"Young gentleman, how do you sell this ice...popsicle?" The scholar named Zhu finally couldn't help but ask.

"Five pennies a piece. If you want to see detailed instructions, please look here!"

It was Xiao Yu'er who spoke, and she pointed towards a wooden board beside her.

In fact, this sign has been erected here for a long time, but not many of the first batch of customers were literate, so they were ignored.

The scholar surnamed Zhu took a look at the wooden board and saw the writing on the wooden board: "Ancestral popsicles, the great savior in the hot summer, cost five cents each, fixed price, limited quantity, each person is only allowed to buy one per day.

portions, while supplies last.”

The great savior in the hot summer? This sentence really attracts attention. Jiangling is located in the hinterland of Jingchu. The summer is extremely hot. If you can have a bite of cold popsicles, it will definitely be a summer enjoyment.

Of course, this wasn't the most attractive thing to him. What made him most incredible was the sentence "Each person is only allowed to buy one portion per day."

The scholar surnamed Zhu frowned, looked into the big wooden box a few times, and wondered: "In other words, if you didn't buy it today, can you still buy it tomorrow?"

He has traveled extensively and seen the world. He once saw ice stored in the homes of wealthy families in the north, but it was all stored in winter and there were many restrictions on its use.

When winter comes, wealthy families begin preparing to store ice.

First, you need to prepare an ice storage location.

To put it bluntly, it means digging a cellar.

After the cellar is dug, a straw mat is laid underneath. During the third and ninth days, when the ice in the lake is thickest, go to the lake to cut ice cubes, and then stack them one by one from bottom to top, all the way to the top of the cellar.

After the stack is full, cover it with a layer of straw felt, and then cover it with a thick layer of loess. Finally, the entrance must be sealed with soil, and then the ice cellar is completed.

Of course, some people who have the conditions will also dig ice cellars at home to store ice.

However, due to its special nature, the ice cellar can only be opened once.

After opening, the ice inside must be sold out at one time, so everyone who buys ice needs to make a reservation. After the reservation is enough to fill an ice cellar, the ice cellar will be opened. People use ice tickets one by one to pick up the ice.

In places like Jiangling, winter is far less cold than in northern cities, and the rivers and lakes do not freeze.

For Jiangling people, eating ice cream in summer is a luxury.

According to the scholar's opinion, it is indeed not expensive to sell a popsicle for five cents. Rare things are more expensive, and even if they are sold for ten cents, they are still worth the money.

Chen Chang's deal was based on Jiangling's unique geographical location. There is no shortage of wealthy people in this place, but it is definitely a luxury to have a bite of ice in the hot summer.

This was the first thing Chen Chang did after arriving in this world, and it was also a great opportunity to earn his first pot of gold.

Seeing that the scholar surnamed Zhu was silent, Xiao Yu'er added, "Of course you can buy it, sir. There will be a supply of popsicles throughout the summer. However, our popsicles are not easy to make, and the cost is high. The daily production volume is

There are really not many, so each customer must have a limited amount!”

These words were naturally taught by Chen Chang. Chen Chang found that although Xiao Yuer was very simple in some aspects, he really had some talent when it came to doing business. Many things were explained in one fell swoop without any need for elaboration.

Xiao Yuer said this, but he was already happy in his heart. Yesterday, he made a thousand popsicles in total. The so-called cost, even including labor, was only two cents. The profit reached three cents, which is enough.

A solid money-making business.

The scholar surnamed Zhu asked again: "Then how do you make this ice?"

Xiao Yu'er smiled sweetly: "Mr. Sir, you are joking. This is Songhelou's secret recipe. If it were made public, everyone would know how to make ice. Wouldn't we lose money?"

The scholar surnamed Zhu looked embarrassed. Every industry has its own secrets, which are the basis for their survival, or lifeblood. If you ask others about these things among yourself, it would be strange if they are willing to tell you.

Sure enough, someone in the crowd said that he was too stupid to read.

For a time, the scholar surnamed Zhu made a big fuss.

Xiao Yu'er covered his mouth and smiled: "But it doesn't matter. In the future, we will increase production and try to make sure that everyone can buy popsicles when they want to eat them. We will even gradually lower the price and strive to reach a penny per popsicle so that everyone can eat it.

No more worries.”

Her words attracted applause from everyone.

Although the popsicles are delicious, there is a limit of one popsicle per day. Many people queued for a long time only to find that they were out of stock, which naturally made them feel extremely frustrated.

If we increase production, then we can buy whatever we want and there will no longer be a limit.

Moreover, the little maid said that the price can be reduced, which is a major benefit.

Someone silently made a calculation in his mind.

