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112 Case Analysis

Zheng Lan's very humble tone made Ye Tianmin quickly stand up and bow. He didn't know how to reply, and his face was really a little hot.

This surprise should not be too surprising at all.

I sit in the audience and listen to others analyze my own analysis and decisions at that time.

He really didn't know if he could summarize anything if he stood on the podium and analyzed his various thoughts and ideas at the time.

It will probably just be a mess! After all, what is involved is not what everyone sees, it is just a layout.

Zheng Lan sorted out her emotions and then began to talk: "Nanyun City Wanzhenge Pharmaceutical Chain Pharmacy, the original pharmaceutical chain pharmacy in Nanyun Prefecture was also ranked in the top 5. At the beginning of 2017 in Rafah,

A very strange equity change was carried out. The reason for the change was very simple and easy to find. The investment failed. A company whose assets and liabilities had reached nearly 90% was completed in an instant when no one in the outside world or in the industry expected it.

There has been a change in equity. The new shareholder after the change is our Mr. Ye Tianmin."

Facing Zheng Lan's gaze, Ye Tianmin smiled awkwardly.

"Today, we are talking about a series of actions taken by Mr. Ye after he took over Wanzhenge. Here, I want to focus on one thing. That is the equity change rather than acquisition by Wanzhenge. The reasons...

..”

Zheng Lan glanced at Ye Tianmin from time to time on the podium. Sitting below, Ye Tianmin kept having to face the questioning gazes of Zheng Lan and his fellow classmates. He felt like he was sitting on pins and needles, like thorns piercing his back.

Not only was she talking about cases, Ye Tianmin felt like Zheng Lan was stripping herself naked layer by layer. Although she made many guesses based on the data, the general direction was also correct.

She even guessed that Zhao Hong might have given her absolute help. Of course, Zheng Lan did not mention Zhao Hong by name or made a vague guess about who it was.

It can only be inferred that behind Ye Tianmin there must be a "team" with rich economic research, who gave almost the most correct opinions on the point and time of business operation, and even used news means to promote the rise of the company in the short term.

Zheng Lan even analyzed Ye Tianmin's actions after taking over Wanzhenge, including the employee union, franchise-to-investment, holidays for employees when there was negative news, and even the newly launched membership application for middle-aged people. Then Zheng Lan said:

"Due to the short time, although I am personally very interested in Mr. Ye Tianmin's series of operations, I hurriedly analyzed them for the bosses, which is not comprehensive. Of course, the real person is here. I don't know if there are any errors or omissions in my analysis.

."

After saying that, he looked at Ye Tianmin.

Ye Tianmin quickly stood up and said: "I am so impressed by your understanding and analysis!"

Looking at Ye Tianmin's answer, Zheng Lan knew that Ye Tianmin most likely wouldn't comment, and he didn't force it.

Instead, he turned around and continued: "I personally reviewed the various measures taken by Wanzhen Pavilion in the past two months or so, and determined that if I had to accomplish so much in such a short period of time, and from the results

Looking at the very ideal and correct decision, I asked myself that I couldn't do it. I have a few questions and I would like to ask Mr. Ye."

Zheng Lan's title always switches back and forth between Ye Tianmin, Mr. Ye, and Mr. Ye. It is obvious that she has different views on something or the situation. Seeing that Ye Tianmin does not intend to answer directly, she gives a direct answer.

Have a conversation and see how Ye Tianmin reacts.

"Don't ask for advice, Teacher Zheng, just tell me if you have any instructions." Ye Tianmin felt that this trap was a bit big, and it was really not easy to deal with it.

Before Zheng Lan said anything, Ye Tianmin was coaxed to stand on the podium and share his experience with Teacher Zheng.

Seeing the company bosses and senior executives in the room making noises, Zheng Lan pressed her hand down and said: "Originally, if Mr. Ye was not here today, I planned to let the students express their opinions, but Mr. Ye

If you are here today, should you say something? Otherwise, if the students really express their opinions later, they will help Mr. Ye's company to reach a higher level in disguise. If Mr. Ye is as stable as Mount Tai, he may have to

Pay the consultation fee.”

Zheng Lan's words immediately made the class burst into laughter, and there were a lot of voices of agreement.

Ye Tianmin was helpless and had no choice but to stand up and walk up to the podium and said to Zheng Lan: "Teacher Zheng, can I understand that this is suspected of being forced marketing?"

The audience burst into laughter again.

Zheng Lan looked at Ye Tianmin seriously and said: "I think many CEOs here today hope that Mr. Ye can choose to refuse this opportunity, or he may refuse many opportunities and talents."

