Chapter 2139 The vigilance of private servers

Author: Wilderness Elegy

Although NetEase Games has 13 game studios, there are two core ones, one is Dream Studio and the other is Dahua Studio.

Ren Yuxin was so good that he directly hired the backbone of one of the core studios.

Whoever puts this matter on will be annoyed.

Fortunately, Zhou Buqi's reputation was big enough. He took a trip to NetEase and extinguished the tense flames. It was him. For anyone else, this matter would not have been settled so easily.

Zhou Buqi was helpless. Since he had taken over Changyou's business, he could not avoid responsibility. However, things had happened, and he had to find ways to make amends. He said: "NetEase Games has developed rapidly in the past few years and has launched many excellent products."

Are you thinking about exporting your games? In recent years, the export of domestic games has been a big wave."

Ding Youfeng shook his head, "I have no such plan for the time being."

Zhou Buqi was somewhat surprised, "None of NetEase's games have been exported?"

"No."

"Many small companies' games can make good profits in overseas markets."

"Because they can't make money at home, they can only export."

Ding Youfeng's theory is similar to what Lao Zhang and Ren Yuxin said before.

However, he provided a new perspective.

Ding Youfeng said: "NetEase's games are not exported, mainly for two reasons. Most of NetEase's games are self-developed and based on local traditional Chinese culture, and have a limited audience in overseas markets."

Zhou Buqi shook his head, "Which of the self-developed games from companies such as Kingsoft, Changyou, Perfect, and NetDragon is not based on traditional culture? The export of entertainment products is the best choice for cultural export. It is better to spend billions a year on it."

The Confucius Institute that supports a group of foreigners is much better. If private enterprises can find the greatest value point from the perspective of the market, they will be the most reliable way to settle down."

Ding Youfeng was slightly startled and glanced at the big boss Mr. Ding next to him.

I think this topic is really big.

Ordinary executives or professional managers really can't handle it.

Ding Lei smiled and said, "NetEase's games have just started and are still in the accumulation stage."

Zhou Buqi nodded.

Ding Youfeng continued: "Actually, there is a more important point, which is the security of the game."

"Security?"

Zhou Buqi had never heard of such a statement before.

Ding Youfeng said: "The export of domestic games is more aimed at countries in Southeast Asia that are influenced by Chinese culture. These countries have poor protection of intellectual property rights. If the games are handed over to them for operation, there will be a risk of leakage."

"Leaked?" Zhou Buqi raised his eyebrows, "How to say? Sorry, I don't play games, so I really don't understand some details."

Ding Youfeng simply explained: "Just like many pirated movies in China, pirated versions of many movies are released before they are released. How did it come out? In fact, it came from internal leaks from the distributors and theaters.

The most serious problem is Hollywood movies. Hollywood companies are restricted by law and cannot operate them themselves, so they must be handed over to the film distribution company designated by China. If they are handed over to a third party to operate, leaks will occur."

Zhou Buqi suddenly realized.

NetEase does not have a distribution agency in Southeast Asia. If the game is exported to Southeast Asia, it must entrust local game operators to act as agents. Once these operators mess up, the entire game will be leaked.

Ding Youfeng said: "This is actually how many private servers came about. In the past few years, there have been many domestic private servers, the most famous of which is "Legend". In fact, it was leaked by domestic agents. Fortunately, in recent years, the country has strengthened its control over intellectual property rights.

Control, private servers are becoming less and less. However, Southeast

Asia as a whole is relatively backward. The local area is relatively poor, and it is too difficult to pay to play genuine games, which will promote the development of the private server industry. The emergence of private servers will affect the attractiveness and lifespan of games. NetEase has a firm control over all games.

In my own hands, no private server exists."

Ding Lei explained with a smile: "NetEase Games' current strategy is to self-operate high-quality products, and we will accumulate more and more."

Zhou Buqi felt that this was a really clear idea. No wonder NetEase Games could quickly rise to become a giant. He said with a smile: "But you don't have to worry too much in the future. Changyou is building a global game distribution and operation system. As long as it is high-quality

There will be no problem if our games are distributed to Europe and North America.”

Ding Youfeng pondered and said: "In the past two years, many domestic games have entered the European and American markets, but most of them have failed because of strategy and vision issues. They are eager for quick success, without a long-term perspective, and without a very tenacious strategy. NetEase

The strategy of the game is to seek stability and thoroughly study the domestic market first."

