In the evening, Aunt Xue and Xue Baoshan watched TV in the living room.

This surprised Zhou Buqi.

When I looked over, it turned out that the new variety show "If You Are the One", which was produced by Sister Bao personally, was launched on Capital TV. Now, Jieyu Media has four major variety shows and has established a deep strategic cooperative relationship with Capital TV.

In spring, "The Voice" is played; in summer, "Run, Brother" is played; in autumn, "If You Are the One" is played; in winter, "Job Search Master" is played.

Zhou Buqi was embarrassed to sit between the two of them, so he sat next to Sister Bao, hugged her and watched TV together, "Isn't "Job Search Master" that was broadcast in autumn before?"

Xue Baoshan said softly: "We need to cooperate with the promotion of the movie. The movie of the same name directed by Xiao Gang will be released in December. The last two episodes of "If You Are the One" will be linked with his movie."

"Oh, that's right." Zhou Buqi smiled, "It seems like the movie's box office should be pretty high."

Xue Baoshan shook her head slightly, "The market is not enough. Now there are only 12 million people in China who buy tickets to watch movies. Each ticket is 35-40 yuan, and the maximum box office for a movie is 400 million. In addition, the box office statistics are not available

Accurate, there is behavior of stealing and diverting box office, and the market is not optimistic."

"Well, the main reason is that there is no movie habit in China. If the movie market wants to develop, it must first make a new generation of young people willing to buy tickets to watch movies. With the strength of the entertainment industry, it will definitely not be possible."

"Who do you rely on?"

"The Internet!"

"internet?"

Xue Baoshan's beautiful eyes widened, a little surprised.

Zhou Buqi smiled and said: "Only the Internet can bring about earth-shaking changes in an industry. Of course, this change may be a disadvantage or an advantage. For the film industry, it is definitely an advantage."

Xue Baoshan was very curious, "How to do it?"

Zhou Buqi said: "Subsidy, a movie ticket costs 40 yuan, and the audience can enter and watch the movie by paying 9.9 yuan for the ticket. The rest of the money will be subsidized by the Internet company. After three or four years of subsidies, the movie market has become unprecedentedly popular.

, step by step to catch up with Hollywood."

The domestic population base is so large, even if the ticket price is not as high as in North America, as long as this industry develops, it will have greater potential than the North American market.

In the field of technology, China cannot compare with Silicon Valley. But in the new field of "Internet industry", China can be far ahead. Spending money on subsidies is simple and crude.

Aunt Xue couldn't believe it, "Is it possible? With such a large population, how much subsidy will it cost?"

"The more people, the better!" Zhou Buqi smiled, "The operating model of the Internet is very complicated. This is traffic pool thinking. Well... Aunt Xue, can you understand what I say?"

Aunt Xue rolled her eyes and didn't want to talk to him.

Xue Baoshan snuggled into his arms and looked up at him, "Is this really going to happen?"

Zhou Buqi nodded, "Well, in order to attract traffic. Although a lot of money has been subsidized for the movie, by saving the traffic, we can have more cross-operations. Moreover, this is not a separate Internet subsidy.

, it must be an industrial collaboration centered on the Internet.”

"What's the meaning?"

"Cultivation of people's movie-watching habits will benefit the entire industry, and every link should be involved. For example, in a theater, a ticket costs 40 yuan, but it can be sold to the Internet platform in the form of group purchase for 30 yuan. Another example is movies.

In order to attract attention, the producers and producers are willing to transfer part of their box office share to the Internet platform.”

"In other words, producers, distributors, theaters, and movie theaters will cooperate with Internet platforms, and each will give up part of their interests to jointly develop this industry?"

Zhou Buqi smiled and said, "Yes, so only large companies like Ziweixing can do this kind of thing. If small companies participate, they can only be used as cannon fodder. It is easy to build an Internet ticket selling platform, but

There is nothing they can do to coordinate the entire film industry."

Xue Baoshan's beautiful eyes sparkled, "Well, if Ziweixing cooperates with Jieyu Media, we can get this done."

"right."

Zhou Buqi's mind suddenly jumped.

This guy is very angry now, and the country can no longer let him go. He is thinking about how to conquer overseas markets every day. Jieyu Media cooperates very closely with Hollywood.

Maybe this kind of ticket purchasing platform can be promoted in the United States.

Might as well be an opportunity to attract traffic to Hulu!

By becoming a paid member of Hulu, you can have the opportunity to purchase tickets at low prices... I feel that this model is very reliable, and maybe it can be Hulu's trick against Netflix.

Even in the United States, there is no need to play with subsidies.

Domestic ticket purchase platforms all sell tickets at low prices, and the price of online tickets is cheaper than offline. Foreign ticket purchase platforms all sell tickets at high prices, and online tickets are more expensive than offline tickets.

Because the American movie market is very mature and traditional, over the past 100 years, movie fans have become accustomed to buying tickets offline.

Buying tickets online is a convenient act.

Now that convenience is obtained, there must be additional benefits.

