Chapter 252
Li Dapeng generally agreed with the conclusions of his subordinates.
Although powerful middle-aged people like them know where the so-called laughter lies in some of the jokes in the play, after watching them, they can only twitch their lips and not laugh at all.
Essentially, the mentality is different, or the target group of dramas like "Diaosi Men" is not at all this group of pampered, greasy middle-aged people.
As the marketing director, Zhuang Zhan, after watching this drama, felt that it was just mediocre, but he has a very high acumen for the market.
Zhuang Zhan feels that although the plot of this drama is trivial and the production is crude, it may not be a failure and may be very popular among young people.
However, Li Dapeng's natural caution still made him ask: "Since there is innovation, is it necessary for our company to imitate it?"
All the executives looked at each other, and the person in charge of the film and television department said cautiously, "Mr. Li, we are currently filming several TV series and movies, so I'm afraid we won't be able to spare the manpower..."
The person in charge of the artist department also quickly answered, "Yes, yes, the staff is quite nervous now."
"I think it's better to focus on larger projects first."
Li Dapeng nodded and said nothing.
The heads of the film and television department and the artist department secretly breathed a sigh of relief.
Just kidding, there is no profit in a small production with less than 100,000 episodes!
"However." Li Dapeng still reminded, "Don't relax and continue to pay attention to the actions of Huahai Entertainment."
"If necessary, 'build momentum' for them."
All the senior executives nodded in agreement.
The boss was frightened by Ye Zhiqiu and Huahai Entertainment!
In addition to Yinghong Entertainment, "Dose Man", a drama written by Ye Zhiqiu and shot by Huahai Entertainment, has also attracted a lot of attention in the industry.
After the first episode premiered, major companies in the industry came to different conclusions.
Some think it is completely nonsensical and trivial, while others think the format is novel and full of laughter. They are also unsure about whether this drama can be successful.
However, almost everyone agrees on one thing. They think this is a small production produced by Ye Zhiqiu and Huahai Entertainment for fun, and it cannot cause any trouble.
Some people within Huahai Entertainment also think so about "playing with tickets".
However, Huahai Entertainment is very open-minded. It is best to make a small profit. To recover the cost, just play with Ye Zhiqiu. No matter how bad it is, the loss will not be much.
"Dose Man" premiered at 16:00 in the afternoon. By evening, many book fans who had been amused by Ye Zhiqiu's Weibo had happily given feedback on watching it.
"Dog author, can you explain what double flying means?"
"Hahahahaha, I'm laughing so hard. How come you, a dog author, have so much imagination?"
"The dog author's nickname is Ye Shuangfei?"
"After taking it, the author of Broken Road Dog can also drive."
"I was wrong. It turns out you are this kind of person. Give me back my boyfriend."
"The person above suggested that you read the dog author's previous Weibo. This guy is a loser."
"Serious face, I originally had no interest in TV series. I thought it was too long and I was too lazy to watch it. However, this series unexpectedly suited me."
"I agree, it looks very relaxing, that's all."
That night, the three words "Diaosi man, Ye Zhiqiu, and flying together" unexpectedly appeared in the top 20 hot searches...
Many people saw the words "Ye Zhiqiu Flying Together" and thought they had seen it wrong, so they quickly clicked on it.
I was a little disappointed to find out that it turned out to be a seemingly unrelated sitcom.
But I thought it would only be a 10-minute drama anyway, so it wouldn’t hurt to watch it, and then I was attracted by the nonsensical and funny plot...
Gradually, interested people discovered that the popularity of this drama seems to be a bit high...
"Dose Man" is only broadcast on Penguin Video and is a standard online drama.
Online dramas are similar to TV dramas broadcast on traditional TV channels, and they also have "online ratings".
"Online ratings" mainly count the search volume of a TV series or variety show on major search engines, as well as the clicks of major mainstream video media. It is a value obtained by combining these data and comparing them horizontally.
Of course, online ratings are not an official statistical indicator after all. There are various ways of communication on the Internet, so this indicator can only be used as a reference.
Apart from the first time, the most intuitive value of how popular a web drama is is the number of views.
Combining the two data of "online ratings" and "broadcast volume", the popularity of a drama is basically the same.
The next day, the "Internet Ratings" data from the previous day were released, and "Diaosi Men" was naturally included in the statistics.
No. 16: "Diaosi Men", online ratings 2.47%!
This result really shocked many people's jaws.
Sixteenth place, is the result bad? Not bad at all! On the contrary, it was better than everyone expected.
You know, how much is the production cost of "Dose Man"? It's less than RMB 100,000 per episode. Among the top 30 films, which one has a production cost that is not ten times or even a hundred times that?
Huahai Entertainment was also shocked by this sudden surprise and looked at the playback statistics of Penguin Video.
2.3 million!
Huahai Entertainment's first reaction was - it exploded!
You know, "Diaosi Men" was only released yesterday afternoon. This is only the data for most of the day. The top ratings are all dramas that are being serialized without exception!
However, the bigger surprise is yet to come.
As word of mouth fermented, on the third day, the single-day online reception of "Diaosi Men" increased instead of decreasing, reaching the eleventh place in one fell swoop.
Single-day views, 4.1 million!
The thinking of all entertainment companies in the industry is - Huahai Entertainment is making a lot of money!
There are several little-known 18th-tier actors, and some of them are even strangers who cannot be called actors at all. They should be students at a certain film and television academy...
With such a simple configuration, it actually destroyed the revenue of a large TV series that cost tens of millions of dollars...
Although an episode of "Diaosi Men" is only less than twenty minutes, in the digital age, the number of views is money!
Not to mention many entertainment companies in the industry, even Huahai Entertainment itself had never thought of this textbook-level operation of "using a small amount to make a big difference".
At this time, Yinghong Entertainment was so jealous that the head of the film and television department was pointed at Li Dapeng's nose and sprayed for an hour.
Regarding Huahai Entertainment reaching out to film and television rights, an uneasy Li Dapeng issued two orders.
First, the structure of "Diaosi Men" is so simple and low-cost that Yinghong Entertainment has to make it! And it has to be better than him!
Second, the old method is to find the navy to cool down the Huahai Entertainment drama, and don’t let them get up!
The person in charge of the film and television department of Yinghong Entertainment was very troubled by this.
Everyone can see that the core of "Diaosi Men" lies in the plot.
Although this kind of plot seems simple, it is okay to think of one or two, but it is not so easy to think of more than ten or twenty.
Chapter completed!