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Chapter 61: Nineteen Ninety Seven, Niu Niu Niu

On New Year's Day, Qin Dong quietly returned to Xi'an.

At the New Year's Day party for all the employees of the factory, Zuo Ling took the lead in making a comeback, all the employees of the factory asked Qin Dong to perform a program.

"Then I'll sing a song for everyone." Qin Dong walked onto the stage openly, "The name of the song is Pink Memories."

Wow—

There was a tsunami of applause from the audience, but every employee laughed intriguingly.

This is a general manager who led Tang Dynasty Beer to ZTE. He actually sings the pink memories that women love to sing!

"Summer summer passes quietly, leaving a little secret, pressing the heart down, I can't tell you..." Qin Dong sang while patting his heart, and there was another burst of laughter and applause from the audience.

"The evening breeze blew over and warmed my heart, and I thought of you again," Qin Dong became more and more excited amid the laughter and applause. He reached out to the staff in the audience, "You, you, you... How sweet, how can you forget, you can't forget you, write you in your diary..."

Yes, Zhu Quanzhong, Lao Ran, how could I forget you!

Amid warm applause, Qin Dong walked off the stage with a smile and came to the warehouse. Zuo Ling, Jiang Wei and other company leaders also followed. On a cold night, under the light, boxes of beer were packed together.

Both the beer box and the beer trademark have a brand new design, and the golden ears of wheat are very conspicuous, and this beer is also given a brand new name.

"Golden Tang Dynasty!"

This is the new beer that Qin Dong asked Zuo Ling to lead the research and development. It is different from the new Tang Dynasty beer focusing on the low-end market. The gold Tang Dynasty is positioned as a mid-range market, rather than taking the route of promoting low-priced beer.

At this time, whether it is the Golden Rooster, the Yellow River, or the New Tang Dynasty, the grade is generally low, and the beer packaging is generally poor. "So, we must launch it to the market before the peak season of the Spring Festival consumption at the end of the year."

After the two major battles of summer and autumn, the Tang Dynasty beer was in full swing. "Mr. Qin, this is our little secret." Zuo Ling joked with Qin Dong.

"Yes, I can't tell Zhu Quanzhong if I put my heart down." Qin Dong smiled.

"Yes, beat him until there is no table to sit, so that there will be no bottle of golden rooster and the Yellow River in the Xi'an market!" Jiang Wei patted the beer box fiercely.

...

January 1, 1997, Xi'an, sunny.

When I woke up early in the morning, there were traffic on the streets, and people were wearing thick cotton coats, taking buses, or riding bicycles, rushing around the city like a tide.

Suddenly, a huge roar came from the air.

The crowd on bicycles looked into the air, and the walking passers-by also stopped.

From a distance, dozens of golden mushroom clouds are quickly heading towards the center of the city.

"What's this?"

"Power parachute!"

Sixty huge power parachutes suddenly appeared above the ancient city of Xi'an, with the big words "Golden Tang Dynasty" printed on them.

Sixty power parachutes are lined up in six rows, and the scene is spectacular.

Qin Dong stood in front of the window of the Tang Dynasty Beer Company and looked above the sky. The golden Tang Dynasty battle, which he had a calm face and was ready to start under his command.

The end of the year was about to come. Zhu Quanzhong did not stay in Guozhen, but instead occupied Xi'an. In the morning, he was also awakened by the huge roar.

"What a big deal!"

The few remaining Xi'an markets needed to be maintained by him with all his life, but when he saw the power parachute that covered the sky and the sun, Zhu Quanzhong's confidence was shaken.

On the ground, Iveco, military tricycle, human tricycle, traffic flow, and the flag of the "Golden Tang Dynasty" fluttered high...

Qin Dong fought a blitzkrieg, and now with "air supremacy", the Golden Rooster's confidence collapsed first under the attack of the Tang Dynasty.

At 2 pm, Xi'an Bell Tower Hotel.

A press conference for Golden Tang Dynasty Beer was held.

Amid a long spear and short cannon, Qin Dong appeared in front of everyone with a smile.

"Hello, friends from Xi'an..." The young general manager and the young and beautiful chief engineer greeted everyone with a smile.

No wonder Tang Dynasty beer sells well, look at the image of the general manager and chief engineer!

"Everyone is welcome to attend the press conference of the Golden Tang Dynasty..."

Shaanxi Daily, Huashang Daily, Xi'an Business Daily, Market Bulletin, Sanqin Metropolis Daily... Almost all major newspapers in Shaanxi are here.

This was impossible to deal with last year. Who would take care of a brewery that was on the verge of bankruptcy?

"Golden Tang Dynasty, gold quality, Ao Mai Manufacturing," Qin Dong smiled and said the advertising slogan of Golden Tang Dynasty Beer, "Here, we make five promises to consumers in the city: product quality, ordering in the city, after-sales service, acceptance of supervision, and dedicated consultation. We will provide consumers with 24-hour service all day..."

"Mr. Qin, the gold Tang Dynasty, is there gold in beer?" A reporter from Sanqin Metropolis Daily asked with a smile.

Everyone laughed and understood that he was joking. Everyone packed up their notebooks and pens, just waiting for the press conference to end and receive their souvenirs.

"have!"

Qin Dong's word was shocked.

"We will have a special prize on the cap of each bottle of beer," Qin Dong smiled. "What is a special prize? Ordinary things cannot be called special. What year is this year?"

Year of the Ox!

The reporters answered unanimously.

"Yes, in the Year of the Ox, Niu Niu Niu, any consumer who won our special prize can receive a Taurus, made of pure gold!"

Taurus Betten!

The reporters didn’t have to drink the golden Tang Dynasty, so the reporters started drinking first.

The golden beer originally placed on the table was immediately opened, and the reporters drank happily!

The next day, Qin Beer Xi'an Company and Tangchao Beer Company held a one-year "Golden Tangchao" Cup news title competition in Xi'an Business Daily and Xi'an Evening News.

This series of new combinations made Zhu Quanzhong confused. Before he could react, he and Jinji Beer could react, he was forced out of Xi'an City by a stormy attack!

Tang Chao Beer conquered 95% of the market share of the mid-range beer market in Xi'an in one fell swoop, and won nearly 98% of the market share of the Xi'an market in one fell swoop!

"It's over, it's over," Ma Guoqiang looked at the report in his hand and smiled to the sky, "Zhu Quanzhong has no table to sit on!"

Click—

Qin Dong, holding the camera, pressed the shutter, and the camera of Ma Guoqiang laughing to the sky freezes!

1997, a good start!

Zhu Quanzhong no longer loves to fight, and he no longer has the capital to fight.

Under the night, looking at the towering ancient city of Xi'an and his men, he sighed, "Get away."

Since then, Jinji Beer, which has dominated the Xi'an market for more than three years, has completely withdrawn from Xi'an!

In March of this year, the Xi'an Municipal Government awarded Tangchao Beer the title of "Xi'an Famous Products". Shaanxi Province and Xi'an Consumer Associations selected Tangchao Beer as "consumer's favorite product" and "specially recommended product". The China Food Association awarded Tangchao Beer the title of "National Food Industry Famous Products"...

Before the Spring Festival in 1997, the dining tables of Xi'an people were placed without exception—
Chapter completed!
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