Chapter 413 Inventory turnover should be efficient(1/2)
The matter of panda mobile phones is not that simple. Once it is not handled properly, there will be great troubles.
Zhou Buqi went to JD.com specifically.
"No! Absolutely not!"
Liu Qiangdong firmly expressed his opposition.
Last year, JD.com cooperated with the Intram Network and acquired the inventory of Kejian and Panda twice at an extremely low price, making hundreds of millions of dollars, and it was in the limelight.
As time goes by, now we can no longer eat so many unsold Panda machines in a similar pattern.
Liu Qiangdong said seriously: "I have heard that Panda Electronics' board of directors has made a resolution to sack the mobile phone business department. We cannot blame the bankruptcy of Panda Mobile. Don't ruin your reputation and ruin your group buying signboard."
Zhou Buqi was a little angry, "This Tang Peng looks very smart, it's so unreliable! I helped him recover his health from the two waves of group buying last year. As long as it is operated properly, the panda phone can be resurrected. Unexpectedly, it will be bright if you give some sunshine. I also want to play tricks on the supply price and kickbacks."
Liu Qiangdong said: "My thinking has become rigid, and we have also used the traditional hypermarkets."
Zhou Buqi sighed and said speechlessly: "I have heard that there is already rumors in the mobile phone industry, saying that the school network broke the panda mobile phone, and that I would burn the bridge across the river and would not save me when I die."
Liu Qiangdong said: "That's even more important than that, so stay away. Especially this batch of unsold machines must not be touched."
"I know, someone in my company is very jealous and I rejected it." As he said that, Zhou Buqi became more and more angry, "Old Liu, are you talking about Tang Peng stupid? You have been there many times, and have you learned no lessons at all?"
"The traditional industries are like this, and there is no one who does not give kickbacks."
"I'm not talking about this."
"Um?"
"It's the stock volume." Zhou Buqi snorted, a little confused. "The domestic mobile phones are in a very sluggish now, and major manufacturers are unsold. Especially Panda mobile phones, since the previous year, each mobile phone has been unsold tens of thousands of units. Hundreds of thousands of units of inventory have to be cleaned up every year. How much is this? There is no lesson at all!"
Liu Qiangdong looked at him in surprise, "What are your opinions?"
Zhou Buyi said: "Moore's Law, the number of transistors that can be accommodated on integrated circuits will double every 24 months. This kind of electronic device is updated too quickly, almost every day. He Yang told me that when he was at Lenovo, the biggest headache was that Intel's supply prices changed. Mobile phones, including computers, MP3s, electronic dictionaries, must maintain the highest inventory turnover rate as possible. It is better to be out of stock than to overload goods. Most electronic device manufacturers die from inventory backlog."
Liu Qiangdong thought for a while and agreed: "Yes, inventory backlog is equivalent to capital backlog. However, electronic products are updated too quickly. Once they are backlogged, they will form a dead cycle, like a cancer, becoming more and more serious."
Zhou Buqi sneered: "I helped Panda mobile phones with chemotherapy for two waves. I thought it would improve, but they went to death. I heard that 100,000 more units were produced at one time?"
"Well, more than 10,000 units were sold through various channels, and more than 80,000 were left."
"Are you ridiculous? You can't give birth less?"
Liu Qiangdong said funny: "The larger the order volume, the lower the unit price. If the order is 100,000 yuan, the cost of a single unit is 500 yuan or 10,000 yuan, the cost of a single unit may be 600 yuan. According to normal thinking, it is definitely a big order."
"It's still not enough operational level! If...oh, forget it!"
Zhou Buqi waved his hand.
If Lei Jun takes action, all problems will be solved.
When making mobile phones, you must have a high inventory turnover rate. Lei Jun realized this problem from the first day he founded Xiaomi.
Therefore, when Xiaomi mobile phones were released, there was often a shortage of supply.
It's out of stock at any time.
Xiaomi has to keep urging orders to the OEM factory to speed up production.
It is better to keep increasing prices and speeding up production than to ensure efficient inventory turnover.
It is OK to be out of stock, but not to be overloaded.
Whether it is doing business or life, this is often the case. There are many roads to go ahead. When taking the first step, you must think more and think more and take the most correct path.
If you take the wrong path, the harder you work, the further you will be from the right goal; if you take the right path, many things will come naturally.
For example, Boss Lei’s Xiaomi model is low in order volume, which causes a shortage of supply. Then it is necessary to speed up production, and the market feedback generated is the hunger effect. The hunger effect will cause further market craving, which will cause market robbery again, causing supply in short supply. Then, it will continue to speed up orders, hunger marketing... The whole model is as lubricated as silk.