These are actually two strategic route choices that a company often makes.

Stable and radical.

Just like EA.

Each type has its own advantages and disadvantages, and you can achieve success if you go the right way. The development of NetEase games is relatively conservative, and it has been working steadily and implementing a high-quality strategy.

It was not until 2014 that I belatedly started to make mobile games and began to expand into overseas markets. However, because I have accumulated a deep foundation and the games I produced are very high-quality, I quickly stood out.

Not only has it been a great success in the domestic market, it has also become the second largest game exporter in the country, with 10% of its total revenue coming from the Japanese market.

It’s almost the same as EA in the previous life.

After the conservatives came to power, the company's strategy returned to the path of steady development... Relying on its deep foundation and high-quality games, even if it was slow to act, it was able to strike before the company. The stock price continued to rise, which was much better than when the radicals were in power.

However, this life of EA is enough.

I met Zhou Buqi.

Under the leadership of Zhou Buqi, Changyou is pursuing extreme radicalism at this stage. It wants to develop wildly with great fanfare and compete for territory. Coupled with the restrictions on EA's four major games, it is uncertain in the future.

At the end of the conversation, Zhou Buqi said frankly that Changyou will focus on the Japanese game market in the future.

It will even acquire several heavyweight game companies.

As long as Changyou is successful, it will pave the way for all domestic game manufacturers and open up a new situation in the Japanese market.

At that time, domestic games can be easily promoted to the Japanese market with the help of Changyou's resources.

NetEase's games have a relatively obvious Japanese style, so they are very suitable for making big money in Japan.

Japan's intellectual property protection is much stronger than that in Southeast Asia, so there is no need to worry about private servers disrupting the situation.

Zhou Buqi threw out an olive branch as compensation for Ren Yuxin's random poaching.

…

In the evening, Zhou Buqi and his party arrived at the Magic City.

It's quite late.

I'll go see my old father-in-law tomorrow.

Yan Qiqi and Zhao Li Muge were both looking forward to it, thinking that something might happen in the evening. After all, apart from them, the big boss only had Assistant Ning Lu.

Unexpectedly, when I arrived at Mr. Zhou's home, my heart suddenly dropped.

There is actually another woman?

In particular, one of them, Ning Yameng, had a very close relationship with the big boss. She would come up to him without hesitation and hug him and kiss him passionately, as sweetly as he wanted.

Look at their names again...

Ning Ya's dream.

This even discouraged the two secretaries, Yan Qiqi and Zhao Li Muge. The big assistant in the office was called Ning Yaxian! It goes without saying that Ning Yameng was a senior connection person.

After choosing a room and getting ready to rest, Zhao Li Muge took the initiative to find Yan Qiqi and asked in a low voice: "What should we do at night?"

Yan Qiqi asked: "What should I do?"

Zhao Li Muge said angrily: "Stop pretending! I don't believe you have no idea?!"

Yan Qiqi was checked three times by her senior. Although there was no further relationship, she was already very close and her mentality was relatively peaceful. "Just go back to the room and wait. What else can I do? It depends on the senior's choice."

Zhao Li Muge gritted his teeth and said, "You idiot, you won't take the initiative to fight for it?"

Yan Qiqi pursed her lips and said carefree: "I don't dare to win over you. Anyway, he is my senior, and no one will ignore me if he is ignored."

"you!"

Zhao Li Muge was almost angry to death by her.

On the other side, Zhou Buqi was talking to Shi Jingmei in the study.

Shi Jingmei and Ning Yameng have just returned from England.

The main thing is to arrange the blind box order.

Every winter, European football will open the winter transfer market, and many teams will have personnel changes. When the lineup changes, this season's player blind boxes will need to be updated, and new products will need to be produced.

After talking about work matters, Zhou Buqi asked Ning Yameng to go back and take a shower, and asked Ning Lu to stay with her at night.

When the second sister Shi Jingmei heard this arrangement, she sighed slightly and said, "Brother-in-law, the Chaowan Commune made a lot of money last year. Have you read the financial report?"

Zhou Buqi took a rough look and said, "It seems that the net profit has reached 800 million US dollars?"

Shi Jingmei chuckled and said: "No, maybe 700 million US dollars."

"It's great." Zhou Buqi praised sincerely, "Second sister, I think your Shi family's genes are really good, and women are all so good at doing business. Eldest sister, Linlin, and you are all so good. Well, it can be seen that

Family nurturing is still very important.”
To be continued...