In the afternoon of that day, Li Guangyu and Gan Qin went to Jiayi Building. As time passed, Jiayi Cinema Line Company's ten cinemas in Pengcheng and Shanghai have been renovated. Now they are waiting for Jiayi Film Company to elaborately produce for the mainland

If the movie can pass the censorship, they can open their business easily.

In the past few months, more than a dozen Hong Kong movies have been released in the mainland. However, the box office is not very good, but it is a huge progress for the Hong Kong film industry. They have at least entered the mainland market.

As for why the box office is so low, firstly, the ticket price is low. Now in the mainland, the ticket price is the same depending on the theater. The low one is only 10 cents, and the high one is only 50 cents. The current exchange rate of RMB to US dollar in the mainland is around 3.72, that is

One US dollar can be exchanged for 3.72 RMB.

Based on this conversion, 1 RMB is currently equivalent to about 2.43 Hong Kong dollars. Of course, this refers to the official mainland exchange rate. Now the mainland exchange rate is more responsible. Li Guangyu is too lazy to delve into it. All the RMB he earns in the mainland is used for the expansion of mainland industries and employee wages.

, I had no intention of exchanging foreign currency for it.

Nowadays, the ticket price in Xiangjiang is more than ten Hong Kong dollars, while it is only a few cents in the mainland. The difference is dozens of times. In addition, the internal statistics of Xiangjiang Film Company are difficult to check, so the box office is relatively low.

In the conference room of Jiayi Group, group president Tang Zaichuan and senior executives of the group were already sitting inside, waiting for the arrival of Li Guangyu and Gan Qin.

Promoted from the vice president of Xiangjiang Communications Group to the president of Jiayi Group, Tang Zaixian is now familiar with the group's affairs. As the world's top media group, the internal situation of Jiayi is more complicated than he imagined.

Among them are Liu Tianci, the former president of the group who was demoted to vice president in charge of the group's U.S. affairs, executive vice president Ye Jiexin who has been developing from the TV station, and Li Guangyu who has been working in the factory's administration department since he just took over the garment factory.

Zhou Yuanyuan, the veteran and current vice president of the group.

This person has a very good relationship with senior executives such as Gan Qin, Qin Jiao, Guo Qingya, Bai Jiangting, He Mengting, and Zhao Xiaoyan.

Yan Qiuling, general manager of the group's administration department, came from the assistant's office and has an equally impressive background.

He came from the Communications Group himself and did not have any team members in the Jiayi Group. Fortunately, the senior management of the group were more cooperative with his work, allowing the group to develop steadily and for the better. If he wanted to fully control the Jiayi Group, it would not be possible in a short time.

Did it.

After sitting down, Li Guangyu said: "Although the current box office in the mainland market is not very satisfactory, we cannot ignore it. At present, our own 10 theaters have completed the renovation and can be officially opened next month. I believe that there will be

With the support of our own theater chains, our box office success in the mainland will be better and better."

Tang Zaichuan responded: "Li Sheng, we will increase the screening of our films in the mainland, expand the influence of our Jiayi Film Company in the mainland, and at the same time push our artists into the mainland and expand their influence in the mainland. I believe that with

With the rapid development of the mainland economy, our box office in the mainland will continue to set new records."

Tang Zaichuan knew very well what the problem with the poor box office in the mainland was. The low box office there was not because the ticket prices were low, but it was just hard for them to explain. He also understood why Li Guangyu insisted on building his own theater, even if the theater would

You have to pay 25% of the ticket price and own your own theater chain.

Even if they only occupy the markets of Pengcheng and Shanghai, he believes that the future market of these two cities will be larger than that of Xiangjiang. Even if the ticket price is not as high as that of Xiangjiang, the number of moviegoers in the two places combined will definitely be more than that of Xiangjiang.

And they are continuing to work hard. As long as the theater is put into use this time and it has a good driving effect on the local economy, they will be able to enter more areas.

In particular, there are great opportunities for Li's consortium to have good relations with local cities, such as Ludao, Shuangqing, Qindao, etc.

They have already overcome the most difficult step, and future expansion will be relatively easy.

Li Guangyu asked: "How is the movie you prepared going? Can it be released as scheduled on August 1st?"

This time, the film was carefully produced by Jiayi Film Company and adapted from Jin Yong's novel Swordsman. The movie is called Swordsman: The Undefeated East.

Li Guangyu had seen the movie of the same name in his previous life, and he only remembered The Invincibles of the East played by Brigitte Lin, but he could not remember the others.

This time Jiayi still casts Brigitte Lin as Dongfang Bubai, group artist Qiu Shuzhen as the junior sister, Wen Bixia as Ren Yingying, and Yuan Jieying as Lan Fenghuang. For the mainland market, Jiayi Film Company specially invited Jet Li, who has great influence in the mainland.

Starring as the male protagonist Linghu Chong.

The director is led by Zhang Che, the well-known director of Xiangjiang, general manager of Changhe Film Company, and it is adapted by many well-known screenwriters from Jiayi Group.

Group Vice President Zhou Yuanyuan responded: "Li Sheng, the mainland is still reviewing the film, and it is expected to be passed next week. On August 1st, our film will be able to be screened in Hong Kong, Taiwan, mainland China, Southeast Asia and

South Korea is releasing it as scheduled, and in Japan we are still increasing our public relations efforts to try our best to ensure that the film can be released simultaneously in Japan."

Currently, Japan has a limit of 10 Xiangjiang films, so it is difficult to enter Japan for screening. Jiayi Group also needs to communicate with the Japanese Ministry of Culture.

Regarding the Japanese market, Li Guangyu doesn't have many options now. He only hopes to speed up the opening of the mainland market. With the support of the huge mainland market, Xiangjiang Film will not decline.

Li Guangyu said: "Japan is trying its best to find ways. Regarding the mainland, we also have to find ways to expand our influence, such as holding concerts in the mainland. We don't care about whether we can make profits now. Now we mainly focus on the reputation of our artists.

If you go to the mainland, as long as you have a reputation, you will naturally make profits in the future. You must make good plans in this area, such as Huacheng, Shanghai, Qindao, Jiangcheng, Rongcheng, Shuangqing, Yongcheng, Ludao and other places.

"

Nowadays, it is not possible to make much money by holding large-scale concerts in the Mainland, but Li Guangyu is planning for the future. As long as he becomes famous, he can make money back through several endorsements in the future.

Zhou Yuanyuan responded: "Li Sheng, I will make plans in this area after the meeting, communicate with the mainland, and strive to hold the Jiayi Group's star concert in Huacheng next month, so that some of our artists can gain popularity in Huacheng."

Li Guangyu thought for a while and said: "Let's change it this time. We will hold a charity concert of Jiayi Group stars in Huacheng. All ticket sales will be donated to the Guangdong Provincial Government, mainly used to support poor students."

The tickets were not that much anyway, so Li Guangyu decided to go all the way, so that not only would Jiayi Group have a good reputation, but these artists would also have a good impression.

As for these artists, since it is a charity concert, it is of course on a voluntary basis. The group will only cover their living expenses, transportation and accommodation expenses, and there is no appearance fee.

However, every time Jiayi Group holds such an event, the vast majority of artists will apply, because Jiayi Group has preferences in this aspect when choosing leading and supporting roles in films and television. In addition, those who voluntarily participate will not suffer any loss. Others

The group's endorsement contract will reimburse them.
Chapter completed!