Chapter 0133 Vulnerabilities
Lu Feng gently pushed Jiang Xiaoyan, the other party was startled, opened his eyes and found that Lu Feng had woken up and showed joy, and asked, "Isn't it uncomfortable? Why are you drinking so much?"
"I don't want to drink either, so hurry up and lie in bed and sleep." Lu Feng suddenly remembered something and asked, "Is Duoduo alone at home?"
"I asked Sister Sun from the opposite door to help me watch, it's okay."
"That's good. You lie on the bed and sleep. I can't sleep anymore. Sit for a while." Lu Feng persuaded him for a long time, and Jiang Xiaoyan had just fallen asleep on the bed.
The night outside said goodbye to the drowsiness, with a hint of blue light, Lu Feng sat beside the bed and stared blankly, putting one hand on Jiang Xiaoyan's calves, feeling indescribable peace of mind.
At around 8 o'clock in the morning, multiple departments in the city jointly conducted random inspections of children's food on the market. Wahaha Nutrition Solution was accused of failing the random inspection. At present, the product will be seized first, and will be sent to the laboratory for comprehensive inspection from the product to the packaging.
At the same time, more than a dozen unqualified black workshops were cracked down and a batch of illegal equipment was seized.
It was almost nine o'clock when Lu Feng returned to the factory. Although he had sobered up, the sequelae of drunkenness still made his legs weak. Zhang Fengxia yawned in and said, "The factories over there have been counting data. I'm too tired."
"What are you tired? I snore all night, have you finished counting?" Lu Feng asked.
"You are not like the boss like this. I am a little girl. If you are a beast, you will be the data of Factory No. 4. Otherwise, if you die of drunkenness, no one will care about it." Zhang Fengxia said angrily.
There was a knock on the door outside, and Lu Feng didn't raise his head, "Come in."
Gao Zhiwei walked in. He wanted to look at the two of them. He heard that they were both yawning, and Zhang Fengxia was also holding Lu Feng, and Lu Feng looked very silly.
There have been rumors in the factory for a long time, especially the position of secretary, which is really the same as a lover now.
"Market supervision has been checked, it has been detained!" Gao Zhiwei sat down and asked, "What's wrong?"
"I've drunk too much. I don't have the wine I had last night. I can get the efficiency today. I'll just go to the hospital." Lu Feng said helplessly.
"Ah?" Gao Zhiwei was very surprised and said, "Don't drink like this in the future. There are special people in this kind of wine party, all of which are three or four pounds. If you take it yourself, you won't be able to drink it to death?"
"You will be responsible for those in the morning, I won't care, lie down for a while." Lu Feng leaned on the chair and rubbed his temples with his hands: "Tell those factories and let them contact the local leaders as well, Kawahaha."
Lu Feng knew that those places would not cooperate too much, he just wanted to get stuck, even if it was a few days, one or two months would be enough.
Gao Zhiwei looked a little embarrassed, and hesitated for a moment and said, "Mr. Lu, there is no need for us to do this. I don't think it's too intense. I know Mr. Zong, he is a cruel person."
"It seems like I'm not a ruthless person. It just so happens that there are so many actions today, I have to figure out where he will do the next step." Lu Feng picked up the sales report and took a look. Five factories, plus the local market, had bought more than 70,000 bottles of canned food as of yesterday. Lu Feng was quite satisfied with this data.
The market has not yet fully expanded, so this data is considered normal!
Seeing that he was so determined, Gao Zhiwei had to shut up and let Lu Feng sign some documents in the factory that he needed to sign, and then he went to do his own.
Wahaha's products were detained, and the agent immediately called the headquarters. In less than half an hour, the specific situation was placed on the desk. Some agents even had some influence locally and received news that people from Jiamei Food had already reported or treated them to dinner.
"Yes!" Mr. Zong looked through the documents and looked ugly, and said in a deep voice: "Young man is very promising, very capable."
A few minutes later, several executives entered the office.
"First, contact the four kings, they pay half of the money, we pay half of the money, sue him, and then contact the newspaper to make a big deal about this matter. Then, the new products will be accelerated and will be launched within this month."
"no problem!"
"We must keep an eye on their products. This small canned food is really delicious. From my perspective, there is product strength, so we must occupy this market."
................
In the afternoon, the entertainment industry was in a panic. Wahaha joined forces with the four kings to defend their rights. This was simply a pair of fantasy combinations, with paparazzi, magazine reporters and gossip reporters flocking to them.
At the same time, more calls were made to various Jiamei Food factories, hoping to respond. Lu Feng moved his body at the door of the office, slept after lunch, and was already energetic.
The marketing manager hurriedly rushed here. When Lu Feng saw him like this, he knew in his heart that something was wrong and something big happened.
