Font
Large
Medium
Small
Night
Prev Index    Favorite Next

Chapter 85 The bankruptcy is coming

"Haha, the fight was so good, and the fight was so loud!"

"It's not bad, it's better to play for a longer time, and we'll make more money."

"Look, King of Materials is King of Materials, and the name is quite awesome. The price is reduced at will. How low is the cost of riding a horse? Their cost will not exceed 25%, right?"

"All the profits of our finished products were eaten up by these material manufacturers."

"Haha, there is only lower, no lowest, if you don't believe it, look at Xiaomai Mobile Company"

"Xiaomiao Mobile Company: He slanders, he slanders me!"

...

Qianyin Technology's internal actions are just a microcosm of the entire Huaxia optical materials-related industry.

As the price war between King of Materials and Feiyang Optics began, and the price reduction was fiercer than everyone imagined, after a short window reaction period, many companies or groups either started stocking up or started to quickly carry out alternatives to internal materials.

The first one to be replaced is not King Materials or Feiyang Optics, but Tianle Materials and Tianfeng Chemical, which ranks second and third.

When these two companies followed up with the first round of price cuts, they were not greatly affected.

But in the second round of price cuts that followed, these two companies were seriously affected, and they could even be said to have been swept by the shock waves like tsunamis.

Tianle Materials immediately chose to follow up and gritted the bullet.

Then, due to the increase in the costs of raw materials, labor, marketing, etc., there is the pressure of King of Materials and Feiyang Optics on it, and the lower cost Qianjia Optics below it, and the attack of Diguang Optics quickly fell into a miserable situation where the existing orders are constantly cancelled.

They tasted the bitter fruit of following up with the second round of price cuts, and they were already complaining.

According to their own internal evaluation, this situation does not take too long. It only takes half a month. They will not be able to hold on and enter the point where they lose every time they sell a piece of product. By then, it will be a bottomless pit.

The situation of Tianfeng Chemical is similar to them, but it is also very different.

The same is that new orders are becoming more and more difficult and basically extinct. Existing orders are also being cancelled. Even those that have not been cancelled are calling to communicate with them to cancel. The decline is faster than Tianle Materials, showing a cliff-like decline.

Because after following the first round of price cuts, Tianfeng Chemical insisted not to follow up on the second round of price cuts and would rather not accept orders.

Now, this situation is still so sluggish, which customer can bear it?

No matter how strong the relationship is, you have to get out!

"... President, Tianfeng Chemical Materials Huaxia Branch can no longer receive new orders. If you insist on not reducing the price, there will be no hope for subsequent orders."

At the headquarters of Tianfeng Chemical, a subordinate is reporting to Tianfeng Zhangnan.

“…”

Tian Fengzhangnan said nothing for a long time. When he spoke, nearly ten minutes had passed. He asked: "How much order amount is still available to deliver? How long can it last?"

The subordinate has data. When he heard the boss’ question, he immediately replied: “There is still 300 million yuan in order amount, which can be barely maintained for half a year when the customer no longer cancels the order.”

"Half a year?"

Tian Feng Zhangnan pondered and suddenly sighed: "The giant wheel of the times rolled forward, and if you don't move forward, you will die. Obviously, our Tian Feng Chemical Materials, the correct thing is to say that the optical materials career has made too small progress in recent years and others have made too much progress, so we are behind and have been crushed to the bottom by the giant wheel of the times!"

Everyone below was silent.

Tian Feng Zhangnan is the third-generation leader of Tian Feng Chemical. The first generation is his grandfather and the second generation is his father. He has grown and grown all the way. With the development of the times and the progress of society, he has reached this point today, with business spread all over the world, and is a well-known super multinational giant.

In recent years, with the gradual rise of China, especially in recent years, technology has made rapid progress, and it is like a cheat, Tian Feng Chemical has gradually felt a little guilty and powerless.

However, these are all invisible, and they are a bad change that may occur in the future, not a real reality.

Now, the emergence of Feiyang Optics has turned this reality that is not real into reality. Tian Feng Chemical has felt the severe impact of becoming stronger from China for the first time. Their optical materials business has fallen into a comprehensive difficulty and is on the road to death.

Exiting the domestic market is the first step to come.

The situation in the future should be even worse!

And this first step is only for Zhangnan Tian Feng, and only for him.

“Eagle sauce is unreliable!”

Tian Feng Zhangnan has a clear understanding and knows that he must have the determination to cut off his arm. So he made up his mind, then closed his eyes and slowly said his decision: "On a month, if there is no improvement, the optical materials branch in China can enter the bankruptcy liquidation process!"

"Hi!"

The subordinates bowed quickly.

Tian Feng Chemical's actions were naturally not top-secret information, and they were quickly spread through various channels.

Industry insiders couldn't help but sigh.

"This is Tian Feng Chemical. It goes bankrupt if it says it goes bankrupt?"

"Haha, it's better not to resist the price cuts of Wangzhe and Feiyang. It's better not to do it if you lose money. Tianfeng Chemical's move is also a wise move!"

"How could Tianfeng Chemical go bankrupt? But it's just a small department under Tianfeng Chemical. If it collapses, it will fall. Is there any big deal? Tianfeng Chemical is a super big boss in the raw material industry such as luminescent materials and pi materials. There are too many money-making departments."

"Today, the five cities will be cut, tomorrow, and the six countries will be destroyed, but not Qin, but six countries!"

"Haha, Tian Feng Zhangnan should be the third generation of Tian Feng Chemical, right? It turns out that he is a child who sells his son and doesn't feel bad. He closes the door as soon as he says he's closed. It's really grand!"

...

Some people say it doesn’t matter, some people say that Tianfeng Chemical will go bankrupt sooner or later, but these have nothing to do with Tianfeng Chemical at all.

"Close it, close it, one competitor is missing!"

After hearing the news, Michael Roman, the executive president of King of Materials, had no expression on his face and did not give a trace of reaction, which was quite cold.

Because this was all his expectations!

The price reduction of King of Materials without bottom line is not only a hit to Feiyang Optics, but also a hit to the existence of low-level competitors at the same time.

As the boss of Zhongzheng Company said, I sell such a high price so that other companies in the industry can survive, otherwise as long as I lower the price, they will be dead.

The same is true for King of Materials. It has maintained a high price for more than half a century, but it is actually accustomed to the development of other low-level competitors. Because it cannot finish the market, it only needs to eat most of the profits, leaving a little profit for other low-level competitors. In this way, the original profits have been eaten and the extra profits after the industry has developed have also been eaten. Why not do it?

But now it is not possible because Feiyang Optics has come out, which can replace it.

One mountain cannot accommodate two tigers!

Feiyang Guangxue is not dead, it means it dies, so it must first eat up the part of the market it was originally given out, so as to prepare for long-term competition with Feiyang Guangxue.

How to eat it?

Price reduction!

As long as the price is reduced, other low-level competitors have no other choice except to die.
Chapter completed!
Prev Index    Favorite Next