From Madrid Airport, head south along the M14 Ring Expressway, and immediately welcomes an overpass network connecting the city of Madrid and the eastern suburbs.

The four directions of expressways are intertwined here, southeast, west and north, and are woven into a spectacular view like a spider web.

Under the overpass, a green light rail train coming from the southeast roared past.

Next to the overpass, you can see a large construction site to the west, with rumbling sounds endlessly. From a distance, it is a bustling occasion. This is quite rare in Madrid, which is economically depressed.

Just got off the overpass and entered E5. The first intersection went west and entered M201.

This road has an official official name before, Olympic Stadium Road.

The north side of the road is being built in full swing, isn’t it the new stadium of Atletico Madrid and the surrounding commercial center?

On both sides of the intersection where you enter the new stadium construction site are the Olympic Stadium station on the Madrid Metro Line 7.

The surrounding area is a residential area with dense population and convenient transportation.

In addition to buses, the station of Metro Line 7 is at the new stadium, and Line 2, Line 5 and Line 9 are also crossed from the surrounding area. Fans can easily come to this stadium from any corner of Madrid.

After two years, the frame and exterior wall of Atletico Madrid's new stadium has been basically completed, leaving only the interior decoration and a series of other supporting facilities, which are expected to be officially put into use in one year.

After completion, the capacity of this new stadium will reach 70,000 people.

If the attendance rate is satisfactory, it is not ruled out that the third floor will be expanded in the future, with a capacity of up to 90,000 or even exceeding 100,000, which will catch up with the Camp Nou and the Bernabeu Stadium.

As soon as Yang Huan got out of the car, he raised his head and looked at the magnificent new stadium.

The stadium design was designed by Norman Foster and Huang Ying. After several consecutive fights, the latter has gradually gained fame in the past two years and has become a rising rookie in the international architectural design industry.

What satisfied Yang Huan the most was that her design always had a strong Chinese atmosphere.

Moreover, it is still very traditional in China, because it is difficult to satisfy people in Europe, America and the whole world.

Huang Ying's Chinese style is a very international and elegant style.

Therefore, not only Chinese people are very satisfied, but even people from European and American countries like her designs very much.

"That decision was right!"

Young Master Huan stood outside the stadium gate, looked at it for a while before he said this.

Following Master Huan, Atletico Madrid CEO Ferran Soriano, and the new CEO of Miracle Football Group, Peter Kenion, all understood what Master Huan meant and nodded constantly.

There were two plans to renovate this stadium. One was carried out according to the original plan, which could reduce a lot of investment and save a lot of time. Even if you follow that plan, you should be moved in now.

Another solution is to push it down and start over.

Before, Atletico Madrid was a sling and had no money, so they could save whatever they wanted, and many aspects were not satisfactory.

Young Master Huan finally chose the second plan, knocking everything down and rebuilding it. Even if there is a considerable amount of money to invest, it seems that it is still worth it now.

If the original plan is followed, the capacity of this new stadium at Atletico Madrid will be up to 70,000.

But now, at least 70,000, or at most, the third layer can be stamped, and even more than 100,000.

There is no need to worry about Atletico Madrid's attendance rate. As Madrid's most popular team, Atletico Madrid's attendance rate has always been quite ideal, not inferior to its arch rival Real Madrid.

In the past, the attendance rate was basically maintained at around 85%. Now, the team has won the La Liga championship and reached the Champions League final. The results have increased, and the attendance rate has also steadily increased.

Last season, Atletico Madrid's average attendance rate reached 92%, second only to Athletic Bilbao in La Liga.

But in the new season, the team's season ticket sales were ideal. The second round of the league was at home against Eibar. The Caldeja Stadium was full and the attendance rate was as high as 98%.

A large part of the reason why the team's attendance rate is that Simeone's coaching style is getting better and better.

"The club initially estimates that the league's attendance rate this year should be able to exceed 95%. Our current tickets are hard to come by, so we are even wondering whether the 70,000 capacity of the new stadium is enough."

Yang Huan laughed loudly when he heard this, "Don't be too greedy. You can't get fat in one bite. If you can't hurry up, just take a steady job and serve these 70,000 people well, it's serious."

Soriano quickly nodded and said yes, and he knew that he couldn't be anxious.

If the third floor stand is built now, the capacity is too large and the seat is unsatisfied, resulting in a bad home atmosphere, which will affect the fans' viewing experience and thus affect the team's attendance rate.

Of course, sometimes, the attendance data should not be taken too seriously.

For example, Athletic Bilbao has a high attendance rate? It's the first in La Liga!

But their San Mames Stadium has a total capacity of only 35,000. No matter how high your attendance rate is, how many people can you sit on?

In La Liga, with such courage, building a team with a capacity of 70,000 stadium, not to mention the two top players in the Spanish Super League, only Atletico Madrid has the qualifications. Other teams, including Valencia and Sevilla, are impossible.

"Go in, go inside and take a look."

Like most Chinese people, Yang Huan has a very special complex about real estate in his heart.