"What's wrong?" Lu Feng shouted.
"Mr. Lu, Wahaha stands out for the four kings and says we infringe on the rights, and the phone number of each factory is almost blown up. Tomorrow, our three companies will definitely be headlines, and they are preparing to sue a lawyer."
"Four Heavenly Kings?" Zhang Fengxia poked her head out of the office and wondered: "Why are we still provoking the people from Heaven?"
"The four kings of his mother sing." Lu Feng said angrily.
"Can we respond? If we can't handle this matter well, it feels easy to offend fans."
"I found four people from the factory and said that I used the four kings in the factory, but when I printed the promotional photos, I put them incorrectly, apologized, and sincerely invited the four kings to endorse us."
"Okay, I'll do it now."
"Come back." Lu Feng moved his body and said, "Don't let them withdraw. The sign continues to be placed. Tomorrow, we have already negotiated with the four kings in private. If the other party still fights back, we will say that we have been cheated and just find someone to release the photos. We will say that this person is talking to us and has given the endorsement fee. They are willing to argue, so we will accompany them."
The marketing manager stared at Lu Feng in a daze. Although he was his boss, he still felt that Lu Feng was really a scoundrel, and this method could make people angry.
"Today Wahaha fuck me, tomorrow you will find a newspaper or TV station for me and stare at Wahaha's nutrient solution for me. They promote pure naturalness, so they say that they add flavors, and the nutrient solution has been promoting appetizing, treating children not eating, so they ask him whether this thing is a medicine or a food."
So cruel!
It's too ruthless. The main function of the nutrient solution is to make children appetizers. It contains some hawthorns, red dates, honey, etc. Once classified as medicine, it will be completely useless.
"Also, this month, the marketing department of major factories will be assigned tasks. Before the end of the month, 700,000 small cans will not be sold. The marketing department manager will leave and ask them to sink me to the wholesale market, convenience store, supply and marketing cooperative, and all sales from cities to rural areas."
"I'll go back for a meeting now."
"Are you energetic?" Zhang Fengxia walked out with a glass of water and asked, "You are too cruel, I feel like you are going to kill someone completely."
"It's not certain who killed whom." Lu Feng drank water. Wahaha nutrition solution was indeed defined as a medicine, but it was just a health product. He then launched Ad calcium milk, and then the product exploded in full swing.
In the afternoon, Lu Feng sat in his seat in a daze. He kept putting himself in Mr. Zong’s position to figure out how to deal with him. For a new brand, attacking product positioning is definitely a very good method.
The promotion of small canned food comes from overseas technology, overseas standards, and even the cryptic publicity of the oranges selected are all from overseas, and there are overseas laboratory teams to provide nutrition support to position them as high-end.
If all of these are confirmed to be fake, it will be a fatal blow to the product positioning of small cans. It will become a product that tests people's IQ. The buyer will not feel the envy of others or even be ridiculed.
Lu Feng sat up straight and burst into cold sweat. His weakness was so fatal that he stood up and hurried to Gao Zhiwei's office. He found that there was no one. He asked the people in the office next to him to find out that he was in the conference room.
After going to the conference room and opening the door, everyone's eyes instantly gathered on Lu Feng.
"Mr. Lu, is there something wrong?" Gao Zhiwei wondered.
"You come out."
Gao Zhiwei walked out and asked, "What's wrong?"
"How about going on a business trip now?" Lu Feng asked.
"Ah? What's the matter, so urgent?"
"Vulnerability, a loophole in my product positioning design. Now we need a laboratory and a group of foreigners. In the past few days, there may be a large number of reporters to interview. As for overseas laboratories, overseas technologies, etc., let them check it out." Lu Feng looked at Gao Zhiwei and asked, "Which city do you think is better?"
It took a long time for Gao Zhiwei to react. Laboratory and other things were just a frightening word for product promotion. No one would be serious about it. Now it is tit-for-tat. Once the product positioning is shaken, it will be all over.
"Shenzhen, there are many foreigners over there, and I am familiar with that. I was previously responsible for the market over Wahaha."
"Okay, I'll take you away. Let's go to the airport next door to see if there are any tickets." Lu Feng said as he took out his coat in the office, and the two of them hurriedly left the factory.
At around 7 o'clock in the evening, a plane flying to Shenzhen rushed into the sky. At the same time, Jiamei Food also responded to the outside world. Major newspapers and magazines flocked to it. Some sensitive newspapers had already smelled something and began to use the title of commercial wars.
The commercial war under free market competition has broken out, and we can't tell the difference between good people and bad people.
The next morning, both TV and paper media were all about the four kings. Now the four of them have absolute traffic responsibility, and Wahaha and Jiamei Food obviously caught the four people and attracted attention.
Chapter completed!