"Mr. Wang, Zhongwei Technology transferred all the orders that cut off our five million pieces to Feiyang Optics. At the same time, orders on other projects are also gradually being cancelled!"

Kings Materials was stationed in the domestic headquarters, and the sales manager ran into Wang Yanfeng's office with a look of panic and reported the latest news.

Clang!

Wang Yanfeng, who had just picked up the porcelain teacup and wanted to drink tea, was startled and stood up suddenly. The porcelain teacup in his hand suddenly fell off his hands and fell to the ground, making a crisp cracking sound, and then the entire porcelain teacup shattered all over the floor.

Then, Wang Yanfeng felt as if all his strength had been exhausted, and he slumped on the chair, looking unlucky, muttering to himself: "It's over! It's all over!"

This is finished, which means that the domestic King Materials Company is finished, and his own future is finished.

The latter is undoubtedly more important!

"Mr. Wang, should we apply to the head office and sell at a lower price?"

The sales manager hurriedly said: "Feiyang Optics' fy-01 material is actually not much cheaper than us. If we make the price the same as them or cheaper, I believe we can still maintain some of the market."

Wang Yanfeng didn't reply for a long time.

Indeed, this is a way to fight a price war.

Just like in other industries, when you don’t sell at a high price, I will immediately lower the price when you have it and fight a price war with you. Let’s see who can’t stand it first.

There are examples of failure and of course there are also successful cases. It is impossible for all industries to be priced at a bargain by China.

Artificial arts, materials, taxation, etc. are all rising, and the advantages of domestic products are actually not as obvious as they were at the beginning. The most important thing is that many companies have gone through the weak entrepreneurial stage and began to seek higher profits and high value-added products. This type of products is actually gradually aligning with foreign countries, so the advantages are gradually disappearing.

This is also because the country has called for industrial upgrading early.

“Not that simple.”

After a long time, Wang Yanfeng cheered up and said slowly: "Feiyang Optoelectronics is holding back a lot of energy. When we lower prices, they will definitely lower prices and will definitely be tit-for-tat. More importantly, these domestic companies will gradually abandon us and switch to Feiyang Optoelectronics, for fear that we will also limit supply when we will, although we have never done this in decades since our establishment."

The sales manager said dejectedly: "I didn't expect Feiyang Optics to find a replacement for electronic-grade PI materials so quickly. This is too fast. Could it be that they had a backup plan a long time ago?"

Wang Yanfeng nodded: "It should be, otherwise it won't be explained."

They also found that Feiyang New Materials Company purchased raw materials and equipment for making electronic grade PI materials, but did not think that this was used to develop electronic grade PI materials, but believed that it was used to develop a material that could replace electronic grade PI materials. After all, the patents of electronic grade PI materials are all in the hands of King Materials and Tianfeng Chemical, and they cannot avoid them.

The most important thing is that the time is too short, and in less than a month, the alternative materials will come out. Even if they do not export electronic grade PI materials, Feiyang Optics can still produce FY-01 and supply large quantities.

Only when a backup plan is available can we quickly start the emergency response.

They also did not think that the electronic-grade PI material was smoke bombs released by Feiyang Optics. First, Feiyang Optics had not yet reached the sanctions at that time; second, they also reversed the FY-01 material. Although they did not get the real formula, the use of the electronic-grade PI material was confirmed.

They were also puzzled, how could they make "perfect" optical materials like FY-01 with electronic grade PI materials?

Wang Yanfeng immediately called Yingshang headquarters and directly called CEO Michael Roman, reporting to him the serious situation and proposed a plan to fight a price war.

"Okay, MR King, you can reduce the price appropriately. We can use other businesses to support this war!"

Michael Roman was a decisive person. After hearing this, he immediately made a decision that should have been made after the board of directors’ resolution.

He also compared this price war to a war, which obviously decided to spare no effort to kill Feiyang Guangxue.

"Ok!"

Wang Yanfeng also heard what Michael Roman meant, and couldn't help but breathe a sigh of relief, thinking: "Let me see who will laugh to the end!"

After hanging up the phone, he immediately added an email to Michael Roman. After receiving the email response, he held a meeting of executives to announce the price cut.

"From now on, the price will be reduced by 30%!"

"This is a war, either Feiyang Optical fell down or our King of Materials' polymer optical films withdrew from the domestic market."

"I hope everyone will be very energetic!"

...

At the same time, Michael Roman, who was far away from Yingshang headquarters, called Tian Feng Zhangnan, chairman of Tian Feng Chemical, and informed Wang Zhe Materials of the polymer optical films to prepare for price reduction. There is no bottom line in price reduction, and defeat Feiyang Optics first. Of course, he also bluntly stated that the price reduction is limited to the domestic market, not including foreign markets.

Tian Feng Zhangnan, who received this news, was stunned at first, and then cursed in his heart: "Baga! You didn't lower the price before, but now you will have to lower the price without a bottom line. Do we still have to accompany you?"

The first thing that comes to Feiyang Optics’s fy-01 material is the polymer optical film of King of Materials. Their Tianfeng Chemical and the Tianle Materials of Bangzi Kingdom are actually just affected by the fish.

The price of Tianfeng Chemical Materials is much cheaper than King of Materials and also cheaper than FY-01. Although it has suffered from the impact, there is still a part of the market, so there is no need to worry about being completely eliminated.

But now King of Materials has announced a price cut, but it is still a price cut without bottom line. It can be imagined that Feiyang Optics will definitely follow.

With the support of four companies: Zhongwei Technology, Hualong Technology, Diguang Optics, Qianjia Technology, and even the support of the entire Nanjiang County, Feiyang Optics can also engage in a long-term cost-burning price war.

In this way, his Tian Feng Chemistry suffered.

At that time, the prices of Kings Materials and Feiyang Optics will be comparable to those of their Tianfeng Chemical Materials. Then will the materials of their Tianfeng Chemical be dead?

Tianfeng Chemical can indeed accompany the price war, but their profit range is not high. Once the price war is fought, it will not be reduced too much. It cannot be given away for free, right?

"Mr. Roman, I firmly disagree with your implementation of the bottom-line price reduction measures. You can only reduce it to 50% of the original price at most."

Tian Fengzhangnan immediately retorted, with a hint of threatening tone in his words: "Otherwise, I will withdraw from the sanctions on Feiyang Optical!"

Michael Roman said, "Mr. Tian Feng, I think you misunderstood. I called you to notify you just because we are in the same camp. I didn't come to ask for your opinion. I hope you can understand this."

After saying that, he hung up the phone.

"Baga!"

Tian Fengzhangnan almost got angry and slapped the landline hard on the desktop in front of him with a "bang".
Chapter completed!