Chapter 370: New Directions of [Insisting on Visits](1/2)
Chapter 366: New direction of [persistent visit]
"Is the pomelo tea market so big?"——[Bubble Tea].
On Saturday night, the editor in charge of the official Weibo of [Mocha] was a little confused.
The internet celebrity attribute of bubble tea is not strong.
Although there are more than 100 franchise stores across the country and the brand is well-known, the editor's job is very easy because the official WeChat account is not very popular.
Every day, he just follows the instructions, posts some Weibo posts, and engages in some online activities.
?????
He doesn't need to rack his brains to create original content, nor does he need to create a brand character or come up with jokes. Mocha originally didn't attach much importance to online marketing.
In addition, the work of controlling comments in the comment area is also relatively easy, and the number of active fans is low anyway.
Recently, he has been feeling a bit stressed.
The senior management attaches great importance to the new product [Brown Sugar Thick Milk], and they actually spend money on marketing it online!
Not only do we need to buy hot searches on Weibo, we also need to buy various data, and we also need to engage in crazy fan activities!
This made this editor feel like he was suddenly doing something big.
I went from fishing every day to working on a huge project.
Just for the [Weibo Lucky Draw] he was responsible for today, he had to give away a full 1,000 cups of brown sugar milk tea vouchers!
You know, this is still warm-up, Monday hasn't even arrived yet, and the new products haven't been officially launched yet.
This editor has been very happy all day today, because he can participate in the lottery by commenting or forwarding this Weibo post promoting new products, so he has endless replies.
"These people are all like idiots," he thought to himself.
"It's obviously drawn directly using Weibo's lottery system. By typing so many words, blowing, and licking like crazy, can you increase the probability of winning?"
Yes, the comments under this kind of lottery Weibo are quite strange.
Some are praying for the lucky draw, and this is the most popular one.
But some of them really praise the milk tea, typing a lot of words, and making it look like it will be extracted manually in the end, and they will give you a redemption voucher if you lick it beautifully.
The editor's greatest pleasure today was reading the comment section, but as he looked, his eyes were attracted by a comment.
To be precise, I was attracted by this Weibo account.
"Pomelo tea?" The editor was slightly stunned.
"It can't be an official account, right?"
He knew very well that his own brown sugar milk tea was copied from pomelo tea.
The reason is very simple. Some netizens from Hangzhou pointed it out in the comment area.
He found this quite funny.
"If you buy a more expensive cup of milk tea, your level will be higher, right? You will become a fan and maintain it?" he thought to himself.
He is just a wage earner, but he also feels that we have plagiarized him. What can you do?
We have more than 100 stores all over the country. You only have one store in Hangzhou. Who do you think you are?
However, the account that left the comment seems to be the official account of Youcha. Damn it!
The comment was still: "Looking forward to Monday."
No, what are you looking forward to Monday?
We are going to launch a new copied model on Monday. No, to be precise, after copying your product, we also made an internal original upgrade!
Brother, aren't you angry?
Do these words you type really represent the attitude of the brand?
It can’t be that Dangtang’s official account is just for the lottery, right?
Damn it, this pomelo tea scene is so big!
The editor suddenly started to feel a little ashamed.
Look at their tone, look at their emotional intelligence, look at their structure!
Inexplicably, there is a grand sense of milk tea brands working together to develop together, create a better tomorrow, and learn from each other.
This editor knew very well that the matter had reached a point where he was no longer able to make the final decision. This matter must be reported, and reported as soon as possible.
The result of the report was that the big boss Zhou Jianxiong was alarmed!
Zhou Jianxiong was not only alarmed, but also called the company's top management for a meeting overnight, and even called the public relations team.
Damn it, at this juncture, what kind of plane is this Cheng Zhu planning?
Do you need PR?
Do you need some PR?
There is no way, they still have some self-awareness like plagiarists.
Everyone at [Mocha] discussed and discussed, and found that [Youcha] seemed to have done nothing except comments.
"Weird! So weird!"
Come scold them for plagiarism, but they don't panic.
The public relations department has already prepared several plans.
But what the hell is this "Looking forward to Monday"?
It won’t be real. Blessings, right?
They carefully investigated the current situation of [Pomelo Tea], but found nothing.
It seems that Pomelo Tea doesn’t have any big extra moves here.
This is even weirder!
——Is the pattern really that big!?
"How amazing are today's young people!?" Brother Xiong thought to himself.
The sentence on the big screen of Pomelo Tea appeared in his mind: Pomelo Tea, create a new force in Chinese beverages.
For some reason, when he recalled this sentence now, he actually had a different taste.
——What a spirit!
Zhou Jianxiong was even thinking at this moment: "If the official WeChat account of [Pomelo Tea] wins the lottery of 1,000 cups of milk tea, it will be a good story in the milk tea industry!"
On Saturday night, [Bubble Tea] was in turmoil.
Cheng Zhu just typed four words on Weibo.
Magic City, inside Hu Yan's apartment.
After Cheng Zhu finished his comments, he put down his phone.
Hu Yan, who was leaning in his arms and watching him type, was a little confused and didn't understand what the operation was.
Cheng Zhu looked at her confused eyes behind her black-rimmed glasses and said with a smile, "Don't you understand?"
"Yeah." She nodded.
"Of course I'm drawing milk tea coupons!" Cheng Zhu replied with a smile.
"The lottery will be drawn on Monday. I always feel that based on my luck, among the more than 20,000 replies, I will definitely get it! The probability is not low."
No matter how stupid the fat female painter is, there is no way she would believe such nonsense.
She also became curious for no reason: "What will happen on Monday?"
As the night progressed, Cheng Zhu said he had something to do, so Hu Yan sat at the table and continued painting.
But now she doesn't allow Cheng Zhu to watch her drawing.
The plump painter said: "Boss, I will send it to you when you return to Hangzhou."
Cheng Zhu didn't care about this. He only occasionally looked at the back of Hu Yan's painting and noticed that she made many small moves.
For example, the big fat ass would occasionally rub against the chair, and the fleshy toes would curl up from time to time.
She would squat on a chair to draw for a while, and then sit on a chair for a while to draw.
From time to time, he would turn his head and steal a glance at Cheng Zhu.
It seems that she is reminiscing and painting at the same time.
And just remembering it made her unable to fully concentrate.
As for what Cheng Zhu is doing?
He is contacting several familiar marketing accounts.
The news media side is handled by Pulin Capital. Looking at this posture, it seems that Yue Dongyi wants to make the news bigger.
To be continued...