Chapter 498 Buyout?
No wonder the shop owner is so concerned about the billboard and helps wipe the dust. This is not a billboard, this is the right to use a Red Star Light!
I was sleepy and someone gave me a pillow.
Just when everyone needed a Red Star Light, the Red Star Car Service Point was delivered.
When you see the expressions on the faces of these shop owners, you will know how happy you are.
Not only that, the conspicuous location on this street was also hung with a billboard of the Red Star Light, which was obvious that it had contacted the management office of this street.
Liang Haiyang returned to the Dongfang Son sales site under construction and immediately summoned a few people he brought with him to hold an emergency meeting.
He was urged and found that the opponent's counterattack was so fast.
And when he summoned his subordinates, he found that things seemed to be really troublesome.
"Tell me what progress has been made in your respective responsibilities?" Liang Haiyang said with a serious expression.
When a man heard his words, he said bitterly: "Manager Liang, I just got the news that the pages of several newspapers were bought out by Red Star Automobile Group. I am still proof of this matter, but it is probably true!"
"What? All newspaper layouts have been bought out?"
"Yes, all newspapers, as long as they can publish car advertisements, were bought out by them and bought out for a month!"
hiss!
I bought out all of them, and bought out for a month!
Are they crazy?
How much does it cost?
Just as Liang Haiyang was accepting the news, another subordinate frowned and said, "I contacted several cars around today. Their main person in charge seemed unwilling to negotiate with us. It was estimated that Hongxing had reached an agreement with the other party, and they were very satisfied with the content of the agreement, so they refused to negotiate with us."
“Is this true for all businesses?”
"I went to several companies, all of them are like this. I'm afraid that all the companies have been taken over by Hongxing!"
"How is it possible? How could they have such a fast speed?"
"Tianjincheng seems to be the best among all the service points of Hongxing Automobile Group, with the highest score in all aspects, so I think they may have won all the companies!"
"Can we get what agreements they have reached?"
"I'm exploring, but they have done a lot of confidentiality work, and there is no news at this time!"
Liang Haiyang's pupils shrank, and he found that his eyes were vast. He found that Hongxing Automobile's service point in Tianjin City had a terrible execution ability.
The pressure hits you.
Chapter 89 Do you know what publicity is?
On that day, the market competition in Jincheng was meeting each other, and they were fighting each other.
At this time, Li Tian was in the Red Star Automobile Group and was collecting information from all service points and observing them.
In the conference room, a map is spread out on the table, with glass covered on it. At this time, there are various notes marked on the glass. On the wall of the conference room, there are also information from service points and progress information from various places.
Here is the entire battle command center, with detailed information from all over the place.
There are very limited people who can enter this conference room because the information inside must be strictly confidential and ordinary people cannot let them know.
Li Tian looked at the map on the table and looked at the location of Tianjin City. This location was marked with a focus, indicating that the battle between soldiers and soldiers was in progress.
"How is it going on in Tianjin City?"
Hearing Li Tian’s inquiry, Secretary Ran Qiuye and Ran next to him immediately reported the news he had summarized:
"At present, Oriental Automobile Group has entered Tianjin City and acquired a prosperous territory to establish a sales site. It really attracted some people's attention at the beginning, but Pan Xiangqian, the head of Tianjin City service site, immediately fought back. He first took down all the advertising spaces around the other party's sales site for blocking publicity, ensuring that the people passing there were the most impressed by us, and then took down all the local newspapers for a month for bombing publicity..."
These propaganda methods were all given by Li Tian when he was giving lectures and then giving instructions.
In fact, they don’t need to think about the various propaganda methods of Tianjincheng at all. They just need Pan Xiangqian to digest the content of Li Tian’s class at that time and then practice it.
Once Li Tian’s advanced theories and methods are applied in this era, they will definitely be a dimensional reduction blow.
"Pan Xiangqian is a little courageous. Is there any counterattack method in Oriental Automobile Group at present?"
"As of noon today, no effective counterattack measures have been formed. However, Liang Haiyang, who is responsible for the sales point of Tianjincheng, is a veteran and experienced person. He may be planning some big moves. In addition, Tianjincheng urgently seeks help and requires a large number of cars..."
Li Tian was not worried too much when he heard Ran Qiuye's introduction.
The other party sent an old experience and rich experience is of course very important, but rich experience sometimes limits his innovation. Those methods of his own can't be defeated by relying on the current conventional methods. As long as Pan Xiangqian understands part of it, the other party will be overwhelmed.
However, hearing Ran Qiuye say that a large number of cars need to be called urgently there, Li Tian was surprised.
"How much is needed? What do you need to do with a car?"
"The more, the better, the minimum is 100 vehicles. According to the news reported by Pan Xiangqian, in order to occupy all the publicity points around the other party's sales point, he used the right to trade with the right to trade. When he bought out the newspaper page, he also used the car to trade. Therefore, Tianjincheng has owed dozens of cars. If the car cannot be transferred and the promise cannot be fulfilled, the people's trust in us will be greatly reduced..."
This kid is so brave!
First, I promised to give out dozens of cars and the right to use, and then I came to report. This is to take action first and then report!
However, Li Tian liked it very much.
What does he need?
What is needed is such a person who dares to make decisions and makes decisions in urgent times.
Many times, any decision will not be absolutely right or wrong, but not making a decision will often be wrong.
If you report this critical moment, let the other side agree and take action again, then the propaganda has already begun and left a deep impression on the people of Tianjin City. If you eliminate these impressions in people's minds later and then impress the image of the Red Star Light into people's minds, then the price you have to pay will be ten times or a hundred times that of now, or you will never be able to do it.
Now, Tianjincheng uses the fastest means to block the other party’s publicity, and then increases its own publicity, so that the light of the Red Star will be deeply introduced into people’s minds.
Then, the one that has a headache later is Oriental Automobile Group.
If they want to change the status quo, they need to first make the impression of the red star light in people's minds worse, and then imprint the son of the East into people's minds. The price will be immeasurable.
Once the image of the Red Star Light has been good, then they will never have a chance.
Therefore, it is very important to take the initiative when it comes to publicity and seizing the market.
Just like the cities around Oriental Automobile Group, because people have a deep impression and recognition of Oriental Automobile Group, the market recognition of Red Star Light in those places so far is very poor.
Chapter completed!