After the May Day holiday, all my family members left.

The tourists are gone too.

The house immediately became quiet.

The baby has grown a little, is beautiful, and is not as wrinkled as it was at the beginning. Zhou Buqi dared to try to hold her. Under her mother’s complaints and nagging, Wen Zhixia started postpartum recovery, bathing, and swimming.

, running and doing yoga.

Gradually, her postpartum mood swings disappeared, and there were more and more smiles on her face. In the company of her children and men, she deeply felt the happiness of her little life.

Wen Zhixia felt that the relationship with Zhou Buqi was vague and a bit difficult to grasp in the past. But after having a child, this feeling changed, and there seemed to be a powerful force between the two.

At noon that day, she fed her baby milk and put her baby to sleep. Then she went straight upstairs and knocked on the study door.

"Enter!"

Hearing Zhou Buqi's voice, Wen Zhixia pushed the door open and felt a chill approaching, "The air conditioner is turned on so high? Isn't it cold?"

When I first entered the house and made no progress, I felt that the smell in the house was not right.

Look at Ning Yaxian's wrinkled skirt, her rosy and charming face, and the way she rearranges the scattered tabletop, what is not clear to her?

Wen Zhixia rolled her eyes at him, "Didn't you say you want to work?"

"No delay, no delay!" Zhou Buqi laughed, "I just saw last month's financial report. The performance was very bright. On a whim, I got out of control."

"screw you!"

Wen Zhixia is angry and funny.

"Come, come here." Zhou Buqi waved to her.

Wen Zhixia walked over, moved a chair and sat next to him, and asked curiously: "How is the performance? The growth rate is very high?"

Zhou Buqi smiled and said: "The net profit in a single month exceeds 300 million!"

Wen Zhixia has been too free recently, so she often reads Ziweixing's materials with Zhou Buqi. She pursed her lips and said with a smile: "You think I don't know? The 200 million was earned from selling the open platform."

The net profit in April was 305 million. If these 200 million were removed, the net profit would be only 105 million. Compared with the net profit of 124 million in March, it was actually a decline.

The main reason is that the technical committee has very strong requirements and has opened several small-scale research and development projects, as well as acquisitions and new business development.

Xu Liangjie, Cheng Binghao and others also have their reasons.

Last year's Document No. 88, "Notice of the State Administration of Taxation on Preferential Corporate Income Tax Policies for Enterprise Technological Innovation" has been implemented. The recipients of the super deduction policy for R&D expenses will officially cover private high-tech companies starting from the second quarter of this year.

Enterprise.

The general meaning is that as long as the company's R&D investment this year is 10% higher than the R&D investment in the previous year, it can deduct corporate income tax equivalent to 50% of this year's R&D expenditure.

This can greatly increase the company's investment in research and development.

Relevant policies were launched in 1996. At first, only state-owned enterprises could enjoy this treatment. In 2003, it became available to all industrial enterprises. Since last year, it has been open to all universities, scientific research institutions and domestic and foreign-funded enterprises.

Ziweixing enjoys the corporate income tax policy of "two years of exemption and three years of half reduction". The tax holiday has passed and it has to pay 50% of corporate income tax. However, under the policy of deducting income tax for R&D expenses, it is estimated that it will be reduced in a few years.

Do not pay corporate income tax at Ziweixing.

It's simply not enough.

In particular, the state has adopted more and more policies to encourage high-tech research and development. Next year, it will also launch a policy that "annual losses of enterprises can be made up with the income of subsequent years, and the carry-over period shall not exceed 5 years."

Ziweixing lost RMB 1 billion last year and will not be able to make up the shortfall within five years, which is equivalent to continuing to be tax-free.

In a few years, policy incentives will be even greater.

From 50% to 75%, there is also a clause of 175% compensation for intangible assets.

In other words, if the R&D fails, 75% of the R&D funds can be used to deduct taxes. If the R&D is successful... the R&D funds of this project can be deducted from 175% of the income tax. 1 yuan of R&D investment can be deducted by 1.75

The corporate income tax of RMB 10,000 is even more powerful.

However, everything has two sides.

Such policy encouragement can encourage innovation and technological research and development, and at the same time, it will also attract scammers. In order to offset taxes, many companies will set up relevant research and development projects and patent some inexplicable and useless technologies, making our country quickly become the number one in the world.

In fact, many of the big technology patent countries are fake and stolen, or they are fake patents that have no legal effect.

There is no need for Ziweixing to do those small tricks.

Just do real research and development.