If Hulu is linked with the ticket purchase platform, members can enjoy preferential conditions for purchasing tickets at low prices... In the way of "Internet industry", China is much ahead of the United States.

Complete business expansion through cross-complementation.

Hulu does not make money from the movie ticket business. It uses this business to attract traffic and develop more members. Members are also very happy. Although the monthly membership fee of US$10 is not low, they can buy "low-price tickets"

.Buying a few more pictures will save you money on the monthly subscription fee.

"husband!"

"ah?"

Zhou Buqi heard Shi Jinglin's voice, looked back and saw that she was wearing a nightgown and standing on the side of the spiral staircase.

"Please make time on Friday night, I have something to do."

"OK."

"My second sister is coming over."

Zhou Buqi asked: "Are you coming home?"

Shi Jinglin said: "No, she has a boyfriend and they are already talking about marriage. Come over and have a meal with us to get to know each other."

…

You really can’t take scholarships for granted.

After finalizing the plan, Ji Zian did a simple survey on the industry, and then felt that Ziweixing's annual scholarship of 100 million yuan to colleges and universities was capped.

The most advanced scholarship in the country is the national scholarship, which is awarded to 60,000 college students across the country every year, with each student receiving 8,000 yuan per year.

In other words, the country only provided 500 million.

Various other scholarships will be used as supplements. There is a very important criterion, which is that it cannot be repeated. For example, if a student successfully applies for a national scholarship, he cannot apply for other scholarships except in extremely special circumstances.

It was brushed off by the counselor.

There are 27 million college students in each class, and there are only so many scholarship places. We can't let a small number of people take them, right? We need to target more talents.

Once you apply for one scholarship, you won't be able to get other scholarships.

At schools like Peking University and Tsinghua University, half of the students can get scholarships.

This arrangement is correct.

Don't give too much money to college students.

If top students earn hundreds of thousands in scholarships every year, something will happen. College students are young and immature and cannot handle so much money.

If you are poor, you can be stable. If you are rich, something will happen.

This is human nature.

Under this situation, Ziweixing's scholarship program cannot be expanded. With a scholarship of 100 million yuan, each person can receive 5,000 yuan per year, which is enough to benefit 20,000 people.

"In this case, this scholarship plan will not be done in the name of the school network, let's call it Ziweixing Scholarship." Zhou Buqi sighed, the plan was a bit ruined.

This kind of Ziweixing scholarship has become a pure charity, and the brand has little significance.

However, He Yang proposed a new plan at the morning meeting, "By coincidence, Liang Jing came to me a few days ago and specifically mentioned this matter. During this time, she was working in Tsinghua University and met many people, and she was very touched.

.Many professors live in poverty. Old professors are okay and can still get houses provided by Tsinghua University. But young professors are not okay. Their monthly salary is only 20,000 to 30,000 yuan. Housing prices in the capital are so high that life is very stressful."

Zhou Buqi raised his eyebrows and asked, "Is there a solution?"

He Yang said: "Rewards based on merit."

"Um?"

"We can set up a Ziweixing Technology Innovation Award!"

Zhou Buqi's eyes lit up and he understood what he meant, "You mean we won't make a fuss about scholarships and work hard on science and technology awards? Don't encourage students, encourage teachers?"

He Yang said: "It is mainly to encourage doctoral students in scientific research and young professors. Liang Jing must have told you, right? In the domestic academic environment, the phenomenon of seniority is too serious. But those who are really on the front line of research and development are

It is young people, they are the group that should be encouraged and rewarded the most."

Zhou Buqi thinks this idea is very reliable, "Well, she talked to me. Young scientific research teams cannot apply for scientific research funds. Even if they have made scientific and technological achievements, it is difficult to get corresponding honorary awards. Many are established by the state.

Scientific research awards are all the domain of old men. Those who are authoritative will win awards, and whoever has good connections will win awards."

Guo Pengfei said angrily: "Old people can accept awards as long as they did make great scientific and technological contributions when they were young. But how many scientific and technological contributions were there in China a few decades ago? In addition to some technological breakthroughs in the military industry, private sector

There are almost zero scientific and technological achievements, and even the production technology of TV sets is imported from abroad. This award model has hurt the progress of the domestic science and technology industry."

Meng Houkun glanced at him and then told a short story.

It is said that there is a person with a junior high school education. He was doing organizational work back then, and now he is the CEO of a state-owned enterprise that monopolizes a certain industry. In terms of technical level, he is not even as good as an undergraduate.

As a result, after some operations in the past few years, he has become a doctoral tutor and professor in many universities, published many articles in international journals, and co-written an industry standard manual with others, becoming the most important authority in the industry

.

Now, he is busy building connections at the Chinese Academy of Sciences, Tsinghua University and Peking University, and plans to become an academician in the selection at the end of the year.

Zhou Buqi waved his hand and said, "Let's not get involved in things that we are not capable of. Just do our best. The idea of ​​the Ziweixing Science and Technology Award is a good one. We can further explore along this line of thinking and try to implement this award. The main challenges are
Chapter completed!