When I came to Kejian again, I was overjoyed.

Zhou Buqi represented Ziweixing Technology, Liu Qiangdong represented JD.com, and Zhao Kaian represented Zhongkejian, and the order contract was successfully signed.

160 million yuan to pack 753,000 mobile phones in Kejian’s warehouse!

On average, the purchase price of each mobile phone is only more than 200 yuan.

These are all "new machines" produced in 2004!

After signing the contract, Zhou Buqi and Liu Qiangdong looked at each other and saw almost greedy excitement in each other's eyes.

In the previous group buying cooperation, most of the profits were made by Xiaonei.com, while JD.com earned a hard-earned fee, mostly to attract traffic and prepare for the next financing.

This time it's different.

JD.com showed great sincerity, and Liu Qiangdong’s personality charm was fully demonstrated, and he misappropriated 70 million yuan in payment to complete the transaction.

Xiaonei.com also made concessions in its interests.

This time when selling mobile phones, the profit is divided into 30% and 70%.

30% for JD.com and 70% for Xiaonei.com.

This is necessary. If these mobile phones, which have been severely unsalable after market testing, want to counterattack, they must rely on unique marketing methods and a special group of college students.

Xiaonei.com plays a core role, and JD.com plays a supporting role.

That night, there was a grand celebration cocktail party.

Zhou Buqi brought Wu Yu, Guo Pengfei, Chen Dong, Ji Zian, Xu Baihui and many others to attend.

On JD.com, more than a dozen people also participated.

Five bottles of Wuliangye were opened and two boxes of red wine were made.

It allows everyone to see the power of Jingdong’s wine culture.

Fortunately, Zhou Buqi had his girlfriend by his side. Wu Yu would be embarrassed to say a few words when others tried to persuade him to drink. In terms of drinking capacity, Zhou Buqi was much worse than Liu Qiangdong.

"Hey, I didn't disturb you two, did I?"

Liu Qiangdong couldn't bear it anymore and went to the hotel balcony, intending to take a break, but he saw Zhou Buqi and Wu Yu each holding a glass of red wine and chatting quietly.

"No."

Wu Yu smiled sweetly, then found a reason to leave, giving space to the other party.

Liu Qiangdong held the wine glass, saluted him from a distance, and said with emotion: "The mobile phone industry is in deep water. Let alone Kejian, even Bird has encountered a big crisis. Otherwise, they would not have made significant changes.

Make the price and join our campus group buying."

"The fundamental reason is the lack of core technology."

"Oh? Do you have any insights?"

Zhou Buqi said: "During the period from 2001 to 2003, the mobile phone industry was extremely profitable. From top to bottom in the entire industry chain, any link with a profit margin of less than 50% would make people laugh. During that period, the supply of mobile phones exceeded demand, and production

You can sell as much as you pay."

Liu Qiangdong asked him strangely: "What does this have to do with technology?"

Zhou Buqi said: "The mobile phones here in China are all designed by IDH and mainly use MediaTek chips. They are low-priced, have sufficient supply, and have simple channels. They have a huge advantage over foreign mobile phones in terms of cost. Those are domestic mobile phones.

The golden period. Later, foreign chip technology was upgraded and music phones were launched. But MediaTek has not yet made a breakthrough in technology and cannot produce such high-end chips."

Liu Qiangdong doesn’t know much about the inside story of the mobile phone industry, but fortunately he has had a lot of contact with it during this period, and he agrees: “Yes, science and technology are the primary productive forces.”

Zhou Buqi sighed: "Such high-end chips are usually in short supply. If domestic mobile phone manufacturers want to buy them, they must pay a large premium. This will inevitably greatly increase the manufacturing cost of mobile phones. Domestic mobile phones have a price advantage in the high-end market."

Nothing left."

The appeal of music phones is too strong.

In this era, everyone still uses electronic devices such as MP3 and MP4 to listen to music. If anyone listens to music on a mobile phone, it would be really amazing.

But in fact, the sound quality of mobile phones is very poor, far from being comparable to professional Walkman equipment.

Liu Qiangdong mused: "The high-end mobile phone market is indeed dominated by foreign brands, and Bird has to cooperate with us to increase shipments. High-end chips are blocked, and domestic mobile phone manufacturers can only compete in the low-end mobile phone market, with piles of products and compressed profits.

.This is probably the reason why so many mobile phone manufacturers have gone bankrupt this year.”

