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Chapter 1477 Unsellable Products(1/2)

Chapter 1477 Products that cannot be sold

Wang Lin said lightly: "I just heard that, you can listen to this for now! Your company has many talents, and you must have your own judgment on market and trade."

Mo Keke gave his brother Mo Zifeng a look, and then smiled at Wang Lin: "Thank you, Mr. Wang, for telling us this important information. Mr. Wang, will your company's products increase the price?"

Wang Lin said: "The price of our products has always been relatively high. What we do at the Canton Fair is foreign trade business, and we make money from foreigners. There is no need to set the price too low. Moreover, foreign trade business changes too much and the price is too low, so you won't make any profit if you are not careful. Why bother?"

Mo Keke said thoughtfully: "Mr. Wang, your words make sense."

Wang Lin said: "Your factory is located in Huacheng, and the wages and expenses of employees here are not lower than those of Shencheng, right?"

Mo Keke said: "It should be about the same! The salary in Huacheng is slightly higher than that in Shencheng."

Wang Lin said: "Can your profit be guaranteed?"

Mo Keke said: "Mr. Wang, that's what we think. Because it is a new company, we want to attract customers at low prices. Let's talk about it first."

Wang Lin smiled slightly, just make up! You deliberately set a low price just to defeat your peers.

When the wine and food were served, the waiter opened a bottle of red wine and filled it with several people.

"Mr. Mo, it's a fate to meet him here today. Let's have a drink." Wang Lin picked up the cup, "Thank you Mr. Mo for your kind hospitality."

Next, Wang Lin only talked about some insignificant current affairs and talked about the chaos from all over the world.

After dinner, Mo Zifeng and Mo Keke said goodbye and left.

After getting on the car, Mo Keke said, "Brother, I think we are asking someone to ask what Wang Lin mentioned just now?"

Mo Zifeng shook his head disapprovingly: "What's the matter? The rising sea freight prices? That's all groundless things, do you believe it? The Canton Fair is not just one company, but thousands of companies are selling things. Will the shipping prices rise by then, and they will lose money?"

Mo Keke said: "Brother, Wang Lin is right. We do foreign trade and make money from foreigners. There is no need to sell it at a low price."

Mo Zifeng said: "You listen to his nonsense! He didn't have a good intention and deliberately wanted us to raise the price! If our price was not lower, do you think we could get so many orders? Wang Lin was able to get rich in the past because he was lucky. I don't think he was a real person."

Mo Keke said: "Brother, you underestimated the enemy."

Mo Zifeng said: "Koke, you are right. Underestimate the enemy! First of all, he must be our enemy, so I can underestimate the enemy, right? Wang Lin is playing with his mind and wants to break our defense, so we will lose our foothold first. Don't be fooled by him."

Mo Keke said: "It may not be without cause. Since Wang Lin said that, I am afraid that something will be said."

Mo Zifeng said: "If it is a domestic matter, if you say that Wang Lin is well-informed and knows some inside information, then I believe him. This is international shipping! It is not something that any shipping company can rise as soon as it goes. Can Wang Lin still control the price of international shipping? I don't believe it."

Mo Keke said: "It's not bad for us to understand."

Mo Zifeng said: "There are thousands of companies in the Canton Fair. Go and ask them, who has such news? That is, Wang Lin is yelling here."

“…”

Let’s talk about the Garden Hotel, Wang Lin and Deng Dabao took the elevator upstairs.

After Deng Dabao sent Wang Lin into the room, he said, "President Wang has a good rest before he went back to the room."

Wang Lin drank some red wine and then sank again after returning to the room.

He caught a cold and had a lot of fun with Guo Lingling and Li Jiaxin. He drank again today and his head hurt.

I was sleeping in a daze and heard the phone ringing.

Wang Lin suddenly woke up and reached out to pick up the elder brother on the bedside table.

Li Wenxiu called and asked if he had a cold better?

Wang Lin didn't talk about the company's affairs, and Li Wenxiu rarely asked about it. She knew how much she had and would not give Wang Lin random advice.

She only cares about and pays attention to her husband's physical health and personal safety.

Wang Lin heard his son's tender cry from the phone: "Dad!"

He suddenly became much more energetic, and his illness that had been going on for several days was wiped out, and he smiled and said, "Wenwen, have you finished your homework?"

"It's done!" Wang Wen said, "Dad, I miss you."

"Dad misses you too! Be good, listen to your mother, Dad will be back in a few days."

Wang Lin really missed his son.

I didn't feel this way before. As my son grew up, Wang Lin and his son became increasingly deeper. Every time he separated for a while, he would miss his son.

To parents, children are the most wonderful inheritance of life, the process of returning to the memory of youth, and the sweet burden of knowing how to take and responsibilities.

Wang Lin and his son were chatting.

The son's childish words became a good cure for all his pain.

