I thought it was the corporate debt crisis caused by the outbreak of the financial tsunami.

Unexpectedly, it was melamine.

The two things were mixed together, and dairy companies collectively collapsed. State-owned enterprises were okay, and with the state's endorsement, they could be saved easily. Private enterprises were not good, and Mengniu's plight could only rely on industry peers for help.

This is not a formal gathering of the Entrepreneurs Club, but a private gathering.

However, there are quite a lot of people.

More than a dozen.

Moreover, everyone present is a well-known figure in various industries, such as Mr. Fu from Sinopec, Mr. Tian from China Netcom, Mr. Li from COFCO, Mr. Liu from Lenovo, Mr. Ma from Alibaba, Mr. Yu from New Oriental, and Mr. Guo from Renaissance. etc.

Including Mr. Zhou from Ziweixing.

Zhou Buqi is very young. In fact, if he takes more initiative and is more active, he can definitely gain more say in the small circle, but he is unwilling to do so.

Every time, just like Yu Minhong, she brings tea and water to everyone.

In fact, it can be seen from this scene that Mr. Liu has gathered together a group of top entrepreneurs from state-owned enterprises and private enterprises, and his stance is very clear.

Be saved!

However, this kind of thing cannot be supported by face.

There has to be an explanation!

Good people can be saved, but if they are deliberately causing harm, how can they be saved?

Especially the outspoken boss Ma, who is not polite at all, "If this kind of thing happens to any company in the world, the management must be reshuffled on a large scale, step down, and resignation is an inevitable choice."

Except for Zhou Buqi who was too embarrassed to attack his senior, everyone else was asking their own questions.

This matter is too serious.

Their milk worth 6.5 billion yuan has been removed from the shelves, but high-end milk is not involved, and Deluxe and Jindian can still be sold.

This makes people very suspicious.

Mr. Niu burst into tears.

Such a grown man and rich man with a net worth of tens of billions cried like a child, which was a reflection, self-blame, and self-explanation. The source of high-end milk is his own ranch. Because of the high cost, the price is expensive. Many of the sources of low-end milk are purchased from dairy farmers, which is the root of the problem.

This is not a point of doubt, but evidence of his own innocence.

If he did it on purpose, the milk source of his own farm must have been contaminated. Just like other companies, high-end milk will also fall collectively. In fact, only the milk purchased from outside dairy farmers is contaminated. Milk produced on pastures is safe.

This scene is somewhat touching and sad.

Mr. Niu said: "I am willing to take the blame and resign. If something goes wrong, I should bear the responsibility. But the current crisis cannot be solved by me taking the blame and resigning. Mengniu has been targeted by foreign investors."

This process is just like Coca-Cola’s acquisition of Huiyuan.

The decline in performance, investment banks' short-term thinking and food safety combined to cause the stock price to plummet. After the plummet, foreign capital bid for the company at a premium, forcing shareholders to support the acquisition at the shareholders' meeting.

During the current financial crisis, foreign investment banks are having a hard time. They are all targeting domestic companies.

Everyone can see that Mengniu's problems are not serious, but it has been implicated. Given time, it will surely regain its strength. Now that the stock price has plummeted 65%, it is an excellent opportunity to buy the bottom.

On this issue, foreign investment banks have joined forces to sell short. According to Morgan's expectations, performance will encounter waterloo in the next three years. Morgan Stanley, Goldman Sachs, Credit Suisse, UBS, Nomura Securities, and CLSA have also issued short-selling reports. point of view.

The next operation is very simple.

One is a bearisher, driving the stock price down as low as possible; the other is an acquisition, acting as a savior, launching a premium acquisition.

Then, it was repackaged and marketed with brainwashing, asking everyone to eat it with confidence. Within two years, people would happily start consuming it again. The stock price rose again.

Mr. Fu of Petrochemical said: "When a domestic brand is hurt, consumers will no longer trust any domestic brand and turn to foreign investment. Even if they are hurt by a foreign brand, they will just switch to a foreign brand next time. Combining the two, China

The biggest crisis in the dairy industry is quietly approaching. Mr. Zhou, can you tell me?"

"ah?"

Zhou Buqi was named.

Mr. Fu smiled and said, "Tell me, what do you think?"

Boss Ma helped smooth things over, "He doesn't understand this, just let him pour tea."

"If you don't understand anything, tell me." This was the first time Mr. Fu met Zhou Buqi, and he was very interested in this legendary new richest man, "Xiao Zhou?"

Zhou Buqi coughed lightly, "I really don't know much about milk...but, I can play football."

"ah?"

Everyone couldn't help but laugh, where is this going?

