Chapter 24 The Friendship of a Cigarette
After get off work, I didn't go back to the apartment right away. Instead, I walked aimlessly around the apartment. I kept thinking about how I should make adjustments after Mandy rejected my plan.
It's a joke to say that I just fine-tuned the plan and submitted it again. If I did that, I probably wouldn't have to continue working at Zhongtian Group.
As I walked, I came to a commercial square. The large stage in the center of the square was holding an event. The microphones and speakers came with high decibel volume, so I couldn't help but walk over.
On the stage, a man wearing a black coat and long hair took a microphone and said loudly: "Friends at the scene, this is the last performance of our 'Honghu' band in this charity event, and the terminus happens to be at
City A, I would like to emphasize again that all proceeds from this concert will be used for charity!"
There was warm applause from the audience, and at first glance, there were more than a hundred or two hundred people surrounding the square watching their concert. For a square event, this level of popularity and the number of people is definitely a minority.
Yes, I just don’t know whether the lively atmosphere is due to the mall’s good marketing activities or the effect of their band.
Anyway, I was not in a hurry to go back, so I simply found a stone pier to sit down, smoked quietly, and watched the process and final effect of their entire event.
I watched and watched this activity, and slowly I suddenly caught a hint of inspiration in my mind! I quickly took out my phone and edited what came to my mind into a memo.
A few minutes later, I recorded all my inspirations, and now Shenghua Private Kitchen's plan was saved! I looked at the man named "Fang Le" on the square stage and couldn't help but give him a big thumbs up.
thumb.
"It's really my life-saving straw!"
At 8:50 in the evening, the event ended and the people in the audience gradually dispersed. I saw Fang Le and a few guys in his band starting to pack up their things.
Coincidentally, he took out a cigarette from his pocket and walked out, but without a lighter, until he saw me who happened to be smoking and walked towards me.
"Brother, can you borrow a fire?"
I felt happy in my heart: "Of course you can, let alone borrowing, you can borrow life."
"What?"
I quickly smiled and waved my hands and said, "Oh, no, no, come on, I'll light it for you."
"Brother, your business performance is great, there are so many people!" I looked at him with admiration, refilled my cigarette while talking, and continued: "Hey, your accent doesn't sound like it.
Are you a local?"
"Oh, my place in the Northeast is, well, what kind of commercial performance is a charity performance. Our 'Honghu' band comes to perform without taking any money, and all of it is used for charity. I only hope that those children who are still in the mountains will
They can have the opportunity to come to a big city like City A early to develop, and they deserve a better life."
The people from the band called him, and Fang Le was about to leave. I tried to persuade him to stay, and asked for his contact information, saying that I would most likely contact him to help continue doing charity work, and Fang Le readily agreed.
…
The next morning, each of us submitted our revised plan to Mandy, and soon a short meeting was held again, but this time Ning Bingrou was not present.
"I have read all your plans, and I have to say that they are much better than the last time. Zhou Dongli, this time's plan is a bit new, so please come and talk about it first."
After Mandy said this, she leaned back on her chair, and the other two colleagues looked at me with surprised expressions. I smiled, stood up, and began to explain my latest revised plan.
"Actually, the plan I revised has not changed much from yesterday's main line, but there is a new breakthrough in the way of promotion. Shenghua private cuisine is still divided into two areas to receive guests as I proposed originally, which is the ordinary
Consumer groups and high-end business owners.”
Immediately afterwards, I pressed the projector to open several on-site layout renderings that I had prepared for everyone to see, and then continued to talk about the plan.
"The way of publicity is 'public welfare' as a gimmick. This has two purposes. One is to attract high social attention. This is something that no matter what group of people will pay attention to. Zhongtian Group is behind it.
, I believe many entrepreneurs will participate and take this opportunity to establish our Zhongtian Group’s charitable foundation.”
"Of course, the money from the charity foundation is actually used for charity. The second benefit is that many of our business sectors in Zhongtian Group are about to undergo transformation. Coupled with some internal problems within the group, there has even been a decline in operations.
, and this time will be a good opportunity to take advantage of the situation. Please take a look at the on-site layout renderings on the screen. The location of Shenghua Private Kitchen happens to be on the first floor. The location there is large enough, and it is also our place. It is completely
A performance event can be held.”
At this time, the male colleague asked me a question, "Dongli, for a large-scale commercial event like this, you said you want to build momentum. The key point is who is participating in this commercial event. If celebrities are invited, how much money will be paid?
The cost is directly beyond our budget, and it is impossible to achieve the effect we want with an ordinary band."
Indeed, this point is indeed the focus of the plan. If I am not prepared, I will be "suffered" by him asking this question. I know that he still "holds a grudge" because of my meeting yesterday, but it is not important.
I looked at him and replied truthfully: "Yes, this will be a very critical point. I plan to invite the Honghu Band to perform at this event. Their band performs specifically for charity events. I have seen the live effects.
Now, everyone can continue to watch on the big screen."
I took pictures of the performance of Fang Le and his band Honghu in the square last night. There were photos and videos, and they were all put on the projector. With this scale and popularity, let alone my two colleagues.
, even Mandy sat up straight and was moved by it.
"I have already asked for the contact information of the leader of the Honghu Band. If the plan is feasible, I will contact him as soon as possible, but the decision-making time must be quick."
Mandy tapped her fingers on the conference table, as if she was thinking about making a decision. After a few seconds, she looked at me and said: "I will give you an answer before I get off work this afternoon. I have a meeting to be held later. Let's break up the meeting first."
."
After the meeting, we all returned to our respective workstations. Both Zhibin and Zhang Qi looked at me with surprise. When I turned my head to look over, Zhibin's eyes became a little evasive.
Zhang Qi smiled and said to me: "Hey, Dong Li, can you tell me how you came up with this publicity method? This idea is really great!"
I smiled and said truthfully: "I'm just lucky. I went out for a walk in the square after get off work last night and happened to see their band holding a charity performance, so it inspired me."
"Wow, how lucky is this? If you go out for a walk, every performance you see can give you inspiration. This shows that you have strong thinking ability!" Zhang Qi praised me and asked: "What's your plan?"
It is very likely that it will be approved, so do you have a way to cooperate with the leader of that band? You said during the meeting just now that you already have the other person’s contact information. Do you already have a friendship? "
Chapter completed!