Wang Lin slept very soundly this night.

The Canton Fair has passed in half.

Mo Zifeng did not raise the price of the product. In order to promote it, they launched a lot of publicity.

Wang Lin’s Aixu Group is moving forward steadily.

After obtaining the analysis reports of all similar competitors in the market, Wang Lin felt confident.

Although Anwen Factory produces mid- and low-end products, the market is large, which is in line with Wang Lin’s original idea, otherwise he would not have acquired Anwen Factory.

The market is vast and there is no problem with product quality.

The only possible thing is sales methods.

Price is of course one of the most important factors.

But Wang Lin did not intend to reduce the price.

That day at the Canton Fair, Wang Lin convened Zhou Boqiang and others to hold a short meeting.

"This Canton Fair, our company always has the most vices." Wang Lin looked at everyone and said, "You come to supervise the battle yourself. If the transaction volume is not good, it will be a shame to everyone! In the next few days, can Anfang Factory fight a counterattack? It depends on everyone. Please work together and think of ways to increase sales!"

He first named: "Mr. Deng, you are the vice president of marketing, so you can talk about it first."

Deng Dabao cleared his throat and said, "Mr. Wang, attending the Canton Fair is to show his product knowledge, characteristics, superiority and design to many domestic and foreign companies, which means that the company's strength is strong. I think that if Anfang Factory attends the Canton Fair for the first time, as long as it can be recognized by the first batch of customers, it means that our products are successful and will definitely get better and better in the future."

Wang Lin said: "To be honest! I want to increase the transaction volume of this Canton Fair, is there any way?"

Deng Dabao said: "Mr. Wang, in addition to letting us make on-site transactions, the Canton Fair also has an important function, which is to develop and collect a large number of high-quality overseas customers. This saves a lot of time and economic costs than developing customers through other channels. Many of the customers we received this time, although they have not placed orders yet, they are more interested in our factory and products and are willing to have an in-depth understanding."

The competition at the Canton Fair is very fierce.

Some customers will make transactions on site.

In addition, some customers have the intention to complete the transaction, but they need to go back and continue to confirm the price, specifications, packaging, delivery time, etc., which is usually called subsequent transactions.

The subsequent transaction volume of Aixu Group is also relatively high.

Wang Lin said: "Mr. Deng, I understand what you mean. Do you want to say that we have done well enough? No need to do other promotions or advertising?"

Deng Dabao said: "Anwen Factory is now wearing the Aixu Group brand, and I think this is the best advertisement. All the advertisements we invest in at the Canton Fair will bring transactions to Anwen Factory."

Zhou Boqiang said: "Mr. Wang, what Mr. Deng said is very true. Ant-Text Factory has just been renovated. I think it is enough to achieve the current results. Customers need to be cultivated slowly, especially for large customers."

After discussing for a long time, we couldn't come up with more constructive opinions.

After all, it was nothing more than the old three sets: handing out flyers, raising signs on site, and printing promotional slogans.

As for more advertising investment, it is not cost-effective, after all, only half of the itinerary left in the Canton Fair.

Li Jiaxin said: "I have an idea, I don't know if it works?"

Wang Lin asked, "What's the idea? But it's okay."

Li Jiaxin said: "At the Canton Fair, there should be many businessmen in Southeast Asia and Hong Kong and Taiwan, right?"

Wang Lin said: "Of course."

Li Jiaxin said: "We can give certain discounts to this part of the customers. The orders of these merchants will not be affected by international shipping prices."

Wang Lin said: "Yes, this is also a solution!"

Li Jiaxin said: "When entertaining and negotiation, if the salesperson knows the other party's delivery address, he can give them some discounts. No matter what, the price and discount are always the magic weapon for transactions."

Wang Lin praised: "Mr. Li's brain is quick! This idea is very good."

Tian Jinsheng and Liu Xixian basically didn't say anything.

Wang Lin had no expectations for them either.

If they were really powerful, Anwen Factory would not have fallen into this position.

The reason why Wang Lin appointed them to continue to manage Anfang Factory was to make a smooth transition.

Although Tian Jinsheng and Liu Xixian lack management skills, they are very smooth and powerful in dealing with people, which is also their strength.

The degree of openness in the mainland is not as high as the coastal areas. Enterprises and political agencies have close ties and rely more on local policy changes.

So Wang Lin needs talents like Tian and Liu.

Fortunately, Tian and Liu had long admired Wang Lin. Although they were not successful enough, they would not be able to fail.

After the meeting, Wang Lin found Tian Jinsheng and Liu Xixian.

"Mr. Wang." Tian Jinsheng said with a shame, "We are dragging the company down!"

Liu Xixian said: "That's not it! The Canton Fair has passed halfway, but Anfang Factory has only received more than 50 million orders. Compared with the company's order volume of more than 5 billion, we are simply unbearable!"
To be continued...
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