It’s not that he wants to invest in real estate all the time, but that he enjoys this kind of thing. He builds Madrid landmark buildings on a large area of ​​barren land to attract tourists from all over the world. The sense of accomplishment is very unique.

Building a new stadium is actually a very complicated thing. It is not just as simple as the exterior and interior decoration of the stadium, but there are quite a lot of factors to consider.

For example, the simplest one is the seat. The difference and tricks in it are quite obvious.

Also, multimedia systems and intelligent management systems are also standard configurations that modern stadiums must have.

Atletico Madrid contracted all these supporting facilities to professional companies to take charge, but it was still quite troublesome to operate them specifically.

Yang Huan is very afraid of trouble, so he just goes around and never interferes.

After a quick visit to the new stadium, Yang Huan went to the commercial square in the north.

"By the way, Peter, how are you talking to ECE Group?" Yang Huan asked Peter Kenyon.

The commercial centers that are equipped with the stadium are now handed over to the group to operate in a unified manner, so Peter Kenyon is naturally responsible for the negotiations with partners.

"The negotiations are going well, but there are still some problems that need to be resolved."

“What’s the problem?”

"They have a big gap between their psychological price and ours in terms of rent."

Yang Huan nodded, "Are there any other options to consider?"

"Yes, several large shopping chains in Europe and the world are all interested in cooperating with us, and some even offer prices that are more attractive than ECE Group, but..."

Peter Kenyon said cautiously.

Negotiating with ECE was Yang Huan's advice to him, and Peter Kenyon also knew very well that the boss of the ECE Group was the most famous rich fan of Hamburg, Alexander Otto.

Therefore, when he was negotiating, he was a little embarrassed, but he couldn't figure out what Young Master Huan meant.

"Since there are more attractive choices, our attitude should be stronger. We are doing business, not to make friends. Don't have any other concerns. If Alexander Otto really wants to cooperate with us, he will know what to do!"

"I understand!" Peter Kenyon knew it.

In Yang Huan's opinion, it would be great if he could cooperate with Alexander Otto.

But if you have to sacrifice your own interests because of this, you may not be too compromised.

After all, he took over the burger without owing anything or requiring them to help him.

So, he didn't need to accommodate Alexander Otto in such matters.

Of course, he also believed that people under the Otto family should be responsible for this kind of thing, and it has nothing to do with Alexander Otto.

It was like Yang Huan, Peter Kenyon was responsible for the whole matter, and he didn't interfere at all.

"How are you preparing for investment promotion?" Yang Huan asked again.

Peter Kenion nodded, "It's almost done. We plan to hold two investment promotion meetings in Madrid and Milan in October. There are already many businesses and companies that are interested in us, so we believe that there is no big problem in this regard."

With Southampton's previous popularity and the United States' very mature operational precedent in this area, it is not surprising that many companies and businesses are optimistic about this model.

"By the way, Ferran, Madrid Municipal Government, what is the reply?" Yang Huan turned to Soriano.

Soriano immediately replied: "They have agreed, but it still needs some preparation time. After all, there are many residents in the surrounding area. Recently, the project has been rushed, and many residents have responded very much. Before, many fans of Real Madrid and Getafe collectively accused us of disturbing the people, and finally suppressing it."

Yang Huan laughed loudly when he heard this.

Real Madrid and Getafe are both Madrid teams, and one is Vallecano.

So, no matter from which perspective, the supporters of these teams cannot not give Atletico Madrid eye drops, especially when projects are indeed disturbing the public.

Isn't Manchester City going to build a new training base before?

As a result, during the land acquisition process, I encountered the strongest nail household.

Oh my god, it turned out to be a loyal Manchester United player.

According to Mubarak, that bastard is not good at eating soft and hard, and does not get into the water and fire. No matter how hard you say it, he will not accept it. He will not miss you at all, which makes Manchester City exhausted.

So, Atletico Madrid is in good condition now.

"Implement it as soon as possible, the naming rights of these two roads are also very valuable!" Yang Huan said with a smile.

When he decided to build this new stadium and commercial plaza, the Madrid Municipal Government promised that the Olympic Stadium Road and the west road could be given to Atletico Madrid to name it.

Yang Huan and the business team are considering that both roads are named after the stadium’s naming merchants, which can greatly enhance the commercial value of the stadium’s naming rights and is also quite attractive.

"Okay, I will continue to follow up!" Soriano agreed.

Yang Huan didn't say anything more.

He still trusts Soriano and Begilistan, and their abilities are also very outstanding. They are both famous professional managers in European football. One is responsible for management and the other is responsible for competition. They are also the best partner.

Previously, Mubarak from Manchester City took the initiative to find Yang Huan and begged for a long time, hoping that Yang Huan could let them go to Manchester City.

As a result, Young Master Huan refused and almost slammed Mubarak out.

The group continued to walk in the commercial square until Yang Huan's phone rang.

Caller ID, Florentino!

"Haha, this old guy can't wait!"
Chapter completed!