However, this also involves a very critical issue.

To enjoy the tax deduction policy for R&D expenditures, this year’s R&D expenditures must have increased by more than 10% compared with the previous year.

This clause has a protective nature, but it also has huge problems.

In order for Ziweixing to continue to enjoy this policy, it must control its investment in research and development funds.

If a lot of temporary R&D projects have been invested this year, the R&D expenses will be very high. What will happen if there are no temporary projects next year? How to meet the 10% growth?

Coupled with Zhang Yiming's complaints about the finance department, Zhou Buqi recently made a major decision.

He authorized the technical committee and required a budget for R&D expenditures every year.

Don't exceed the budget.

If the overspending is too large, it will be difficult to deal with it in the future.

This year, Ziweixing’s R&D funding is 450 million.

This 450 million refers to various expenses incurred for new products, new technologies, and new processes. For example, on Friends.net, information flow is a mature project, and the expenses incurred for updates, maintenance, etc. are not considered R&D. However, Taobao channels and open

The platform is a new product, so R&D expenses are considered.

With this design of the R&D budget, we can have an explanation with the capital side during the A round of financing. Otherwise, the capital side will have to be on tenterhooks, fearing that Ziweixing will launch a lot of technology projects inexplicably and invest hundreds of millions.

Doing research and development is too risky.

Ziweixing is not a listed company, so many systems are not perfect enough.

The establishment of the R&D budget system can give the capital side a reassurance. It can also allow the technical committee to confidently and boldly carry out new projects within the budget, and the financial department will have less constraints.

Anyway, it’s just a small amount of money, and the technical committee will take care of it!

Wen Zhixia asked again: "By the way, how is the search business? How much is the market share?"

"About 35%, a slight increase."

“What about browser coverage?”

"More than 90%."

Wen Zhixia frowned slightly, "With such a high browser coverage, the search share is only 35%. This conversion rate is not very high."

Zhou Buqi smiled and said: "How much higher can it go? Google's market share is only 12%. Weidian is grabbing Baidu's territory, how can it be that easy?"

Wen Zhixia thought for a while, "The conversion rate of browsers is low because everyone is still accustomed to using IE browser?"

"Part of the reason has to do with the fact that Baidu Tieba is doing so well." Zhou Buqi nodded, "Well, it's more complicated, but the prospects are optimistic."

Ning Yaxian had just gone out to get two glasses of freshly squeezed juice, and she had recovered from her embarrassment. When she heard this, she smiled and said: "Having a browser means you have the ability to search... Boss, that word

How do you say that?"

"Traffic entrance."

"Yes, traffic entrance. In the short term, the effect may not be obvious... In fact, it is already very good. There are twenty or thirty types of search engines on the market. Who can capture more than 30% of the market as soon as Weidian goes online?

?In fact, it relies on the great success of the browser business.”

Wen Zhixia took the juice, said "thank you", and then said slowly: "So we just need to race against time to let users gradually get used to the micro-click browser and let them change their thinking from IE."

"right."

"So...can the search business beat Baidu?"

After saying this, Wen Zhixia himself didn't believe it.

Defeat Baidu?

A bit exaggerated, right?

In the past few years, the country has been building up Li Yanhong’s image in an all-round way, just like creating a god. Mainstream media have repeatedly reported on it. When Baidu’s annual income was only 500 million, he became the Economic Figure of the Year, and his annual income reached hundreds of billions in many years.

All the bosses were defeated.

Zhou Buqi took the juice, which was a mixture of strawberry, mango, and watermelon. He suddenly said, "Is there milk in the juice?"

"Add milk?" Ning Yaxian was slightly startled, thinking that her boss had never had this habit before, so she quickly got up to get him a box of fresh milk, "I'll go right away."

"No."

Zhou Buqi waved his hand, and then looked at Wen Zhixia beside him with a smile.

Wen Zhixia was almost angry to death. She was too embarrassed to say anything in front of Secretary Ning. She stretched out her hand and pinched his thigh hard, "Drink your juice. What kind of milk should you add? This is fresh juice. Add milk and it won't taste bad."

Are you kidding me? I’m so greedy! Stop interrupting me and let’s talk about business.”

Zhou Buqi took two sips of juice, smacked his lips and said, "If you asked me last year if I could beat Baidu, I would definitely say it's impossible. Silicon Valley giants can't do it, and neither can local companies. But now.

...The situation has changed, and in the next few years, Weidian may really be able to defeat Baidu.”
To be continued...