun Yue talks about this number, he is very sure. In global sports events, the proportion of football events is increasing at an astonishing speed. Therefore, their knowledgeable people are also proposing reforms to package the image of the entire league and develop the global market!"
"This is a wave of globalization of sports events, and no one can stop it!"
Mark Parker is a smart man, and when he hears this, he completely understands.
If this is an unstoppable wave, then what Yang Huan wants to do now is to take advantage of the wave before it comes, and before everyone can see clearly, take all the best and most competitive resources into his own hands.
When this wave really comes, the resources he holds in his hands will be an inexhaustible mountain of gold!
There is no doubt that he is a trendsetter at the forefront of the times!
Chapter completed!