At 8 o'clock the next night, Fang Tian came to Huaxia TV alone.

Huaxia TV, equivalent to CCTV of the previous life.

This time, after being invited by Huaxia TV Station, I came here to be interviewed.

As soon as I walked into the TV station, I walked over a beautiful woman wearing a black suit and black -edge glasses. She was the host of the Huaxia TV station -the host of the Money World, named Bai Xiaoyu.

"Mr. Fang, I'm glad to see you!" Bai Xiaoyu smiled, reached out.

Fang Tian reached out and held her and laughed: "I'm very happy! Is the live broadcast started?"

This interview is carried out in the form of live broadcast.

"Well, go upstairs with me." Bai Xiaoyu turned and walked into the elevator.

Money World Live Room.

A glass round table, two people faced the camera and sat down.

Bai Xiaoyu looked at it and said: "Before asking questions, send a small gift to you."

Fang Tian knows that this show will receive a small gift from the host.

Fang Tian didn't speak. Looking at the host, she was holding a small black box in her hand. She smiled and said: "Mr. Fang, this thing was purchased in your online mall, do you know what this is?

"?"

There are not many categories on online sales of Qianjin Mall. In addition to digital appliances, women's supplies.

The host should not spoof this way, send women's supplies to you, that is the digital appliances.

However, what will be installed in such a small box?

Fang Tian laughed: "Electric shaver?"

"No. Take a look at it." Bai Xiaoyu put the box in his hands.

Fang Tian took it, opened it, and smiled at a glance.

In the box is a golden recruiting cat. When you touch it, it will say two words: "Congratulations to getting rich! Congratulations to getting rich!"

Bai Xiaoyu smiled: "Congratulations on your online mall business is getting more and more popular. Do you like this gift?"

"Like." Fang Tian nodded and placed the wealth cat on the table.

"Okay, the first question is officially asked now."

Bai Xiaoyu asked: "Is this online and offline home appliance price war, is it impulsive, or have you already planned?"

Fang Tian said with a smile: "Hehe, it's a long time ago!"

Bai Xiaoyu doubted: "A 2999 yuan air conditioner, you pressed the price to 999 yuan. Such a price war, do your platform still have money to make money?"

Fang Tian said calmly: "It must be losing money, but in the early days when the platform was established, I did not consider the issue of profitability. I was more concerned about the traffic of the website, and the sales of the goods."

Any company, in the early stages of establishing, is anxious to benefit, that is to die, and it will not last long.

At this point, Bai Xiaoyu understood that when Soft Cloud launched a free antivirus software at the beginning, it was also laughed at. It said that this model will not be successful. But now, the game sold by the soft platform has created a billion -dollar game of 100 billion yuan.

Profit.

Bai Xiaoyu continued to ask: "Do you think the future online shopping, will the growth rate exceed the traditional retail?"

"This is certain." Fang Tian said: "The emergence of the online shopping platform is subverted by the entire traditional retail industry. In the next 20 years, it will be the golden explosion of e -commerce!"

The question of Bai Xiaoyu's question is getting more and more sharp: "Do you think that online shopping will replace traditional industries? Will the survival of physical stores become more and more difficult?"

"No." Fang Tian laughed: "The emergence of e -commerce is not to destroy the physical industry, but to improve the transformation of traditional industries. One day, my e -commerce platform is bigger, and the Internet will be with traditional traditionalness as traditional.

The combination of the industry to form the Internet+model. "

Jin Yuyan does a physical store. It has a very large physical store network in the country. It is impossible to use e -commerce to force his wife's industry. It is impossible for love.

When the e -commerce platform is bigger, it will be united with his wife's physical store to form the Internet+empire!

Bai Xiaoyu smiled, and said, "Do you think that the future business world, e -commerce is important, or is the physical industry more important?"

Fang Tian shook his head: "Can't say that. Online platforms and physical stores, the current surprise is indeed relatively large, and the competition is fierce. But with the development of time, the boundaries between the two will become more and more blurred."

"It's like Tai Chi, forming a pattern of me in you, I have your pattern!"

"This metaphor is great!" The host praised, Fang Tianzhen is indeed an Internet leader.

Bai Xiaoyu asked with a smile: "Will you continue to fight against Jin Yutang? Will such price -warfares continue?"

"Yes." Fang Tian's tone was very determined: "In terms of popularity on the Internet now, he is dead with him! It will fight with him all the time."

"Oh? Why?"

"Not only because of business considerations, I and Jin Yutang and I are also mixed with many personal grievances."

"Oh, what private grievances? Can you say it?" Bai Xiaoyu looked curiously.

Many people like to watch gossip, and the host is no exception. Including the audience in front of the TV station, I want to know what private hatred between Fang Tian and Jin Yutang.

Fang Tiangan coughed: "Involved in privacy, you can't say."

It ’s not enough to tell her, is it that he and his wife’ s cousin duel?

"Ask the last question." The beauty host looked at the time, and the show was almost over. "Compared to the traditional industry, where do you think the advantage of e -commerce is? Summary."

Fang Tian touched his chin and thought about it, and said, "Simple summary, there are three points."

"First, e -commerce has broken the problem of the" information asymmetry 'in the past. The same product, in different cities, different areas, the price is often surprised, but the price of e -commerce is almost transparent.

Price difference. What is reduced is the cost of obtaining information and buying goods. ""

"Second, e -commerce platforms have removed many intermediate links, wholesale, agents, renting, etc. are almost direct sales of manufacturers, and consumers are more likely to sell affordable products."

"Third, e -commerce platforms have big data, using big data to grasp the sales data of a large number of manufacturers' goods, and also learned about the consumption interest of each consumer. These are important resources that can make the platform better improve efficiency.

Control the cost! "

"Okay! Tonight's interview ended here." Bai Xiaoyu stood up and shook hands with Fang Tian: "Thank you very much for the founder of soft cloud to be our live broadcast room."

Fang Tian stood up and shook hands with her.

The beauty host looked at it with a smile: "I usually have a big hobby is shopping. If I want to find an object, then he is best to be a boss of a commodity empire, haha!"
Chapter completed!