For an ordinary family of three, if each person eats one popsicle every day, it will cost fifteen cents a day. If the entire summer is calculated as two months and sixty days, it will be nine hundred cents, which is close to regular money. It is definitely a lot of money.

Very extravagant expenditure.

If the price drops to one penny per piece, the entire summer will only cost 180 pence, which is a difference of 720 pence.

We are all people who live their lives, so we can still calculate this account clearly.

Of course it was Chen Chong who proposed this pricing. No matter how shrewd Xiao Yuer was, there was no way he could make the decision for Chen Chong.

Popsicle cold drinks are a highly seasonal business, which only lasts for two to three months. Once autumn comes, the business will plummet.

Moreover, the method of making ice by oneself cannot be hidden for too long. This so-called exclusive secret recipe will eventually be leaked out one day. Although Chen Chang does not want to see this happen, in ancient times without patents, it can only be

Expressing helplessness.

Since popsicles will eventually form a huge market, why do you need to sell them at a high price?

Songhelou was the first shop that sold popsicles. Later, in the Northern Zhou Dynasty, Northern Qi, and Nanchen, whenever someone mentioned the cold drink of popsicles, they would immediately think of Songhelou in Jiangling. This is enough.

The scholar surnamed Zhu quickly took out ten copper coins and bought two popsicles. He ate one himself and gave the other to his companion.

The two of them stayed beside the team eating popsicles and did not leave immediately. Instead, they watched with interest as Chen Chang and Xiao Yuer continued to sell.

The behavior of the two aroused the suspicion of the people waiting in line behind them. Some people thought that they were waiting to finish eating and wanted to jump in line to continue buying. They stopped at that time and the noise started from behind.

The two scholars quickly explained.

"Uh-huh - tsk tsk, it's delicious, it's so delicious!"

"This popsicle is cool and refreshing, so delicious!"

"Brother, um... you see I have finished eating my popsicles, and you still have more than half of them. Can you give me half of them?"

"Hmph! If you dare to steal my popsicle, Brother Yu will cut off our relationship with you!"

Xiao Yu'er couldn't help laughing when she saw the two scholars in front of the crowd behaving like children.

My uncle's method seems to be called hunger sales. To put it bluntly, it is to whet people's appetite. From the current point of view, it is very successful.

She turned her beautiful eyes and secretly glanced at Chen Chang who was taking out the popsicles from the wooden box, her cheeks were dizzy.

At this time, a man in rich clothes squeezed through the crowd and came closer, curling his lips and saying: "Shop, your popsicles are really delicious. I have had ice pops in Chang'an before, but they are not as delicious as yours. I want to buy ten popsicles at once."

, how about taking it home for my family to eat? I’ll bid twenty cents a piece!”

Full of confidence.

Not to mention Chen Chang and others, those who queued up and had not yet bought the popsicles were immediately unhappy.

To be honest, four times the price is not cheap.

As long as Chen Chang sells it to him, it is equivalent to making an extra 150 yuan.

If this person buys ten sticks at one time, doesn't it mean that ten people can't eat them?

Although Xiao Yuer plays a sales role, she still has to rely on Chen Chang when encountering difficult problems. Shopkeepers Qiu and Zheng Qi on the side are even more difficult to come forward.

"Sir, the store has clearly written on the wooden sign that each person is limited to one. If you want to buy more, you have to wait until tomorrow." Chen Chang responded with a professional tone.

Smile.

"Hmph, then I'll pay you fifty cents, which is ten times your original price! How about that?"

Everyone was surprised.

Fifty coins, ten times?

Chen Chang is sweating! This man is really arrogant. Could he be a rich man?

To be honest, who can refuse such a high price? Anyone can sell it anyway, as long as the merchant makes money.

At this time, the few people at the back of the queue were already faintly feeling discouraged. Those of them who wanted to eat popsicles would probably have to wait until tomorrow.

"Sigh... I have to come early tomorrow. I don't believe it. Even if you don't rank first, you still have to be in the top ten!"

"Exactly, I plan to come after breakfast! I have to get one for Jia Yao'er anyway!"

The rich customer sneered in his heart. With such a high price, I don’t believe you won’t sell it to me.

They are all doing business. Who doesn’t know that businessmen pursue profits?

Suddenly, the originally noisy queue suddenly became quiet, and everyone was watching how Chen Chang responded.

"My guest, business is based on honesty. Since the shop has set the rules, we must abide by them. As the saying goes, a true gentleman seeks profit from benevolence and a man who seeks wealth from within righteousness. How can I ruin my own business for a mere small profit?

Rules that chill other guests?"

"You!" The wealthy guest's expression changed immediately.

Not for sale?

Have backbone!

However, that was also because the price I offered was not high enough.
To be continued...