Zhou Buqi smiled mockingly, "This is just one aspect. What's more important is the malformation of the mobile phone industry chain. I'm talking about terminal sales. The general environment is not good, and mobile phone profits have been severely depressed. As a result, large shopping malls are particularly interested in foreign brands.

Friendly, they try to use foreign brands to increase their aura, but they bully domestic manufacturers...Offline sales are dead, let's see if we can find a unique online sales model."

Xiaomi can quickly become popular all over the country and rewrite the pattern of the domestic mobile phone industry because it rejects middlemen and sells directly online.

Liu Qiangdong said: "I guess these domestic semiconductor companies can't count on them, and they have to rely on MediaTek. When MediaTek's technology breaks through, there may be opportunities to catch up."

Zhou Buqi's face darkened, he shook his head and stopped talking.

By next year, MediaTek's technology will have a breakthrough, and music phones will no longer be an obstacle. Moreover, MediaTek has also integrated its product lines and launched a complete mobile phone design plan. The price of a plan is only 100,000, and domestic mobile phones have entered the market of copycat phones.

era.

But what about abroad?

It's another scene again.

Steve Jobs is a god.

A few years ago, Apple was in crisis, and Steve Jobs launched the iPod to save the company from the crisis. Next, Mr. Joe wanted to put the iPod player on his mobile phone to better serve users.

Then, I found Motorola.

After more than a year of silence, Motorola made a technological breakthrough and released its music phone, ushering in a new era of global mobile phones.

Become famous.

As a result, when Jobs got Motorola's prototype, he was furious.

He said this is not a mobile phone, this is just a piece of shit.

The subordinates were all shocked. This is Motorola, the world's top mobile phone manufacturer. If you don't like Motorola's mobile phones, there is no mobile phone in the world that you can like.

Jobs was very decisive.

Changed Apple Computer's name to Apple Inc.

If others can't produce a mobile phone that meets his requirements, he will make it himself...

Another technology giant, Google, is starting to develop the Android system. With this banner, more than 200 of the world's top suppliers and mobile phone manufacturers have responded, sending elite troops to cooperate with open source to help coordinate software and hardware.

It can be said that the current situation in the domestic mobile phone industry is extremely severe. Even the giant CLP Cellron, which acquired Philips' mobile phone business, is facing bankruptcy.

There is a depression at home, but there is a lot of accumulation abroad.

Even if Zhou Buqi is reborn, he can only sigh and sigh in the face of this era.

This is different from the Internet industry.

The Internet is an emerging market, and the gap between China and the United States is not big. In fact, there are not many technological innovations in this industry, but more innovations at the service level, introducing new shopping methods, payment methods, new ways of traveling and finding jobs, etc.

wait.

The mobile phone industry focuses on innovation in the basic aspects of the industry, which is the accumulation and display of R&D and manufacturing.

In China, more emphasis is placed on the design and assembly process...

Especially in 2006, MediaTek made a technological breakthrough and developed a new chip. Domestic mobile phone manufacturers shouted loudly and were full of surprises. Then, mobile phone manufacturers such as Lenovo, BBK, TCL, Bird, and ZTE all abolished their R&D departments.

There are too many problems, involving all aspects, and it is simply not something that one person can push forward.

If possible, Zhou Buqi would not want to get involved in the mobile phone industry at all. If possible, he would just use online platforms to help domestic manufacturers sell mobile phones.

But things went counterproductive.

During the holiday, his father Zhou Jianjun called him excitedly.

It is said that the old man's attitude has changed. He seems to be less stubborn than before and his attitude towards the separation of the family is not so firm. Dad said that if the family is divided, he can get at least 100 million in the family property!

Coupled with the savings, real estate, and a small factory he secretly operated outside over the years, the total family production capacity reached 120 million.

Dad is only 45 years old this year and still has a lot of energy.

He said that if he successfully obtained the property, he would like to use the money to enter the mobile phone industry and make mobile phones.

Dad has been living in the shadow of his grandfather and uncle these years in the Zhou family. He has ambitions in his heart, but he dare not show them. He pretends to be stupid day by day...

After breaking up the family and working alone, he will definitely want to do something big and make some achievements. He will pay back all the bitter and cold looks he received in the past decades.

Zhou Buqi could feel the injustice his father had suffered over the years.

Dad wants to do something big, and there is no reason why he shouldn't support it.

only……

Why!

Headache!

…

The reception was over and Wu Yu was slightly tipsy.
To be continued...