As for the unit price of small orders is higher than that of large orders, it depends on cost control, operational ability and negotiation level.
Tang Peng obviously couldn't do it.
Zhou Buqi thought of something and said seriously: "Old Liu, this is the lesson. You have to learn from your experience!"
"Ah?" Liu Qiangdong was a little funny, "I am an e-commerce company, a channel company, not a manufacturer."
Zhou Buqi said: "Logistics is a heavy asset. And you are a B2C model and a self-operated model. When stocking, you must not count on large quantities and low prices. You must increase inventory turnover. The higher the turnover rate, the healthier the company will be. In this regard, you can operate intelligently, and use big data processing, and count the orders of various logistics distribution centers to conduct intelligent replenishment and supply."
“Big data processing…”
Liu Qiangdong twitched the corner of his mouth.
JD.com now has no technical content, and the entire technical department is completely the front-end and back-end pages and database management.
Zhou Buqi smiled, "This is a big project, so there is no need to rush for a moment. Anyway, Ziweixing will carry out in-depth research and development for big data processing systems and distributed databases. Once done, JD.com can use it directly, and there is no need to waste R&D resources repeatedly."
Of course, the two companies that have in-depth strategic cooperation are also two companies.
Payment is required.
Especially when the distributed database developed independently, when it was first launched, you must first use it yourself and then let your close partners use it. Only when the effect is no problem can you give market confidence and popularize it to a larger range.
Liu Qiangdong nodded and said deeply: "You are right. You must provide inventory turnover. You would rather be out of stock than suppress the stock. I will hold a meeting for the executives in a while and coordinate it."
When Zhou Buqi heard that he wanted to see him off, he stood up and said, "By the way, go see that Tang Peng. This guy is like crazy and blocks me every day. I'm too lazy to see him, you go and settle it."
He got up and walked to the door, suddenly stopped, then took out a small red box from his pocket and handed it over, "A gift for your son."
"ah?"
"Cover it, this is bought in the United States!"
Liu Qiangdong opened it and saw that he was amused and laughed. It was a little golden dog bracelet led by a red rope, the kind that was worn for infants and young children, with a total value of only a few hundred yuan.
"Americans also play with the zodiac sign?"
"I bought it in Chinatown, can't it?"
"The child hasn't been born yet!"
"Give it first, so as not to forget."
...
Wen Zhixia's second aunt's family is here again.
When we met last time, we didn’t get along very well.
Afterwards, Zhou Buqi also felt a little guilty, thinking that since he was a real relative, there was no need to play with those stupid people. He showed off his identity early, so how could he not look at him? Then lower his posture, can the atmosphere of getting along in harmony?
Later, it ended in a bad mood, and Wen Zhixia was stuck in the middle, not sure how uncomfortable it was.
So, Zhou Buqi needs to make up for it this time.
I told them about their situation and opened a 100,000 yuan quota, asking Zhao Xinyan to help me go to the department store to shop and buy enough gifts!
Show your sincerity!
This is Teacher Wen’s face in front of her family. As a man, she has to help her support her.
Zhou Buqi and another bodyguard went to Yan Guangming's electronics factory.
He said that the MP3 sample had been made and asked whether mass production began.
On the way, I received a call from Zhang Chaoyang.
"You're not in the company?"
"Well, outside, I probably can't go through today, is there something wrong?"
"Introduce you a friend."
Zhou Buqi smiled and thought he was a big shot in the industry. He was very happy, "Who?"
"Ren Yingying."
"who?"
"It's the dream goddess Ren Yingying when you were young!"
Zhou Buqi turned dark and said stubbornly: "Who said she is the goddess in my dream? Don't be filthy, my goddess is Wen Zhixia."
Zhang Chaoyang smiled and said, "It's Xiao Wen now, it was Ren Yingying before."
"Stop talking, don't belittle me with women in the entertainment industry."
"I think you are defaming me."
"You're thinking too much, and you're not too late to envy."
Zhang Chaoyang smiled, "How is it? Will you come out at night? Club America? I will call you a few more friends in the circle, Gao Yuanyuan, Zhang Xinyi, Sun Nan, Man Wenjun, etc., so I will definitely cover up my eyes."
Zhou Buqi refused without hesitation: "No! I am really not interested!"
"Stop pretending!"
"real!"
"pull!"
"Ahem, I'm having something to do tonight."
"Is there really something wrong?"
To be continued...