Zhou Buqi said: "People all over the country are criticizing the National Football Association and the Football Association. But such a high-level department as the Football Association can be criticized and even abused by the people of the country. This shows that the Football Association is good, there is still hope, and there is hope.

The Football Association is the one taking the blame, and those who cannot even be scolded or mentioned are the real reasons why the national football team is not doing well."

Mr. Liu waved his hands repeatedly, "Don't talk about this..."

Zhou Buqi said calmly: "I'm just making an analogy. I think Mengniu is pretty good. At least there are still Mengniu products in the market. It's not like many companies where all products are forcibly removed from the shelves. This

Mengniu was affected by this incident. But on the Internet

, the focus of all accusations and criticisms is on Mengniu. The pressure of the whole society on food safety is on Mr. Niu. Thousands of people have been affected, but the initiator cannot even be mentioned. The whole network is

If you scold Mengniu, I know that cows are always innocent."

Ziweixing is the largest traffic center in China, with communication media such as Friends.com, Toutiao, and Weibo. Regarding this, Zhou Buqi has a deep understanding of this.

During this period, Ziweixing received many instructions to restrict the spread of some content.

These restricted contents that cannot be seen by the public are the most shocking.

Mr. Niu had stopped crying.

After hearing what Mr. Zhou said, I couldn't help but burst into tears.

During this period, in addition to the pressure of debt and the pressure of company control, the biggest thing on him was moral pressure. Mengniu was just a private enterprise he founded. When he encountered trouble, he could only cry and ask his peers in the industry for help. Instead of being like

Like other companies, they can ask the state for money and help in controlling public opinion.

Boss Ma smiled and said: "Only mediocre people in the world have no blame or reputation. The Internet has memory. When people become wiser one day, they will find that only you can be scolded for such a big thing. In fact, it is a kind of praise.

"

A sedan chair carrying flowers carries people.

In this regard, Zhou Buqi and Boss Ma really have a little tacit understanding.

The big framework has been set.

The next step is to give generously.

If you want Mengniu to avoid being acquired by foreign capital, you must maintain the control of Mr. Niu. He is the founder and is in charge of the management, which has a huge advantage.

The only trouble is that he has pledged his shares to Morgan Stanley.

Major shareholders cannot cash out, and the shares cannot be spent as money. Therefore, the only option is to mortgage the shares to the bank and obtain loans to meet daily consumption, or resell and lend them to the company to start new businesses.

Now, Mengniu's stock price has plummeted, and the value of the stock has been greatly reduced. If it cannot be redeemed in time, it will be frozen by the bank or even forcibly taken away.

Once this stock flows into the hands of foreign investors, it will be completely discontinued.

Everyone helped, borrowed some money from Lao Niu, and asked him to redeem the 5% of the shares that he had pledged to the bank. As for where Mengniu will go next, there is no way.

In fact, with the strength of this group of people, it is not impossible to completely revive Mengniu.

Zhou Buqi personally invested 5 billion to guarantee the solution!

But he can't do this.

What if something else happens after the rescue? Can’t we blame him? Everyone can say good things, but when it comes to actual actions, everyone still has to think carefully.

There is a more important point.

It is not only foreign capital that is interested in Mengniu, but also state-owned assets. State-owned enterprises also want to buy at low prices, and the overwhelming public opinion and extreme suppression may not be without such factors.

Everyone can help resist foreign investment. State-owned assets cannot. Everyone contributes money to help Mr. Niu. Isn’t this resisting the acquisition of state-owned enterprises?

Fortunately, Mr. Liu is very experienced and said that everyone will contribute money together, not to help Mengniu, but only to help Mr. Niu himself. He will help him redeem his pledged stocks so that his personal interests will not be damaged too seriously.

As for the enterprise, it is not enough.

In the adult world, you have to admit your mistakes.

In this incident, Mr. Niu lost control of Mengniu, and this was the punishment he deserved.

Mr. Liu contributed 200 million, setting the tone, and everyone contributed money one after another. Zhou Buqi also contributed 200 million, and everyone else contributed 100 million or tens of millions, and a total of 760 million was collected.

Zhou Buqi now only has 80 million in his domestic personal account.

However, recently he is planning to inject capital into Tai Zun Real Estate, and then recruit some colleagues to build an old revolutionary film and television base in his hometown. Regardless of whether this project succeeds or fails, he must start it.

Zhou Buqi plans to transfer US$500 million in foreign exchange from overseas accounts back to China.

Overseas accounts totaled US$3.86 billion.

It loaned US$500 million to Jieyu Media to do platter investment business in Hollywood; it spent US$230 million to raise money for Facebook to get a 2.27% stake; it spent US$420 million to raise money for Marvel to get a 20% stake.

.
To be continued...