Chapter 85 Endorsement Contract
Author: Feng Yuanhua
The right time, right place and right people are indeed very important.
Just like today, everything is such a coincidence, the teammates are in poor condition and the opponent is of average strength.
More importantly, there are no strong forwards or defenders in the entire Nets team who can target Wang Hao.
This is simply the best opportunity for him.
Wang Hao's previous performance allowed him to gain the trust of the head coach, which was also demonstrated at this time.
Throughout more than half of the game, Paul Westphal's tactics revolved around Wang Hao.
And Wang Hao did not live up to his expectations.
30 points, 7 rebounds, 4 assists, 1 block and 2 steals, although there were also 3 turnovers and 3 fouls.
However, this can already be regarded as the performance of a superstar.
Wang Hao scored more than 30 points for the first time. More importantly, this game made him make a strong comeback.
Originally, the slightly sluggish performance in the first few games had already caused some media to raise questions.
In fact, Wang Hao's performance was not bad, especially defensively, but he didn't have many opportunities and didn't score many points.
The media doesn't care about these things, they only care about scores and statistics.
However, today, Wang Hao really improved his data.
"Well done, King!"
Looking at this newcomer whom he discovered, Paul Westphal was full of smiles.
"Thank you. Fortunately, I didn't betray your trust."
"Of course, I know that. I know that you can definitely deal with the guys on the other side!"
Looking at Gary who was a little relaxed on the side, Wang Hao also said jokingly.
"Gary, it seems that I am quite important to winning the game."
Upon hearing this, Gary Payton was stunned for a moment, and then realized that this was referring to what he said the day before yesterday.
At that time, he told Wang Hao not to take himself too seriously, as a rookie could not affect the direction of the game.
As a result, only two days later, I was slapped in the face.
Of course, he also knew that Wang Hao was just joking, but it was still embarrassing.
"Hey, rookie, I hope you can always behave like this."
This is Gary Payton's sincere words. If Wang Hao can perform like this, the Sonics will become even stronger.
It doesn't matter what the regular season is, in the playoffs, they will have the possibility to go further.
Of course Wang Hao didn't know that Gary Payton had such high expectations for him.
After the game, the Sonics barely stayed in this village in New Jersey and returned directly to Seattle.
"Wang, I have some good news for you. I have already secured Adidas and Coca-Cola.
Not only that, within this month, I think I can get two endorsements for you!"
"This is really good news!"
Wang Hao is naturally very happy to be able to make money. After all, he is still waiting to invest in the Internet bubble!
However, this news did not surprise him.
How can I put it, as long as his performance is exciting enough and backed by such a huge market as China, he won't have to worry about endorsements.
Now, half a month into the new season, Wang Hao has played eight games, and his performance has been noticed.
If you hesitate a little, you might be snatched away.
So far, Wang Hao has played eight regular season games for the SuperSonics, starting in all of them, with a record of 6 wins and 2 losses.
In terms of personal data, although there have been slumps in a few games, they are still amazing.
Nowadays, when major media are discussing the best rookie, they can no longer ignore Wang Hao.
Because he is one of the most outstanding rookies this year.
So far this season, there are four rookies who have performed the best, and Wang Hao is the leader among them.
In eight games this season, he averaged 20.6 points, 7.1 rebounds and 3 assists per game.
Francis averaged 17.4 points, 4.6 rebounds and 6.2 assists per game, while Odom averaged 19.6 points, 9 rebounds and 3 assists.
On the contrary, the No. 1 overall pick, Elton Brand, did not perform that well, with only 14.8 points and 8.8 rebounds.
If the best player is awarded at this time, it will definitely be Wang Hao's bag, and there will be no extra options.
Because of the team's record, the Sonics are currently ranked third in the Western Conference, while the other three teams are struggling at the bottom.
Under such circumstances, what could the three of them do to compete with Wang Hao?
In fact, some media are already hyping that Wang Hao will be the best rookie with the lowest pick in the draft.
The season has just begun, is it appropriate to discuss Rookie of the Year now?
It is indeed inappropriate, but this already illustrates one problem, that is, Wang Hao has been recognized by the NBA circle.
Under such circumstances, which company would dare to delay?
For example, the most important sneaker endorsement contract for NBA players.
Originally, both Nike and Adidas were in contact with Jeff Schwartz, and both parties were willing.
However, these two companies have made it clear that they want to bully Wang Hao, a Chinese citizen, and they want to take advantage of him in various ways.
To put it bluntly, I just want to lower the price.
Don't say this is not true. In fact, for large foreign companies, this is really not an accident.
There is no need for others to say it, just say Yao Ming is good.
Before entering the NBA, Yao Ming had already signed an endorsement contract with Nike, and the price was US$200,000 over four years.
The price was very low, but Yao Ming was still young at that time and had not yet entered the NBA.
So, I can’t say anything about the price.
But after Yao Ming entered the NBA, he even had a firm foothold in the NBA.
But what was the offer offered by Nike to Yao Ming? $160 for four years. This is simply a joke.
Later, Reebok took the opportunity to snatch away Yao Ming. The price they offered was US$50 million over seven years, which was considered a suitable price.
To put it bluntly, this is because Nike has eyes on its head, and it bullies Chinese people who don’t understand the American market.
Although Wang Hao is from the NCAA, Americans still want to take advantage, so they keep arguing.
It wasn't until the start of the new season that he continued to perform well and urged Nike to make an immediate decision.
As for Adidas, it's a step too late.
I have to say that if Adidas hadn’t been so cunning, Nike’s rise would probably not have happened.
The opportunities Adidas missed were not just once or twice.
Wang Hao has no inclination towards Nike and Adidas. They are not good products anyway.
However, there is nothing we can do about it. After all, when it comes to sports brands, there is no way to bypass these two companies.
Therefore, Wang Hao's only request to Jeff Schwartz is to seek benefits as much as possible.
If you don’t make money, you won’t make money. Why should you save money on these things?
Picking up the bowl to eat, then putting the bowl down to scold your mother, don't try hard to make money from them.
It is also because domestic brands are not strong enough. Otherwise, Wang Hao can definitely endorse domestic brands.
It's a pity that there are really no sports brands in the current domestic sneaker market.
Even if there were, I probably wouldn't be able to afford the price.
When it comes to signing the contract, it's not up to Jeff Schwartz, Wang Hao has to do it himself.
After finding a time, Wang Hao went to sign the contract with his lawyer in his usual way.
Chapter completed!