"If it is a talent like Teacher Zheng, I am willing to hire him at a high price." Ye Tianmin was not willing to let go of such a good opportunity, so he climbed up smoothly to test Zheng Lan's thoughts.

Ye Tianmin's words seemed to be a joke, but in fact he had extended an olive branch. Some of the wise bosses below also saw what Ye Tianmin meant. Of course, maybe it was just a joke to suit the situation.

The classroom suddenly became quiet, and everyone wanted to see how Zheng Lan would handle it.

Zheng Lan didn't expect that Ye Tianmin would actually follow her words and immediately bring up an unexpected topic.

She looked at this young man who was almost half her age and was silent for a few seconds.

When she raised her head again, she said to Ye Tianmin: "If Mr. Ye can answer the next question to my satisfaction. For example, I confirm that your company's original two land parcels will definitely not be idle forever, but I can't analyze it.

Is your next step still to develop commercial real estate, or what else? For example, what new measures will your chain drugstore take after the court ruling? These questions, if you follow Mr. Ye’s thinking about activities in the past two months, I am very

It’s hard to infer. Of course, if it’s purely about commercial development or expanding the scale of the pharmacy, just pretend I didn’t ask. If you answer, I can go from the national TV station to Nanyunzhou National University, so why can’t I go to Mr. Ye’s company?

!”

The classroom was really heated this time. Zheng Lan was not a pure scholar. She had quite a high level of work experience, and her social experience and network resources were not comparable to those of ordinary people who were simply engaged in business.

And Ye Tianmin dared to ask Zheng Lan to work in his company under such an environment. This is not just a matter of foresight, but really courageous.

"Okay. Teacher Zheng Lan speaks quickly. As for your decisiveness, you ask and I answer. As long as it is not the core content, I can answer you. But before answering the two questions you just mentioned, I first

Let me give you a little additional explanation. In what you just said, the management and research team behind Wanzhen Pavilion you mentioned does indeed exist, but its members——."

Ye Tianmin paused deliberately, pointed to his nose and said, "I am the only one."

Everyone understands that Ye Tianmin means that I am the only one. It does not mean that there is really only one person in the management research team, but that he is the only one who proposes the core ideas, provides the main planning for the plan, and revise the execution strategy.

It can be said that he, Ye Tianmin, is driving an enterprise forward alone, although the situation of small and medium-sized enterprises is not a strange thing.

But from Zheng Lan’s analysis just now, everyone knows that everything Wan Zhen Pavilion did in this short period of time is enough to become a textbook case. Otherwise, Zheng Lan would not be used for analysis.

theme.

This has been planned since a young age, and they were able to accurately find the platform of Wanzhen Pavilion for implementation. Everyone had to admit that they were a little dumbfounded.

Zheng Lan's body visibly faltered, and the next words she wanted to ask were choked in her throat. Many people in the audience were also choked by this sentence.

Then, Ye Tianmin replied, "It turns out that the two plots of land are definitely not for commercial real estate development, and we will not compete for the real estate market for the time being. As for the specifics, I can say that it is one direction, scientific research. And Wanzhenge Pharmacy will not

Further expansion does not only refer to Nanyun Prefecture, but to the entire Rafa Empire. Of course, there will be partial store adjustments, and adding a certain number of outlets is also inevitable. But it is not to expand the scale of the pharmacy.

To be precise, it is to stabilize the existing market and no longer focus on expanding the scale of pharmaceutical operations."

After saying this, Zheng Lan found that she still couldn't figure out what Wanzhen Pavilion's next move would be as she said. Her two questions and the one question Ye Tianmin "sent" were both far beyond her imagination.

.

His voice was trembling unknowingly: "How much time did you spend planning to complete the current situation of Wanzhen Pavilion in such a short time?"

"One month." Ye Tianmin thought for a while, and shamelessly erased the accumulated time of information from his previous life. If he wanted to be shocked, he would be so shocked that everyone would tremble.

Zheng Lan and the bosses in the audience had no idea what to say.

"One month!?!" Ye Tianmin used the same three words lightly, while Zheng Lan almost couldn't stand and had to hold the podium with her hands.

"If you come to work in our company, you will know if it has been a month." Ye Tianmin knew that the shocking effect was achieved, and handed the words over.

"I need a president of a group company, and there are several vacancies for general managers. You may not know from your information that I have several other companies that have just started, and a future media group is being integrated. But the content has been filled in.
Chapter completed!
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